VRScout

FEBRUARY 16, 2022

Niantic flipped the mobile gaming world upside down back in 2016 when they launched their AR mobile app Pokémon GO and started a global craze that still maintains a loyal player base to this very day. More importantly, what will this merging of technologies do for AR in general?

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ARPost

MARCH 12, 2021

Multiple technologies combined to fundamentally change the way people and organizations go about their lives. The exciting news is that we have started a new tech cycle, with the combination of augmented reality , virtual reality , and artificial intelligence. We are currently at a similar point.

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ARPost

JULY 20, 2020

Here’s a thought-provoking statistic: 70% of Snapchat users (almost 130 million) spend three or more minutes a day using augmented reality. At the same time, less than 25% of the participants in a recent survey reported interacting with AR in the past month. AR Is Everywhere, but Users Don’t Notice It.

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ARPost

SEPTEMBER 12, 2019

Everyone in the automotive industry is racing to advance autonomous driving technologies and deploy driverless cars. This year, we’ve seen massive strides thanks to emerging technologies such as augmented reality and artificial intelligence. So, how is augmented reality fueling the innovation of safer self-driving cars?

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ARPost

MARCH 4, 2021

Tech publications have been showing you loads of AR experiences by major retail brands, distributors, and producers. Google did the math on e-commerce. See Also: How To Smoothly Incorporate AR Into Your E-Commerce Strategy. Naturally, the report specifically mentioned Google Lens. How Retailers Approach AR.

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ARPost

JANUARY 29, 2021

Most people don’t know augmented reality was first created and tested in the late 1960s: by a Harvard professor, with a wired head-mounted display. Incredibly secular and in need of the right software and hardware components to get off the ground, AR as we know it wouldn’t see major leaps in the public sector until the mid 2010s.

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ARPost

SEPTEMBER 25, 2020

In the AR industry, this news left some open-mouthed: augmented reality is officially out of Gartner’s Hype Cycle. After climbing up the curve steadily year by year in the cycle, augmented reality took a steep ride down to the trough of disillusionment in 2018. Augmented Reality’s Journey in the Cycle.

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ARVR

SEPTEMBER 22, 2022

Due to these variables, the augmented reality market is set to reach a value of $502 billion by 2027, growing at a CAGR of 62.7%, according to Research and Markets. If you’re planning to become part of these percentages with your augmented reality project, you should know about all the nuances of AR app development.

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ARPost

SEPTEMBER 28, 2020

Augmented reality has come a long way over the years. As long as hurdles are standing in the way of its widespread adoption, we won’t be able to fully harness its immersive power. See Also: Google Swirl Redefines Advertising With Its 3D Ad Format. Augmented Reality in Advertising.

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ARPost

APRIL 6, 2021

Augmented reality has been thriving on social media in the past few years. However, AR is no longer just for fun and games. An app called Spotselfie has been using augmented reality to enhance the online experience by blurring the divide between the real and virtual world. Why Should AR Concern Us?

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ARPost

NOVEMBER 25, 2020

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1

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ARPost

MAY 3, 2021

In the last five years, augmented reality technology has evolved far beyond its most widespread adoption ever – killing digital critters on Pokémon Go. Today, we can safely claim that its implications are more serious and mainstream, spanning industries such as healthcare , manufacturing, and education. Here’s how….

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ARPost

MAY 12, 2020

French startup KaviAR Tech has launched “the world’s first augmented reality teleportation app”, according to the company, called KaviAR Gate. See Also: 3 Applications of Augmented Reality in the Travel Industry. We talked about his vision for the future of the company, augmented reality, and more.

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Road to VR

JANUARY 21, 2022

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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VRScout

MAY 22, 2023

Who needs a monitor when you have your own pair of tethered AR glasses? Instead of a conventional computer monitor, you view content using tethered augmented reality (AR) glasses. “Meanwhile, augmented reality (AR) is full of potential and promise, but is yet to find its daily use case.

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ARPost

DECEMBER 31, 2020

Mark Pesce’s book Augmented Reality: Unboxing Tech’s Next Big Thing comes to shelves in January, but Polity Books put an advance copy in our hands at ARPost. The book takes a long look at augmented reality’s past in an attempt to warn us about its potential future. Augmented Reality Changes Our Relationship to Space.

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ARVR

DECEMBER 2, 2021

Since its beginnings, augmented reality has left a lasting influence on people all over the world. This technology has piqued the interest of smartphone users and new and established businesses, prompting entrepreneurs and marketers to consider investing in AR app development. Trending AR VR Articles: 1.

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ARPost

APRIL 1, 2021

Given this unlikely situation, it’s important that newer and less established brands do not lose sight of what consumers expect when shopping online in favor of exciting technologies that – in theory – could improve conversions. One such example of this is augmented reality.

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ARPost

JANUARY 20, 2022

Augmented reality cloud or AR cloud is posed as the next big thing for augmented reality and the experiences it can deliver. Simply put, it’s the next big step for augmented reality. Many big tech companies like Facebook, Apple, and Niantic are scrambling to create their own proprietary AR clouds.

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ARPost

DECEMBER 16, 2019

Thankfully, researchers and pediatric specialists are exploring virtual and augmented reality initiatives to improve patient care. Healthcare professionals are using immersive technologies for different purposes—from staff training to patient engagement. Virtual and augmented reality have come a long way.

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ARPost

JUNE 29, 2020

Augmented reality brings endless opportunities to a variety of industries. That’s why emerging technologies are gaining traction in the industry. Plus, amidst this global health crisis, augmented reality gives brands the means to thrive without putting consumers at risk.

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VRScout

DECEMBER 10, 2020

Computer vision and AR technology bring Mount Kilimanjaro to life in your living room. Those watching on a Chromecast with Google TV or an Android TV OS device can immerse themselves even further in the thought-provoking documentary with a captivating AR experience powered via your smartphone.

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ARVR

JANUARY 2, 2023

Like many emerging technologies, AR is feeling its way around and growing into its own skin. One of those opportunities showing early promise is AR shopping. We’ll start with the company that’s become the front door to the web, and lots of shopping activity: Google. But how does AR play in?

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Road to VR

MAY 5, 2022

Google is adding to its portfolio of XR microdisplay designs and talent, as the company announced it’s acquired microLED (µLED) designer Raxium. The Information’s report held Raxium was sold to Google for $1 billion, however official details of the acquisition are still murky. Image courtesy Raxium, Google.

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VRScout

MARCH 28, 2023

Rokid adds yet another addition to its lineup of portable AR hardware. Rokid, a human-computer interaction technology company, is back with yet another pair of advanced augmented reality (AR) glasses that could replace your current home theater setup.

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ARPost

AUGUST 24, 2020

Bradford has activated his new augmented reality initiative, Go Love Universally, on the International Space Station and Mars. His art has reached places that existing technologies have allowed. Pushing Boundaries With Augmented Reality. The Future of Augmented Reality Art. Artist D.S.

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ARVR

JULY 8, 2022

In January, 2015, amid a mounting wave of critical sentiment, Google withdrew Glass from the consumer market, with the promise of returning with a revamped product in 2017. But, since then, no major tech company has offered AR glasses for consumers, and wearable AR has turned into a market that is perpetually ‘three years away’.

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ARPost

SEPTEMBER 24, 2019

Plus, indoor spaces are far more complex. Fortunately, augmented reality and other immersive technologies make indoor wayfinding possible. What Is AR Wayfinding? Augmented reality wayfinding serves as a digital guide. AR wayfinding apps can show directional prompts. That’s not even all.

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ARVR

MARCH 4, 2021

© Poly by Google Augmented reality (AR ) technology is a unique tool empowering restaurants, delivery services, and other vendors in the food service industry. AR is applied in a variety of cases, from streamlining staff training, through visualizing dishes and menus, to enhancing the customer experience.

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ARPost

NOVEMBER 14, 2019

Augmented reality applications have exciting potential. While technology is getting bigger through AI, the IoT and 5G internet, AR has so far remained largely for small-scale, individual experiences. The future that many AR advocates imagine would require “world-scale AR.” What Is Sturfee?

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ARPost

FEBRUARY 13, 2021

Augmented reality apps are becoming more and more powerful with the help of artificial intelligence, which learns context and awareness about what you are trying to achieve. In this guide, we review some AR apps with AI in 2021. How Can Artificial Intelligence and AR Work Together? Others are home goods.

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VRScout

NOVEMBER 7, 2016

Well the fun isn’t over quite yet, as Chinese tech giant Lenovo has officially unveiled their new Phab 2 Pro, the first phone to support the state-of-the-art Google Tango technology. The new platform features several significant improvements, but the most impressive innovation is by far the incredibly smooth augmented reality.

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Road to VR

MARCH 5, 2024

Along its quest to own a sizeable chunk of the XR space, Meta may be getting ready to show off some of its prototype AR hardware at the company’s upcoming Connect developer conference later this year, which up until now has been tightly under wraps. Find out more about the difference between AR and smartglasses in our handy primer.

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VRScout

MARCH 1, 2023

It’s been rumored that Samsung is working on a smart ring that can be used in tandem with a pair of custom augmented reality (AR) glasses, and based on a recently uncovered trademark filing by Samsung registering the names “Galaxy Ring” and “Galaxy Glasses,” it appears as though the gossip could be true.

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The Ghost Howls

SEPTEMBER 4, 2019

According to the very famous market analysis company Gartner, Augmented Reality is no more an “emerging” technology, but it has graduated as a mature one. This meant that for Gartner, VR was not an emerging and experimental technology anymore, but it had already become something usable and useful.

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VRScout

JANUARY 21, 2022

According to The Verge , Google is currently in development of its own AR device capable of blending virtual graphics over the real world, citing “two people familiar with the project.” The original Google Glass / Image Credit: Robert Couto Photography. Image Credit: Google Inc.

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ARPost

FEBRUARY 24, 2020

AR glasses have thus far failed to truly catch on for consumers, often conjuring up images of clunky shades that offer little in the way of actually useful features. This was certainly the case of Google Glass back in 2012. Many argued that Google Glass was too expensive and sought to meet a non-existing need.

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