AR Insider

APRIL 13, 2021

Picking up where we left off in the last installment of this series, Apple could inflect the AR glasses market when it enters. We don’t know for sure, but clues point to a likelihood that Apple will eschew common AR connotations. In other words, Apple won’t launch AR glasses — at least in V1 — that employ “heavy AR.”

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ARPost

AUGUST 16, 2021

XR technology is a fascinating world to live and work in. When you write about XR and emerging technology, people ask a lot of questions; some more often than others. If you work in XR technology, these are the questions that are really on the minds of people on the street. What Is XR Technology? What Is AR?

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Technology Augmented Reality Wearables AR 403

XR Today - Mixed Reality tag

JANUARY 2, 2024

2024 is here, and following my own extensive coverage last year, it seems that certain technology giants are aiming to reinvigorate mainstream XR with a range of new solutions and hardware. Apple was a significant headline stealer last year after the firm unveiled its Vision Pro headset at WWDC 2023.

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Tech Trends VR

MAY 21, 2018

Virtual, Augmented and Mixed Reality technologies will bring opportunities for merchants as consumer adoption grows. Walmart’s recent acquisition of VR software company Spatialand is another indicator of VR deployment as a retail solution in the future, as is their use of HoloLens for helping better manage their warehouse logistics.

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Retail Trends Virtual Reality AR 282

XR Today - Augmented Reality tag

MAY 25, 2023

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. AR technologies are available on millions of Android and iOS smartphones, while the latter requires specialised hardware. Over time, retailers have seen a massive rise across the AR market for their goods and services.

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XR Today - Augmented Reality tag

DECEMBER 29, 2022

This makes it one of the fastest-growing technologies in the world, and retail is no exception. Here is the latest on the role of AR in retail. AR Will Revolutionise the Retail Landscape. AR Will Revolutionise the Retail Landscape. Here is a closer look at the profound effects of AR on the retail industry.

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Augmented Reality Retail How To AR 102

AR Insider

JUNE 15, 2021

After covering the “why” of Apple’s AR glasses last week, the next question is “what?” ” What will “Apple Glass” look like, and what will be its primary features? We don’t know yet, but many clues point to the likelihood that Apple will eschew common connotations with AR.

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Apple AR Hardware Wearables 289

ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. AR in Retail and Shopping . Smart Glasses .

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Augmented Reality Trends Retail AR 422

XR Today - Augmented Reality tag

SEPTEMBER 22, 2022

However, only in the recent decade, AR has gained the status of a technology with broad practical applicability. In 2017, Apple CEO Tim Cook , a huge augmented reality enthusiast, stating that AR could be used “everywhere” ― “in education, in consumers, in entertainment, in sports” .

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Retail AR Augmented Reality South Korea 95

AR Insider

FEBRUARY 8, 2021

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. Let’s dive in… Apple VR rumors mounting up. Macrumors called our attention to articles in the Verge and Bloomberg that quote an unnamed source who’s supposedly seen Apple’s debut consumer HMD.

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ARVR

APRIL 19, 2022

Picking up where we left off last week in examining the drivers and dynamics of the AR glasses market, the biggest question on everyone’s mind is what will Apple do? Among potential product and business models for AR glasses, Apple could end up setting the standard in its rumored market entrance. This includes why , what, and when.

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Apple AR Wearables Retail 130

AR Insider

AUGUST 20, 2020

We’ve been hearing this rallying cry for AR commerce for a few years, but it takes on new meaning during Covid-era retail lockdowns. But another factor could propel AR in the post-Covid era: touchless retail. Cashierless retail a la Amazon Go will get its long-awaited chance to shine. It too isn’t a new technology.

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AR Retail Survey Trends 504

XR Today - Mixed Reality tag

NOVEMBER 13, 2023

Spatial computing technology has played a role in the evolving XR and digital landscapes for some time. However, hype around the concept has recently increased, thanks to companies like Apple promoting their new “spatial computing system”: the Vision Pro. This technology is currently growing in popularity at a CAGR of 20.4%.

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Technology Machine Learning Tools Immersion 107

GizModo VR

JULY 13, 2020

With over 90 of Apple’s 271 outlets across the U.S. closed down once again due to the novel coronavirus pandemic , the company is asking retail staff who are unable to show up to a physical location to instead work from home, according to a Monday report in Bloomberg. Apple reportedly also expects that its plan to … Read more.

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Retail Apple Technology 98

AR Insider

JUNE 23, 2020

The story is similar for Amazon , Microsoft and Bose (kind of), but the biggest impact could come from Apple. In the near term, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration. Back to AR, Apple’s wearables category is where AR glasses will live. Head Start.

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Wearables Apple AR Trends 252

Upload VR

NOVEMBER 4, 2022

Apple has around 3000 people working on its upcoming AR/VR headset, The Information reports. According to recent public filings, Apple employed approximately 164,000 people in September of this year while Meta had 87,314. But adding this screen apparently made the development of its camera passthrough technology more difficult.

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Apple Hand tracking Machine Learning AR 145

XR Today - Mixed Reality tag

MARCH 15, 2024

Apple Debuts Vision Pro 1.1 For enterprises, Apple is improving enrollment for application access. According to reports, Apple is supporting workers undergoing account-driven enrollment. According to reports, Apple is supporting workers undergoing account-driven enrollment. With ARway V3.0,

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Apple Augmented Reality Retail Training 68

Upload VR

FEBRUARY 2, 2024

If you can’t get to an Apple Store with available Vision Pro appointments, or you just don’t want to, here’s what the whole experience was like on the VR headset’s release day February 2, 2024, at the 5th Avenue Apple Store in New York. The glow of a VR headset calls from the corner of 59th Street and 5th Avenue in New York City.

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Apple New York City New York Construction 81

XR Today - Mixed Reality tag

DECEMBER 15, 2023

With the holiday period fast approaching, if XR audiences expected a lull in updates and announcements from significant technology leaders, they would be wrong. Major firms like Apple are sending staff to stores across the USA to train staff using its new MR headset. It appears that 2024 will be a landmark year for XR.

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Apple Retail Training Arizona 66

ARVR

APRIL 19, 2021

Enterprise AR: 7 real-world use cases for 2021 Lite AR Picking up where we left off in the last installment of this series, Apple could inflect the AR glasses market when it enters. We don’t know for sure, but clues point to a likelihood that Apple will eschew common AR connotations. In other words, Apple won’t launch AR glasses?—?at

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Apple AR Retail Augmented Reality 130

XR Today - VR Headsets tag

MAY 18, 2022

Extended reality promises a new way for business leaders in the retail landscape to connect colleagues and reach their audience like never before. Tools like virtual, augmented, and mixed reality could help to recreate some of the meaningful experiences we’re used to seeing with in-person retail interactions. Yord Studio.

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Retail Microsoft Virtual Reality Training 55

XR Today - Virtual Reality

FEBRUARY 29, 2024

The XR platform looks to boost the number of eyes on the UNI-ONE while also providing a new combined technology solution that Honda believes has usability in sectors such as theme parks, entertainment, and retail. Honda is ready to wow SXSW auidences with its innovative automotive and XR technology unification.

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Automotive Japan Entertainment Retail 178

The Ghost Howls

MAY 15, 2023

More info (Ultraleap teasing a new device) More info (Maybe a new sensor is coming) Has Palmer Luckey tried the Apple headset? This week we had the usual articles about the Apple headset speculating its upcoming launch for June, 5th and stressing how Apple is launching for the first time a product that has not a clear market.

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Google Samsung Apple Virtual Reality 480

Upload VR

JANUARY 24, 2023

A new report from Bloomberg’s Mark Gurman provides more details on Apple’s upcoming mixed reality headset, including information on the core interaction mechanism. Quest 2 allows users to control the user interface with hand tracking, but doesn’t include eye tracking technology.

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Eye Tracking Apple Hand tracking Technology 94

VR Spies

JUNE 28, 2023

Introduction: In recent years, Apple has been pushing the boundaries of technology with groundbreaking innovations in various fields. One of the areas where Apple has made significant strides is augmented reality (AR), and the latest addition to their AR arsenal is the Apple Vision Pro.

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Augmented Reality Apple Machine Learning AR 52

XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. Moreover, as these leading technology firms are developing a range of hardware, the same XR firms are also working to establish accommodating use cases with partners.

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Google Apple Latvia Retail 55

ARVR

DECEMBER 10, 2020

With the need for businesses to engage with customers and employees in more ways than one, they are turning to technology. It provides this web-based AR experience by using technologies like WebGL, WebRTC, WebVR, and APIs. It provides this web-based AR experience by using technologies like WebGL, WebRTC, WebVR, and APIs.

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Technology AR Augmented Reality Real Estate 130

XR Today - Mixed Reality tag

JUNE 5, 2023

Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats. Other file types supported on the platform include RAW files, including Blackmagic Design RAW, Apple ProRes RAW, and ARRIRAW. This is compatible with Opera Cryotp Browser.

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AR Insider

JULY 22, 2020

As we discussed with M7 innovations, this can play out through AR lenses that contextualize products in retail and QSR settings. All of the above has been top of mind, but it was underscored further in announcements from Snap and Apple at their respective developer conferences. This will be Apple’s version of an AR cloud.

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AR Retail Apple Data 293

Gravity Jack

OCTOBER 25, 2023

On the road to becoming one of the oldest augmented reality agencies in the US, many have called us crazy for our love, advocacy, and heavy investment in AR technology. Three words: Apple Vision Pro. Gaming mechanics aside, we saw the release of the Apple Vision Pro as an opportunity to add an internal gaming division to Gravity Jack.

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Augmented Reality Apple AR Wearables 52

XR Today - Mixed Reality tag

JUNE 5, 2023

Apple has launched its long-awaited mixed reality headset, the Vision Pro, at WWDC. The tech giant’s first-ever venture into immersive technologies comes after a two-year snowball of delays and setbacks while developing the device. It is also the first device on offer since the launch of its Apple Watch in 2015.

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Apple Eye Tracking Hardware AR 87

GizModo VR

AUGUST 24, 2021

Will Apple be the next front in the tech labor movement? In tandem with an informal pay transparency survey, a group of employees posted a website on Monday for #AppleToo , an initiative devoted to collecting stories from Apple workers, from retail to corporate, and address an alleged pattern of discrimination. Read more.

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Apple Survey Retail Groups 98

XR Today - Mixed Reality tag

JUNE 7, 2023

Apple’s new visionOS operating system is easily one of the most anticipated new solutions announced at WWDC this year. For years, Apple fans have been left to scour the rumor mill for news about an impending Apple headset. Now we finally have not just one Apple VR/AR announcement, but multiple. What is Apple visionOS?

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Apple Wearables Immersion AR 73

AR Insider

MAY 26, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Occupying 1,500+ square feet on Brushfield Street in London’s Spitalfields, it will serve as a test-bed for Amazon’s “Point and Learn,” technology. As it sounds, this technology reveals information when shoppers point at a given product.

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Amazon AR Retail Real Estate 224

XR Today - Augmented Reality tag

MARCH 11, 2024

For enterprise, the Vision Pro presents a curious concept as, unlike predecessors like Meta, Apple focused on productivity as its core use case, leading to various enterprise-ready applications landing on the product ready for launch. Due to Apple’s preparation of developers last year, many applications are now debuting on the service.

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Tools Eye Tracking Apple Automotive 94

ARPost

JULY 13, 2020

Many decision-makers and CEOs are looking for ways to transform their companies by incorporating the latest technologies. Augmented reality has already proven to be a versatile and useful technology that improves the workplace and business processes. One of the Ongoing Enterprise AR Trends: Retail Transformation .

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Trends AR Augmented Reality Magic Leap 396

XR Today - Mixed Reality tag

APRIL 4, 2023

Apple’s mixed reality (MR) headset is set to delay again amid its upcoming Worldwide Developer Conference (WWDC) from 5 to 9 June, a series of tweets has found this week. Reports have revealed that this may block Apple from unveiling the device at the key event.

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Apple Microsoft United States Retail 69