The Ghost Howls

MARCH 13, 2023

The last days of AltspaceVR have seen many events happening in the platform where people said farewell not only to the platform, but also to the communities and the groups they were part of. Now all these groups of people do not have a house anymore: some of them will migrate to other social VR platforms (e.g.

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Ukraine Apple Groups Augmented Reality 310

ARPost

FEBRUARY 6, 2023

As pointed out in one of the Unity Developers’ blog posts , aside from the exponential rise of development businesses, we’re also seeing more developer tools, such as the Unity and Unreal engines, becoming more accessible. This, he thinks, will prompt the growth of the number of VR consumers.

Virtual Reality 400

Virtual Reality Unreal Technology Tools 400

XR Today - Mixed Reality tag

SEPTEMBER 21, 2023

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. Recently, Apple introduced XR features for its latest iPhone 15 model.

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Apple Real Estate 3D Capture Automotive 105

XR Today - Mixed Reality tag

MAY 9, 2023

Google, and Apple all have their own unique toolkits, designed to simplify the process of creating immersive content. Here are just some of the other major vendors innovating in this space: 1. Platform developers can import captures into an Unreal project, and begin presenting the digitised object immediately.

Unity 86

Unity Tools Education Unreal 86

RealVision VR

SEPTEMBER 19, 2020

(image from the Facebook group: Unity Virtual Production and Cinematography). With Unity achieving nearly the same valuation as it’s rival Game engine maker, Epic (13.6mil versus 17.3mil) what does it mean for Film-Game convergence and VirtualProduction ? Why is Unity MARS important to VP?

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Unity Unreal Filming Software 69

XR Today - Augmented Reality tag

JULY 18, 2023

AR software development kit (SDK) providers like Apple, Xreal, Niantic, 8 th Wall, Unreal, and Unity give developers the tools to make and distribute custom AR content that naturally drives retention and engagement with new interactive experiences to “wow” potential buyers. Although, this is quickly changing.

AR 58

AR Unreal Education Unity 58

XR Today - Mixed Reality tag

JULY 27, 2023

Also, some hire their own Unity or Unreal Engine developers or licenced out those software developer kits (SDKs). When we entered the market, we explained that we could migrate all of the content using our Unity SDK, as most of the content is Unity-based. It’s really the home of ready-made VR training apps.

Immersion 85

Immersion Unity Training Unreal 85

XR Today - Virtual Reality

JANUARY 1, 2024

Here are some of the VR vendors making waves in the industry as of 2024: RealWear Meta Apple Goertek Pimax Pico HP HTC Vive Samsung Varjo Lenovo Valve Index Vrgineers RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space.

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Virtual Reality Samsung Tools Apple 130

VRScout

MARCH 3, 2020

Castle Smurthenstein (Image Credit: Apple II Bits ). In a similar fashion as to what Unreal Engine offers to round up users, these above-mentioned platforms are free to use but come at the cost of royalties or in-game purchases. Image Credit: Twitch Inc.). It’s a complex, but reliable model because of its openness and accessibility.

AR 380

AR Industry Unreal Gaming 380

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 89

ARVR

APRIL 21, 2021

PBR is used in real-time applications like Unity and Unreal game-engines as well as the web. link] The most friendly real-time PBR file format is glTF or GLB and is supported by The Khronos group, a non-profit consortium of companies from HP, Apple, Adobe, Facebook, and more.

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Unreal Unity AR Examples 130

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. With the Starboard UI and Apple Glasses release anticipated for Q4 2020/Q1 2021, the world is eagerly awaiting the next generation of extended reality (XR) standards.

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Augmented Reality Virtual Reality Tips AR 130

The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. A leaked image from the Oculus team shows that the company is working to implement body tracking inside the Oculus Unity SDK. References to Apple RealityOS have been leaked. Leaks about Apple are intensifying over the weeks.

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Virtual Reality Microsoft Haptic Apple 288

The Ghost Howls

AUGUST 3, 2020

Image by Khronos Group). Some time ago, the most important companies of the XR ecosystem (HTC, Oculus, Microsoft, etc…) joined the Khronos Group to discuss a standard to end the fragmentation of the XR space. These may be upcoming features or possible features Oculus is experimenting with a selected group of beta testers.

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Oculus Eye Tracking Hardware Las Vegas 295

The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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Apple Ukraine Eye Tracking Groups 309

The Ghost Howls

OCTOBER 26, 2020

The startup is pretty new, in fact, and its owner group is Megadodo, another unknown company that is working on an MMO game about which is difficult to find any information. Simple WebXR” aims at bringing WebXR to Unity. It looks very interesting, and as a Unity developer, I want to experiment with it.

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HTC Oculus Conference China 384

Road to VR

APRIL 17, 2024

Facilitated by the standards body Khronos Group, OpenXR is a royalty-free standard that aims to standardize the development of VR and AR applications, making for a more interoperable ecosystem. Image courtesy Khronos Group Following the OpenXR 1.0 release in 2019, this week’s release of OpenXR 1.1 “OpenXR 1.1

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Industry Groups Eye Tracking Unreal 208

UploadVR Between Realities podcast

AUGUST 11, 2017

Fantastic Contraption’s developers are part of an exclusive group of VR creators who have successfully generated in excess of $1 million. Other teams in this group include Survios ( which is funded by investors to the tune of $50 million ) and Owlchemy Labs ( acquired by Google ). ” Accepting The Possibility Of Failure.

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Machine Learning Groups Unity Gaming 137

The Ghost Howls

JANUARY 13, 2021

It was too early for Unity, but they taught me about C++, C#, Java, OpenCV, OpenGL and other fancy development stuff. For who wasn’t doing AR at that time: Metaio had an amazing SDK for phone-based AR, but then it got acquired by Apple and it disappeared from the market. Since I loved gaming (who doesn’t love gaming?),

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Virtual Reality Unity Course AR 429

VRWorld

JUNE 8, 2016

Osterhaut Design Group sells their R-7 glasses for $2799.99. Seebright supports both Apple iOS and Google’s Android, with the Seebright SDK featuring an emulator that works on both platforms. Apple or Google, it doesn’t matter as being platform agnostic is all that counts.”

Google 40

Google AR Augmented Reality Head Mounted Display 40

Robert Scoble

OCTOBER 4, 2019

One VR, one AR, and that will become clearer over time, and trying to force the two together, like Zuckerberg and I were doing is causing massive confusion as we wait for Apple, and others, to ship usable augmented reality devices. Yes, they use similar tools, if not the same tool, as AR developers use: like Unity.

AR 62

AR Augmented Reality Magic Leap Immersion 62

The Ghost Howls

MARCH 26, 2018

people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. The SDK offers native APIs, but also supports popular game engines like Unity and Unreal 4. The inside-out tracking was more "swimmy" on Focus, but I tried it in an environment with a lot of dynamic features (i.e.

AR 160

AR Magic Leap Oculus Virtual Reality 160

VRScout

DECEMBER 14, 2017

During Apple’s June developer conference, we finally got a glimpse of what we’ve all been patiently waiting for—Apple embracing VR. And with the launch of the new iMac Pro today, Apple is positioning it as the ideal machine for VR development. Its simple and intuitive, something we expect from an Apple product.

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Video 360 Video Jamaica Apple 338

AR Insider

OCTOBER 31, 2019

The incumbents have an advantage with existing mapping such as Google Maps, Earth, Street View, Apple Maps and the Indoor Maps Program, and Bing Maps but there are also significant geographic data players such as Foursquare and OpenStreetMap. In another scenario, we may see game engines dominant, like Unity or Unreal.

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Magic Leap AR Microsoft Apple 158

XR for Business Podcast

JUNE 18, 2019

Prior to Accenture, Rori was Global Head of Digital Strategy and executive vice president at Havas Media Group, where she led and managed strategic planning worldwide, with a focus on digitally-integrated marketing communications and innovation. There’s a lot of groups. Rori: Yeah, absolutely. Rori: Yeah. Alan: What do you think?

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

JUNE 18, 2019

Prior to Accenture, Rori was Global Head of Digital Strategy and executive vice president at Havas Media Group, where she led and managed strategic planning worldwide, with a focus on digitally-integrated marketing communications and innovation. There’s a lot of groups. Rori: Yeah, absolutely. Rori: Yeah. Alan: What do you think?

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a Unity SDK. We have an Unreal engine SDK.

AR 78

AR Software Industry Healthcare 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a Unity SDK. We have an Unreal engine SDK.

AR 78

AR Software Industry Healthcare 78

Building the Metaverse

JANUARY 18, 2023

Generative AI tools have also helped dungeon masters create imagery to share with their groups. For people who couldn’t realize their creativity in a sandbox or walled-garden — platforms like Unreal and Unity enable the creation of real-time, immersive worlds that simulate reality. Image from Unreal Engine 5.1

Virtual World 111

Virtual World Unreal Machine Learning Simulation 111

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a Unity SDK. We have an Unreal engine SDK.

AR 60

AR Software Industry Healthcare 60

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 60

Technology Guinea 360 Video Tools 60

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I've been a Unity user forever. Alan: And then they ask their tech teams and they're like, "does anybody know Unity?"

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

JUNE 23, 2020

Martin is also part of the Khronos Group, an organization working on the open standards for spatial web and 3D world. And then the Apple guys came with a brilliant ARKit, and it worked beautifully. So you're also part of the Khronos Group, which is an organization working on the open standards of the 3D Web. Martin: Okay.

AR 78

AR Eye Tracking Tools Apple 78