Ryan Schultz

APRIL 28, 2024

Many people are already talking about the death of the Apple Vision Pro…what’s the real story? This report ignited no shortage of opinions on the matter, both pro and con, with some even going so far as to say that the Apple Vision Pro was “dead.” And the Apple Vision Pro memes were in abundance.

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UploadVR Between Realities podcast

JUNE 13, 2017

Just like any other VR headset, Sony’s PlayStation VR (PSVR) leaves plenty of room for improvement, and the company’s R&D division has a few ideas on where to take it on both a software and hardware level. You might stare at a character, for example, who might become uncomfortable after continued surveillance.

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The Ghost Howls

MARCH 20, 2023

First of all, Sony CFO Hiroki Totoki has said that he thinks that PSVR 2 may sell more than the 5–6 million units that the original PSVR sold. This shows that Sony is pretty bullish about its device, and it is confident that it will be appreciated by a good share of its base market. Do you want some examples?

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XR Today - Virtual Reality

JANUARY 22, 2024

Alongside Apple’s marketplace debut next week, XR devices may have their mainstream moment in 2024. Disney’s History with XR To some, Disney’s dive into XR hardware with its Holotile debut could seem out of the blue; however, this couldn’t be further from the truth – despite ups and downs.

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AR Insider

JULY 22, 2021

Using their public projections from Q1 2021, we might reasonably expect they spend about $6 billion on XR this year for salaries, hardware and overhead. Hardware development costs more than software, especially when you have to outsource all of the fabrication and parts and you’re not at the top of the stack. See Part I here. .

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XR Today - Big XR News tag

JULY 7, 2023

That innovation still exists, of course, although, following a slow first half of 2023 for the immersive industry, a breakout AWE 2023 and Apple Vision Pro announcement brought new life to the market. Moreover, Apple expressed dissatisfaction with its Sony and TSMC suppliers when it hosted WWDC 2023.

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Upload VR

SEPTEMBER 4, 2023

For example, several sources suggested Quest Pro would be named "Quest 2 Pro" and that Apple Vision Pro would be called "Apple Reality Pro". This also isn't the only software-first Big Tech company partnering with a Korean hardware company on an XR headset.

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ARPost

SEPTEMBER 1, 2021

For example, HP sells gaskets and meter cables for their Reverb headset. Sony makes some of the coolest VR accessories of any company out there. However, that same site also directs to exciting hardware from third-party manufacturers, so even if you don’t play PSVR, it might be worth taking a look. The Future Comes in Pieces.

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The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

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The Ghost Howls

JANUARY 25, 2022

Networking libraries, VR hardware, AR glasses, common standards… nothing is ready to build the metaverse in the short term. It will also be a defensive move against Apple. Apple could announce its headset. Apple could announce its headset. Concept render of the upcoming Apple headset (Image by Antonio DeRosa).

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XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. For example, Unity runs its humanities fundraiser and awards showcase. Where is Apple’s AR Headset?

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ARPost

FEBRUARY 6, 2023

Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel. He gave examples of some applications of VR that have nothing to do with gaming, such as house tours, and meetings.

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XR Today - Mixed Reality tag

FEBRUARY 27, 2023

For example, those using a flight simulator can use 3D sound to locate a fault signal or briefing intercom. These tools leverage existing device hardware across smartphones, laptops, PCs, tablets, and headsets to recreate immersive audio for listeners. Apple introduced the feature in its iOS 14 update in September 2020.

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XR Today - Mixed Reality tag

AUGUST 3, 2023

Although, with more recent commercial headsets like the Meta Quest Pro and Sony’s PSVR 2, the technology is finding a home in affordable immersive products. Moreover, Apple recently made a huge splash in the XR market with the Vision Pro, an XR device which leverages eye and hand tracking for its spatial computing input system.

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XR Today - Mixed Reality tag

MAY 10, 2023

Although, with more recent commercial headsets like the Meta Quest Pro and Sony’s PSVR 2, the technology is finding a home in affordable immersive products. Take, for example, Lufthansa – they train their aircrew through a VR application created by NMY Mixed Reality Studio.

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The Ghost Howls

JUNE 20, 2021

I’m not surprised at all: I’m more surprised actually that Facebook entered the hardware business than I am for Facebook doing ads in AR and VR. The undercost hardware subsidized by other forms of content is something that consoles have made far before Facebook. It builds its own hardware. Personally, I did not.

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The Ghost Howls

MAY 3, 2021

Its sentence mimics a statement from PlayStation about the upcoming PSVR2, so it seems that now Facebook sees Sony as the only credible competitor. The company is working on hardware and software solutions that revolve around this use case. Apple adds spatial AR features to its Clips app. Let’s see how it will go….

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Upload VR

AUGUST 23, 2022

We’ll be curious to see how the company develops its platform over the coming year as new headsets are expected from companies like Meta, Sony, and Apple likely to accompany new advances in avatars. “We’re not aiming to be the only avatar in the metaverse,” Tõke wrote. ”

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The Ghost Howls

APRIL 6, 2020

It has now an agreement with Plessey, a company working on MicroLED displays, and that was previously one of the acquisition goals of the competitor Apple. Apple strikes deal for indoor maps and buys NextVR. This has been a great week for competition in the AR space since also Apple has performed some interesting moves.

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The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. Some reviews of VR hardware. If you love technical hardware details about XR devices, I recommend you read this article! More info (Example post / 1) More info (Example post / 2) More info (Example post / 3).

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Magic Leap AR Tips China 352

VRWorld

MARCH 21, 2017

Well, according to research from Deloitte, VR is now a “ billion dollar niche “ Reviewing the state of the market and making predictions on its potential progress back in 2016, the accounting and professional services firm calculated that hardware sales of $700 million would be bolstered by $300 million in content sales.

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AR Insider

JULY 7, 2020

This has attracted Sony Pictures, Miller Lite, and Porsche as clients. For one, they can more-directly tap into device sensors when using a native platform such as ARkit that has purpose-built vertical integration with the hardware. As further background on apps versus web AR, Murphy-Chutorian admits that apps can have some advantages.

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The Ghost Howls

MARCH 6, 2023

The most important example of these devices is the new Xiaomi Wireless AR Glass Discovery Edition. But on the other side, while the Xbox is considered mainstream hardware, the Quest is not, yet. It also announced that new devices based on Qualcomm chipsets are coming. Well, considering its high cost, it seems very reasonable to me.

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Road to VR

FEBRUARY 21, 2017

Even at the largest scales—and where there’s a tangible impact on the company’s bottom line—Google’s most important apps (like Gmail, Drive, Chrome, and Photos) can be found on Apple’s iOS, the leading competitor of Google’s Android mobile operating system. Painting isn’t just visual.

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XR Today - Mixed Reality tag

DECEMBER 21, 2022

Also, Apple’s long-awaited headset is expected to release in 2023 , following ongoing revisions. Along with hardware solutions, these companies are creating their own comprehensive solutions for their respective headset lineups. Sony’s PlayStation VR (PSVR) and upcoming PSVR 2 are examples of such designs.

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The Ghost Howls

DECEMBER 8, 2021

Recently, Valve announced delays to their new Steam Deck handheld, whilst Megadodo Games announced a delayed, limited production run of their DecaGear before leaving the hardware market completely. It wasn’t even possible to buy another Tundra HDK, and months later they are still showing out of stock. Image provided by Rob Cole).

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ARVR

DECEMBER 10, 2021

Here are some examples: The Play Station 5 dual sense haptics implementation was designed between 10 to 15 years ago. Besides specific hardware technological challenges, every haptics OEM or technology company must re-implement the technology stack for every new product from design guidelines down to actuator technology.

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AR Insider

OCTOBER 31, 2019

The incumbents have an advantage with existing mapping such as Google Maps, Earth, Street View, Apple Maps and the Indoor Maps Program, and Bing Maps but there are also significant geographic data players such as Foursquare and OpenStreetMap. Insane, yet companies are mapping it already.

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Upload VR

JANUARY 14, 2023

For example, a real-time strategy game like Command & Conquer might feel amazing on the hardware. And if you stack the billions spent there against Sony, Microsoft, Magic Leap, Google, Apple and others, are all these executives investing too much on AR & VR, or too little?

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The Ghost Howls

OCTOBER 16, 2022

Meta has not explained why it was removed: some people suspect it was because it could have been used “to see through some clothes”, but I don’t know if the truth is actually some software/hardware incompatibility. Unless Apple kills it, of course… Productivity ecosystem.

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The Ghost Howls

OCTOBER 13, 2020

They have seen some amazing business post first wave (feeding off the “Stir Crazy” entertainment boom) and have also seen new LBE VR sites opening (see YULLBE as one example). The second is an operational plan for the use of the VR hardware on site , and a review structure to ensure things are working well.

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The Ghost Howls

JULY 21, 2019

Oculus wants to trade exclusive games with Sony. The bombshell comes directly from Jason Rubin, that interviewed from Kotaku, has clearly said that he wants to trade exclusive games with Sony. Do you want some examples? (Image by Capcom). This has been an interesting week for what concerns content for the Oculus platform.

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The Ghost Howls

DECEMBER 28, 2023

Introduction Following my first article earlier this year, Pimax’s Crystal has pleasantly surprised me with a series of software updates that activated new hardware features , whilst bringing quality-of-life improvements to headset connection and tracking. If you want to read his previous post, you can find it here.

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The Ghost Howls

OCTOBER 26, 2020

Small startups can’t compete with big companies, so usually, startups produce expensive headsets at a smaller scale to survive : see VRgineers or Varjo as an example. While HTC is struggling on the hardware side, I think that it is moving very well to create a good software ecosystem, at least in China. HTC launches Vive XR Suite.

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Delight XR

AUGUST 7, 2022

With the technology advancing every year, the hardware is getting cheaper and the software base is growing steadily. In other words, virtual reality becomes affordable and thanks to massive price drops and discounts on hardware and software bundles, now is the perfect time to get your own VR headset and discover what all the hype is about.

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XR Today - Mixed Reality tag

MAY 24, 2023

Meta Platforms is named so because it was one of the first big tech firms to market itself as a builder of tools, hardware, software developer kits (SDKs), and infrastructure for the Metaverse. Hardware manufacturers must facilitate device interoperability to cross-communicate, interact, and port creative content.

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UploadVR Between Realities podcast

JANUARY 9, 2017

2016 provided hints of where Facebook, HTC, Sony, Google, and more will take their headsets in the near future, but where does the industry’s best and brightest think we’ll end up this time next year? They are going to come from unexpected places and they are going to be software not hardware. 2) Costs need to be reduced dramatically.

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