AR Insider

AUGUST 26, 2021

But spending shares will shift over time as consumer AR adoption gains ground in later years – partly accelerated by Apple’s projected market entrance. Moreover, its V1 design target will be style and wearability versus graphical immersiveness; and its appeal will lie in elegant integration with other Apple hardware and wearables.

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AR San Francisco Wearables Apple 432

AR Insider

AUGUST 20, 2020

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Beyond the fact that these integrations are logical through a Covid-era lens, consumer data further validate them. More importantly, the survey indicates sustained adoption of touchless tech and transactions.

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AR Retail Survey Trends 512

AR Insider

JULY 9, 2020

“Behind the Numbers” is AR Insider’s series that examines strategic takeaways from the original data of its research arm, ARtillery Intelligence. Subscribe or login to access the full library of data and reports. Working with consumer survey specialist Thrive Analytics , it wrote questions to be fielded to 1000 U.S.

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AR Survey Data Trends 269

AR Insider

OCTOBER 5, 2020

Data Dive is AR Insider’s weekly dive into select spatial computing figures. Running Mondays, it includes data points and strategic takeaways. For an indexed library of data, reports, and multimedia, subscribe to ARtillery Pro. O ne of Oculus Quest 2’s headlines is its price tag.

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Data Apple Survey AR 266

AR Insider

JULY 22, 2019

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. Apple has a pretty definitive market share lead so far. Header Image Credit: Apple.

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Data Apple Wearables Hardware 168

AR Insider

JANUARY 1, 2021

Consumer AR meanwhile trails in revenue, as the technology isn’t yet stylistically viable for consumer markets – a factor that could flip with Apple’s projected market entrance. Research includes monthly narrative reports, market- sizing forecasts, consumer survey data and multimedia, all housed in a robust intelligence vault.

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AR Survey Data Study 342

AR Insider

APRIL 27, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. But perhaps a more telling metric goes straight to the source: Oculus Quest Store data.

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Oculus Data Survey Trends 219

The Ghost Howls

NOVEMBER 9, 2023

More info Some news about Apple Vision Pro The news and rumors about Vision Pro never end. In these two weeks, we got to discover that Apple is planning to organize demo sessions of Vision Pro inside the Apple Store venues and that in the beginning, the only way to buy a Vision Pro will be going to an Apple Store.

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ARVR

APRIL 29, 2022

Looking to fill that gap, AR Insider’s research arm ARtillery Intelligence has completed Wave V of its annual consumer survey report. Working with consumer survey specialist Thrive Analytics , it wrote questions to be fielded to 102,000+ U.S. Five waves of research now bring new insights and trend data to light.

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AR Survey Trends Virtual Reality 208

AR Insider

NOVEMBER 11, 2020

Consumer AR meanwhile trails in revenue, as the technology isn’t yet stylistically viable for consumer markets – a factor that could flip with Apple’s projected market entrance. Research includes monthly narrative reports, market- sizing forecasts, consumer survey data and multimedia, all housed in a robust intelligence vault.

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AR San Francisco Survey Data 302

The Ghost Howls

DECEMBER 4, 2023

More info (Varjo launches XR-4 headset) More info (Varjo’s launch on Road To VR) More info (Varjo opens up waiting list for consumers) Other relevant news Quest 3 is selling well, but Quest 2 much better Quest 3 sales are not going bad, and the headset, after Black Friday , has now already 5% of the shares of devices on the SteamVR survey.

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Unity Arizona Ukraine Apple 316

AR Insider

FEBRUARY 3, 2021

Data Dive: Home Depot Boosts Conversions with AR. Data Dive: Google Lens Recognizes 15 Billion Products. In a SYKES survey of 3,000 adults, 11 percent report using touchless payments like PayPal, Apple Pay, or Venmo for the first time in 2020. Cashierless’ Retail Finally Arrives. Mobile Payments’ Time to Shine.

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Technology Retail Survey AR 262

AR Insider

MARCH 10, 2020

It includes some of its data and takeaways. Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. After covering the ‘What, When & Why’ of Apple’s AR play, what about the “here and now” AR Opportunity? Header Image Credit: Apple. 334 Million-Strong.

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AR Apple China Survey 364

XR Today - Virtual Reality

JUNE 1, 2022

Genius also provides aspherical lenses for the PSVR 2 device, and Ming-Chi Kuo states that Genius is working with other extended reality (XR) clients, including Apple. The partnership allows workforces to conduct high-quality data surveys or digitise real-world objects and structures.

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Eye Tracking Sony Survey Unreal 176

ARVR

DECEMBER 23, 2022

That will take years due to technological and cultural hurdles, but could be accelerated by Apple’s rumored entrance. Apple could launch an entertainment-first VR device in 2023, followed in later years by AR-oriented smart glasses. The latter could make or break the AR market. We saw this with smartphones and tablets.

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Los Angeles AR Apple Survey 130

XR Today - Mixed Reality tag

JUNE 30, 2023

This week, Apple dropped VisionOS, a set of XR design tools to entice immersive content creators to start designing for its upcoming headset before its release. Users can provide natural text prompts and sketches to input data on the forum. ” Apple Launches Vision Pro SDK, but What Do Audiences Think?

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Unity Apple Tools Immersion 64

AR Insider

DECEMBER 26, 2019

Is Apple Building an Entertainment Wearable? AR Briefs, Episode 25: Consumer AR Survey Results. Data Point of the Week: Top 3 . 2020 Spatial Predictions: Apple’s AR Fate. For deeper XR data and intelligence, join ARtillery PRO and subscribe to the free AR Insider Weekly newsletter. . Billion by 2023.

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AR Wearables Trends Survey 195

Road to VR

DECEMBER 1, 2017

According to the just-released November figures from Steam’s Hardware & Software Survey, the HTC Vive has scraped its way back from nearly losing the majority market share of VR headsets in use on Steam last month, finally ending a months long streak of Rift marketshare gains on the platform. Participation in the survey is optional.

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Survey Hardware Software Data 210

AR Insider

JULY 9, 2021

Specifically, LoopMe’s Christina Park cites her company’s survey data that show that almost 20 percent of consumers are more likely to pay attention to interactive ads, and 40% find AR try-ons useful. Starting with AR’s fad label, this myth can be dispelled by consumer sentiments.

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AR Case Study Retail Study 368

The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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Apple AR Oculus Augmented Reality 167

The Ghost Howls

APRIL 6, 2020

was probably the most famous startup working on the so-called “AR Cloud” technologies: it offered various tools to let an application reconstruct the mesh of an environment using the data of the cameras of all the smartphones of the people that were using that application in that environment. I guess we’ll only discover that in some years….

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Apple Augmented Reality Survey Oculus 223

The Ghost Howls

MAY 10, 2021

The Epic vs Apple trial makes interesting documents come to light. The Epic vs Apple battle over Fortnite and the 30% cut on all the transactions on the Apple Store has just had its first round, and thanks to it, many secretive documents have come to light. Apple continues its investments in AR. Take the survey!

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HTC Apple AR Eye Tracking 393

Bernard Marr

AUGUST 2, 2022

Highly accessible data and advanced analytics. The integration of data. Looking ahead, data integration will be key to successful partnerships between companies, particularly in the supply chain. Machines as customers – a huge trend in data integration; this represents perhaps the biggest challenge for the average business.

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Trends Data Samsung Examples 111

XR Today - Mixed Reality tag

JULY 14, 2023

Kevin Miller, Chief Technology Officer, Americas, IFS , discussed with XR Today the latest updates and analyses on the Apple Vision Pro, digital twins, and immersive advertising in a fireside chat. XR Today: What are your general thoughts on the Apple Vision Pro, and how does it compare to Meta’s family of XR products?

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Apple AR Industry North America 49

The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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Tech Trends VR

AUGUST 1, 2018

A survey by the Harvard Business Review and Microsoft shows that most companies are embracing immersive tech as a key part of their strategy. 68 percent of respondents in a recent Microsoft survey expressed confidence that mixed reality would play an important role in achieving their companies’ strategic goals Click To Tweet.

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Survey Microsoft Magic Leap Trends 168

AR Insider

AUGUST 8, 2019

“Behind the Numbers” is AR Insider’s series that examines strategic takeaways from ARtillry Intelligence data. ARtillery’s separate AR consumer survey validates that, as does the in-app revenue model validated by Pokémon Go. Each post drills down on one topic or chart. But how big is it, and how big will it get?

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AR Hardware Software Survey 237

ARVR

AUGUST 23, 2022

In that light, its appeal will lie in elegant integration with other Apple hardware and wearables. Beyond Apple’s speculative entrance, current players continue to define shifts in the headworn AR market. “Moreover, its V1 design will target larger markers by prioritizing style and wearability over graphical immersiveness.

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Magic Leap AR Los Angeles Wearables 147

XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. Currently, Apple supports many AR experiences on its iPhone and iPad mobile devices.

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Augmented Reality China Apple AR 83

The Ghost Howls

FEBRUARY 7, 2022

If you make some calculations using these data, the result is that Meta has probably sold 9–10M Quest 2 units until now. These are huge numbers for VR: if you look at the most recent SteamVR survey, you get that Oculus headsets are now at 67% of the whole PCVR market. Image by Apple). Apple may implement WebXR in Safari.

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Virtual Reality Microsoft Data Machine Learning 347

AR Insider

NOVEMBER 5, 2019

It includes some of its data and takeaways. Picking up where we left off with Apple , Google and Bose’s hearables strategies, what’s the revenue outlook? These are models supported by ARtillery Intelligence’s consumer AR survey (see below). More can be previewed here and subscribe for the full report.

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AR Hardware Apple Google 176

AR Insider

MARCH 20, 2020

Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate. Starting with the first prediction, the thing on everyone’s mind is the if and when of Apple’s rumored AR glasses. Apple’s Quick Look is evolving in the same direction.

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Trends AR Apple Tips 195

ARVR

FEBRUARY 3, 2021

We witness a growing public awareness, in which nearly 80% of US internet users are concerned about the data collected by companies. On the corporates’ end, market leader Apple has recently made significant privacy-focused changes like limiting apps’ tracking capabilities on iOS 14 and launching App Store privacy labels. What’s next?

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AR Data Augmented Reality Virtual Reality 130

AR Insider

DECEMBER 25, 2019

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Apple , Google , Facebook and Microsoft are all on that list. Adding to all of the above, the ultimate confidence signal is Apple’s indications that it’s working on AR glasses. Training Wheels.

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Google AR Training Construction 195

The Ghost Howls

APRIL 10, 2023

Sure, this experience is not VR (so some data could be simplified), but it’s an impressive result nonetheless. And Apple Reality Pro, expected to come at $3000 or more, is improbable that is going to change this trend. And Apple Reality Pro, expected to come at $3000 or more, is improbable that is going to change this trend.

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Hand tracking Apple Ukraine Technology 326

ARVR

JULY 9, 2020

2010s : Companies are investing in the potential of this area like Google with ARCore and Apple with ARKit (Papagiannis, 2017). A survey of augmented reality. A survey of Augmented Reality Technologies, Applications and Limitations. Evolution of Augmented Reality (Craig, 2013) by fernanda rodríguez. Trending AR VR Articles: 1.

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AR Augmented Reality North Carolina Head Mounted Display 130

The Ghost Howls

DECEMBER 12, 2022

According to the Steam Hardware Survey, Pico 4 now represents 0.67% of the player base on Steam. Let’s see in a few months what will be the data shared in this sense by Snap. More info (Meta buying Within because of Apple) More info (FTC against Blizzard acquisition). More info (GameVroom). Other relevant news. Image by Pico).

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Augmented Reality Ukraine Asia Germany 295