The Ghost Howls

NOVEMBER 6, 2018

I thought it would have taken me a lot before I would be able to try the Magic Leap One , but luckily this has not been the case. It was a nice ride, and now Gianni, that is an amazing developer, is working in a big company and I’ve started a new adventure in trying to establish a consultancy agency called New Technology Walkers.

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The Ghost Howls

MAY 23, 2023

On the technological side, it has been exciting. Since there is the possibility that Apple announces its headset soon, all the companies are rushing to announce what they have in the pipeline before the big day. Kuo now sustains that Apple told the manufacturers that the device may sell 7–10M units in its first year of life.

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Apple Magic Leap Machine Learning Samsung 298

XR Today - Augmented Reality tag

APRIL 26, 2024

Trace has come out of stealth following its successful pre-seed funding round in which it raised two million dollars to support its location-based augmented reality (AR) creation platform. We’ve invested early because we believe they’re poised to make waves in the augmented reality and spatial computing industry.

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Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. Magic Leap’s marketing for its first AR headset, the Magic Leap One ‘Creator Edition’, has been… curious, to say the least.

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ARVR

JUNE 29, 2020

A augmented-reality (AR) accessory that sits right above one eye and gives access to emails, text messages, directions , etc. Recent advances in computer hardwares and AI assistants are charting a path for AR devices to to re-emerge into a more technology-savvy generation. without hindering the user’s view.

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Augmented Reality Magic Leap Survey AR 130

The Ghost Howls

NOVEMBER 17, 2019

Image by Magic Leap). Is Magic Leap in trouble? The Magic Leap could become a tragic leap , using some words from Palmer Luckey. In the meantime, the competition of Chinese companies like nReal is threatening even more the appeal of Magic Leap. Top news of the week.

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Road to VR

SEPTEMBER 16, 2016

Apple CEO Tim Cook has stated that in his view, augmented reality and not virtual reality holds the ticket for commercial success in immersive technologies in the future. This is what Apple has always done for the most part, and they’ve done very nicely as a result.

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Magic Leap Apple Augmented Reality AR 100

The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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XR Today - Augmented Reality tag

MAY 25, 2023

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. It is much easier to implement for shops, conferences, and expos than virtual reality (VR). AR technologies are available on millions of Android and iOS smartphones, while the latter requires specialised hardware.

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The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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XR Today - Augmented Reality tag

DECEMBER 27, 2022

Many newcomers to the extended reality (XR) landscape are asking the question, “What is Augmented Reality?” Truthfully, it’s the most widely-used form of XR, with virtual and mixed reality coming in second and third, respectively. What is Augmented Reality, Really? How Does AR Work?

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XR Today - Augmented Reality tag

SEPTEMBER 1, 2023

Apple has been working on its plans to create an augmented reality (AR) windshield, according to new documents. In recent filings with the US Patent and Trademark Office (USPTO), Apple has begun working on designs for the AR interface. Apple ‘s new patent reveals an #AugmentedReality display system for vehicles.

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VRScout

JULY 12, 2021

XR technologies are changing the way we interact with each other and eliminating the need for expensive equipment,” said XR Casino CEO Dan Martinez in an official release. Tech giants such as Apple, Google, Facebook and Microsoft have invested heavily into AR, VR and MR to speed up mass adoption through both hardware and software solutions.”

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ARPost

JULY 13, 2020

Many decision-makers and CEOs are looking for ways to transform their companies by incorporating the latest technologies. Augmented reality has already proven to be a versatile and useful technology that improves the workplace and business processes. And for good reason.

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Trends AR Augmented Reality Magic Leap 396

ARVR

JULY 15, 2020

Source [link] Virtual Reality and Augmented Reality (VR and AR) have had a noticeable presence in the news lately. For example, Chinese technology company Easpeed developed “no-touch” hologram buttons for elevators, to avoid having to touch surfaces and lowering the risk of spreading COVID-19. Trending AR VR Articles: 1.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers.

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XR Today - Mixed Reality tag

MARCH 22, 2024

IDC has predicted the number of augmented reality (AR) and virtual reality (VR) headset shipments to rocket upwards due to the rise of mixed reality (MR). Finally, display technology will move from content consumption to content interaction with more sophisticated sensors and displays.” million units.

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Road to VR

JANUARY 21, 2022

A report by The Verge maintains Google is also now gearing up to produce an AR headset that could directly compete with similar offerings from the likes of Apple and Meta. Around 300 people are purportedly working on Project Iris, however Google plans to expand by “hundreds more.”

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Upload VR

MAY 18, 2023

A new report from Bloomberg's Mark Gurman includes some interesting claims about the history of Apple's head mounted displays development effort. In January, Gurman reported that Apple had indefinitely postponed the AR glasses , shifting its full focus to the upcoming headset and development of a more affordable model down the line.

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Apple Head Mounted Display Magic Leap AR 115

XR Today - Mixed Reality tag

JUNE 5, 2023

Digital workflow streaming platform Alteon announced on Monday it had opened support for virtual and augmented reality (VR/AR) creative projects. Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats.

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XR Today - Augmented Reality tag

FEBRUARY 13, 2024

ARway.ai, a firm working with various XR device leaders, such as Apple and Magic Leap, to leverage its unique immersive wayfinding platform for a broad range of use cases, recently announced a new partnership that amplifies its product offering to an increasingly sizeable international user base.

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ARPost

NOVEMBER 10, 2022

Today, music-related virtual reality and augmented reality content falls into 3 major categories: Virtual concerts and music videos by mainstream, popular artists represented by their avatar likeness; “Rhythm games” and music-making apps focused on popular music; Music visualizers. Possibility for a New Mode of Discovery.

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

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TechCrunch VR

OCTOBER 20, 2020

For all of the investors preaching that augmented reality technology will likely be the successor to the modern smartphone, today, most venture capitalists are still quite wary to back AR plays. Tipatat Chennavasin, The Venture Reality Fund. .”

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The Ghost Howls

JULY 10, 2023

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

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XR Today - Virtual Reality

NOVEMBER 29, 2023

At the start of the year, the technology industry faced layoffs as some major firms, such as Meta, started 2023 cautiously. Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets.

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XR Today - Augmented Reality tag

SEPTEMBER 12, 2022

Perhaps the fastest-growing component of extended reality (XR) right now, augmented reality (AR) is taking the world by storm. Of course, before a person can justify investing in new solutions like AR for their business, they need to understand how the technology works. Augmenting Reality with Digital Technology.

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UploadVR Between Realities podcast

JUNE 16, 2017

For a prime example of an imminent disruption long in the making, let’s take a look at the current state of augmented reality glasses. Even Magic Leap showed up to say much and show little. When discussing AR, most commentators opt to lower expectations by emphasizing the “early” nature of this technology.

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Augmented Reality AR Apple Strategy 159

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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ARVR

FEBRUARY 1, 2023

This happens as software builds on a larger installed base of in-market hardware — a common pattern for emerging consumer technology. Apple of My Eye But the big topic on everyone’s mind when it comes to AR glasses is Apple’s rumored entrance. Given that, what are all the rumors about an Apple headset launching in Spring 2023?

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Road to VR

MAY 5, 2022

The company claims its technology has led to an efficiency “5X greater than the previously published world record.” ” “The team at Raxium has spent five years creating miniaturized, cost-effective and energy efficient high-resolution displays that have laid the foundation for future display technologies.

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ARVR

AUGUST 23, 2022

Consumer AR meanwhile trails in revenue, where the technology isn’t yet stylistically viable. partly accelerated by Apple’s projected market entrance.* In that light, its appeal will lie in elegant integration with other Apple hardware and wearables. Magic Leap has meaningfully turned things around,” said Boland.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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AllThingsVR

JULY 30, 2016

Demystifying Magic Leap: What Is it and How Does it Work? Magic Leap has not been forthcoming with details about how their technology works. You can’t blame Magic Leap for wanting to keep it a secret. It sounds like the exact technology that Apple wishes it had.

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Upload VR

JUNE 6, 2023

We went hands on with Apple Vision Pro at Apple Park in California during WWDC23 and were blown away by the best headset demo ever made. Personas are what Apple calls human scans performed by the Vision Pro headset that are locked to the scanned individual to prevent others from wearing them. When it comes to everything else?

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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