The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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XR Today - Big XR News tag

APRIL 28, 2023

This is a significant decline from the $695 million in revenues the division generated in the same quarter of 2022. The Reality Labs division develops and manufactures Meta’s VR headsets, such as the Oculus Quest 2. The company faces increased competition from other VR and AR companies, such as Sony and Apple.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

The flexible Oculus environment has already become the platform for a range of virtual museum, gallery and concert experiences hosted around the globe. Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content.

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ARPost

SEPTEMBER 23, 2022

Let me give you just a few very well-known examples: Meta bought Oculus VR for 2 billion dollars when there was still only a prototype headset. The US government closed a 22-billion contract with Microsoft for the development of AR for the military and the provision of HoloLens to soldiers. Microsoft (Nasdaq: MSFT) for AR Headsets.

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XR Today - Mixed Reality tag

OCTOBER 7, 2022

Microsoft has emerged as perhaps the most significant market leader in the Mixed Reality headset and technology environment. However, Microsoft offers access to spatial sound experiences in a range of other modes as well. However, Microsoft offers access to spatial sound experiences in a range of other modes as well.

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XR Today - Mixed Reality tag

JULY 14, 2022

Here are some of the leading companies taking travel organisations towards new frontiers in 2022. With innovative 3D and augmented reality advertising opportunities, as well as powerful VR experiences through Oculus, Meta can guide brands through a multitude of XR environments.

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The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 could be the key year for XR.

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XR Today - Mixed Reality tag

AUGUST 8, 2022

What’s more, the company is also responsible for one of the most powerful and affordable VR headsets available – the Oculus Quest. Microsoft already stands as one of the biggest gaming companies in the world, thanks to the development of the Xbox ecosystem.

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Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Arrives in 2022, with glasses to follow sometime before 2025).

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. But Apple’s not the only company working on these products.

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). In September, the new Facebook Avatars will come and substitute the current Oculus avatars. Apple AR headset may have been delayed to 2025. But it is impressive anyway.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. A leaked image from the Oculus team shows that the company is working to implement body tracking inside the Oculus Unity SDK. References to Apple RealityOS have been leaked. Other relevant news.

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Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. Irena and I are hearing that one of the devices, er, AR/VR head-mounted displays, Apple is considering launching next year could go directly after Oculus Quest and the rest of the VR space.

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ARVR

JUNE 9, 2021

Microsoft Microsoft is one of the few companies that has approached augmented reality wearables more successfully. We expect to see Microsoft still at work for a long time in this area and we think it can succeed where it has failed with mobile devices. Developing an Original World-Traveling VR Experience 4.

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The Ghost Howls

JANUARY 11, 2022

— VR Nima (@NimaZeighami) January 5, 2022. I’ve seen what companies are doing nowadays to use tracked props on the Oculus Quest: they have to add bulky mounts to install the even bulkier Touch controllers on them. Oculus Quest 2 ) to know the pose of the fingers. Now let’s dig into the best news!

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The Ghost Howls

AUGUST 2, 2021

If I had known people could like it, I would have not made it in 5 minutes with Microsoft Word, lol. So he said that if you want to attach to it an Oculus Quest, technically you can. More info (Gabe Newell about Steam Deck and Oculus Quest) More info (Gabe Newell about Steam Deck and Alyx). Let’s hope it will keep selling well.

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The Ghost Howls

JANUARY 17, 2022

The news of the week is that Meta is poaching talents from all the other companies : in particular, it has been able to “steal” 100 employees from the HoloLens team in Microsoft. The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. PlayStation VR2 is not confirmed for 2022, yet.

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XR Today - Mixed Reality tag

FEBRUARY 2, 2023

Average prices per ad dropped 22 percent YoY but a jump of 18 percent YoY for 2022. Revenues for Q4 and 2022 totalled $32.17 billion for 2022. Meta currently has 86,482 employees across its workforce as of the end of 2022. billion and $116.61 billion, respectively. Revenues would have reached a further $2.01

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The Ghost Howls

NOVEMBER 7, 2021

Image by Microsoft). Microsoft Teams to integrate Mesh in 2022. With a surprise move, Microsoft has announced that in 2022 it will integrate Microsoft Mesh, its framework to create shared XR experiences, inside Microsoft Teams. I’ll let you travel with me…. Top news of the week. Other relevant news.

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The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. Since Meta made the acquisition and took over Oculus, VRTUOLUO began to write original and in-depth articles on the XR industry. Screengrab of the VRTUOLUO website.

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ARPost

FEBRUARY 6, 2023

According to Gajsek, “Anyone that decided to buy from the Oculus store or use Meta’s products essentially becomes a ’subscriber‘ in Meta’s user base. See Also: Metaverse Safety Week 2022 He goes on to say that these metaverse platforms will become open to asynchronous content, as not all users can be found online at the same time.

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AR Insider

APRIL 6, 2020

Within VR, IDC projects the greatest growth for standalones like Oculus Quest and VIVE Focus. Oculus Quest — the fastest growing standalone — sold about 425,000 units in 2019 according to our calculations. Microsoft committed 100,000 units to the U.S. This is where the momentum lies today, especially Quest.

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The Ghost Howls

OCTOBER 25, 2021

Image leaked from Oculus runtime). The design of Oculus Quest 2 Pro and controllers has been leaked. The negative reputation could stick with the social network, but not influence products like Oculus headsets, for instance. Facebook releases the Oculus Go unlocked runtime. Now the super-reliable release date is Q4 2022.

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The Ghost Howls

MARCH 2, 2020

To make you understand how these features are incredible, Qualcomm has stated that “the [XR2] reference design has 2x the CPU and GPU performance, 4x more video bandwidth, 6x higher resolution and 11x AI improvement compared to our current widely adopted XR platform [the Oculus Quest ]”. Image by Microsoft). News worth a mention.

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XR Today - Augmented Reality tag

FEBRUARY 20, 2023

For example, the two firms teamed up to present an immersive broadcast of the Tour de France in 2022. Moreover, last year, Nreal partnered with University researchers and Microsoft to leverage its smart glasses technology as a medical device. Firms are exploring emerging smart glass designs to increase adoption rates further.

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XR Today - Augmented Reality tag

APRIL 4, 2024

It’s been ten years since Meta – then Facebook – bought emerging VR start-up Oculus and, in turn, formed its Reality Labs division. Since the Oculus purchase in 2014, the firm has released numerous headsets, most notably the Quest range, which now includes mixed and virtual reality products. But the race is on.

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The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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Upload VR

MAY 16, 2022

As of this writing, the 128 GB Meta Quest 2 sells new for $299 or refurbished for $249 , with the note “inscription may vary” suggesting buyers might get one with either the earlier “Oculus” branding or the new Meta company symbol on the front of the headset.

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The Ghost Howls

FEBRUARY 17, 2020

Apple now lets add you add “buy” button to AR Quick Look. A piece of simple news, but a very important one, has hit the AR industry this week: Apple now lets companies add custom buttons (usually the “Buy” one) to AR Quick Look. Image by Microsoft). Add custom environments to your Oculus Quest… if you can.

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The Ghost Howls

APRIL 27, 2020

Now they find themselves without a market, and the pivot to enterprise is too little too late considering that Microsoft has enterprise features that are much better than the ones of Magic Leap. Maybe Oculus planned to showcase Del Mar at GDC. More info (Rumors on Oculus Del Mar) More info (One of the source articles on Reddit).

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The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Didn’t work (Image by Microsoft).

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The Ghost Howls

SEPTEMBER 20, 2021

References found in the Oculus Quest 2 firmware by users Reggy04 and Basti564 highlight how the Quest 2 Pro should have: Eyes tracking Facial expressions tracking Eye relief knob Granular IPD adjustment External charging station. Apple VR headset may feature a 3000PPI microOLED display. Apple Event was not about AR, like, at all.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Image by Nreal).

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The Ghost Howls

FEBRUARY 7, 2022

Before leaving you to the news of the week, let me just tell you two things that may interest you: If you missed them, don’t forget to read my predictions about augmented reality and virtual reality in 2022; This Thursday at 5 pm CET AWE Nite Florence comes back! It’s basically a monopoly. But there is also bad news to talk about.

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XR Today - Augmented Reality tag

JULY 11, 2022

Here are some of the main companies you should be watching in 2022. For years, the company has been delivering some of the most powerful and accessible XR experiences around, with tools like the Oculus Quest. Microsoft also makes it easier for other developers to create immersive experience within the MR landscape.

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The Ghost Howls

JULY 5, 2021

The first interesting forecast is about the number of sold Oculus Quest 2 headsets. 10M is the magic number for a self-sustaining ecosystem, and 2022 seems to be the year when finally Quest will take off and can start chasing other home appliances like gaming consoles. Image by Microsoft). But actually, this has not happened.

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