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Big XR News from Meta, Microsoft, and Magic Leap

XR Today - Big XR News tag

In the XR world, these Q1 reports give great insight into the success, failure, and goals of many immersive firms looking to leverage the emerging and unpredictable marketplace. The company faces increased competition from other VR and AR companies, such as Sony and Apple. Microsoft first announced its acquisition in 2022.

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The XR Week Peek (2020.05.11): new Quest is in the works, Magic Leap may pivot to healthcare, and more!

The Ghost Howls

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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The XR Week Peek (2020.07.13): Sony invests in Epic, Rockstar is working on an AAA VR game, and more!

The Ghost Howls

Sony invests $250M in Epic Games. Sony has announced that it has made a big investment of $250M in Epic Games through one of its subsidiaries. The investment gives Sony a minority stake in Epic that now is evaluated at more than $17B. And Sony for sure wants to have a stake in the metaverse. Top news of the week.

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Sony Acquires Beyond Sports to Expand Metaverse Solutions

XR Today - Mixed Reality tag

Japanese electronics giant Sony recently bought out Beyond Sports, allowing the former to build massive metaverse content for sporting events. Beyond Sports develops real-world data for 3D animations, and its technologies will seamlessly integrate with Sony’s growing portfolio of immersive solutions.

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Big XR News from Apple, Microsoft, and SPIE

XR Today - Mixed Reality tag

Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. However, the foundation is being laid by various immersive industry firms, and with new devices coming left and right, 2024 will remain eventful. Apple Vision Pro Debuts in US Stores The Vision Pro is out today.

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The 2022 Auggie Awards

ARPost

Sony Electronics Head of Business Development, Thaisa Yamamura, presented the Auggie Award for Best Art or Film. Yamamura also presented the winner with a Sony Spatial Reality Display, a “glasses-free 3D display that will improve their workflow.” All these four awards are decided at the conference. Best Art or Film. Best in Show VR.

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The XR Week Peek (2022.03.28): GDC, GTC, Snap’s acquisition of NextMind, and more!

The Ghost Howls

Upload reported that Sony showcased PlayStation to some selected partners , but no one could speak about what he/she has seen. More info (GDC roundup 1) More info (GDC roundup 2) More info (GDC roundup 3) More info (Moss to be published on many platforms) More info (Manus Quantum Metagloves) More info (Sony showcasing PSVR).