The Ghost Howls

NOVEMBER 27, 2023

This may be one of the potential names for either the upcoming mixed reality headset that Samsung is developing with Google or the name of future AR glasses. Who will it be… Sony or Meta? We don’t know, but this shows that the Korean company is still committed to XR developments. Thanks to Davy Demeyer for the tip!)

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Augmented Reality Apple Samsung Ukraine 363

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Last year, Google also acquired North, an AR smart glass manufactures.

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Virtual Reality AR Augmented Reality Google 130

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Software like Google’s VR tilt brush allows users to create unique virtual art pieces in a completely limitless canvas space.

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Entertainment Augmented Reality Virtual Reality Unity 114

XR Today - Mixed Reality tag

FEBRUARY 28, 2023

RT3D engines such as Unity and Unreal significantly streamline XR production pipelines with easy-to-use tools. NVIDIA Instant NeRF NVIDIA debuted Instant NeRF in April 2022, and the software creates digital twins based on 2D images of real-world objects, people, and entire environments. Sony is also empowering the emerging industry 4.0

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Unreal Tools Real Estate Construction 90

XR Today - Mixed Reality tag

SEPTEMBER 1, 2022

RT3D engines such as Adobe Substance, Unity, and Unreal significantly streamline XR production pipelines with easy-to-use tools. Google: RawNeRF. Google first introduced RawNeRF in 2020 as an automated photogrammetry tool that can simulate the real-world lighting of a scanned object. NVIDIA Instant NeRF.

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Unreal Real Estate Construction Tools 74

The Ghost Howls

JUNE 15, 2020

Image by Sony, from Road To VR). Sony announces PS5, it supports PSVR. With an online livestream of around 1 hour, Sony has finally unveiled the design of the PlayStation 5. But Sony has confirmed that while we wait for it, the PS5 will be able to work with the current PSVR device. Unity details its MARS solution.

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Sony AR Augmented Reality Czech Republic 322

The Ghost Howls

NOVEMBER 2, 2020

Image by Sony). Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. So, PSVR2 probably won’t launch before 2022 : Sony can afford that also because it has no competition in the console VR space , so there is no need to rush.

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The Ghost Howls

APRIL 19, 2021

On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. NVIDIA DLSS (Deep Learning Super Sampling) will be natively supported for HDRP in Unity 2021.2. Google is hiring waveguide developers for AR. HTC is going to launch its headset on May, 11th.

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HTC Oculus Unity Augmented Reality 487

XR Today - Mixed Reality tag

DECEMBER 5, 2023

It will also “foster a vibrant AI hardware accelerator ecosystem” by increasing the number of contributions and adoptions of key software technologies. Unity has also begun exploring the full capabilities of artificial intelligence with its generative AI (GenAI) solutions, Unity Muse and Unity Sentis.

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Unity Cleveland Tools Microsoft 90

The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Image by Sony). Top news of the week. News worth a mention.

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Survey Apple AR Samsung 311

The Ghost Howls

MARCH 8, 2021

If Microsoft commits to building this platform and doesn’t abandon it (a la Google), it can become an incredible tool for us developers. Chinese VR manufacturer Pico has just got a big round of financing of 242M yuan (circa 37 million dollars) to continue developing its hardware and software platforms. Pico Neo 3 is coming in Q2 2021.

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Microsoft Hardware HTC Conference 509

The Ghost Howls

JANUARY 20, 2021

2020 has been a good year for the sales of VR devices : Half-Life Alyx and the launch of the Quest 2 have created a big spike in the sales of VR hardware and software. I expect all these trends to continue in 2021, for a year that will see the growth of the technology on all its sides (software and hardware).

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Virtual Reality Trends China HTC 528

The Ghost Howls

MAY 30, 2022

This time we don’t have more info about the hardware, but about the software. And Sony will give a “Sneak peek” of PSVR 2 games at its upcoming State Of Play event on June 2nd at 3 PM PT. PSVR 2 is going to have 20+ launch titles. The more we go on, the more we have details on the upcoming PlayStation VR 2.

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Magic Leap Virtual World Ukraine Augmented Reality 315

The Ghost Howls

JUNE 14, 2021

According to the report, analyzing the orders made to the lens manufacturer, the two new headsets by Sony and Facebook should be released in 2022. Do you remember that leaked email when Zuck told that he wanted to control all the technological stack Facebook works on and he wanted to acquire Unity? slightly different colors).

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Apple Augmented Reality AR Virtual Reality 487

XR Today - Mixed Reality tag

SEPTEMBER 5, 2022

The report surveyed respondents from September last year to June to discuss findings across some of the world’s top firms, including Unity Technologies, HTC, manufacturers such as Jaguar Land Rover, and media firm Yahoo, among many others. What’s the Deal on Data?

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Eye Tracking Data Survey Finland 79

The Ghost Howls

OCTOBER 26, 2020

So at least the collaboration with Valve is true, but notice that it has not been on the headset, so they got no reference design from Valve, it has just been on the software integration. Sony will give PS4 camera adapters for PS5 for free. Sony has answered this question in the weekend. Doug Lombardi, Valve.

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HTC Oculus Conference China 416

Peter Graham

SEPTEMBER 11, 2019

specification which launched in July helps to solve the fragmentation of the industry with companies like Epic Games, HTC, Google, HP, Unity, Valve, Sony, Samsung, Oculus and Microsoft all supporting the endeavour. The current OpenXR 1.0 At present only Microsoft’s Windows Mixed Reality headsets support OpenXR.

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Oculus Groups Microsoft HTC 66

XR Today - Augmented Reality tag

DECEMBER 9, 2022

This has allowed companies to access standalone headsets with the latest specs along with major support for software development via the company’s Snapdragon Spaces platform. With it, experts can see what you see to guide professionals with step-by-step work instructions via a micro display similar to Google Glass or Vuzix.

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AR Magic Leap Miami Head Mounted Display 89

The Ghost Howls

JUNE 20, 2021

On the web, Google has similar behaviors. Try looking at the history that Google has about you for your use of Google Maps: you will discover that in Google servers there is exactly where you have been in every moment of your life , and in what places have you been every day. The tech world domination.

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Data Google Hardware Government 443

The Ghost Howls

JANUARY 10, 2022

My favorite ones have been: Sony Interactive Entertainment has revealed that the next PSVR headset will be called PSVR 2 and will feature 2K x 2K per eye, up to 120 Hz framerate, and 110° FOV. For every dollar of hardware, we were making three dollars on software and data sales.” I’ve found this story pretty disturbing.

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Apple Simulation Las Vegas Haptic 319

XR Today - Mixed Reality tag

OCTOBER 24, 2023

People can also view YouTube 360 videos, Google Street View, as well as the enterprise’s bespoke 360 web browser. Additionally, the room incorporates a Lenovo ThinkSmart Teams Room device, Crystal Vox Loqui 1 Speakers, a Sennheiser TeamConnect Ceiling mic, and a Sony digital camera.

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Immersion 360 Video Architecture Microsoft 87

AR Insider

OCTOBER 31, 2019

The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Insane, yet companies are mapping it already.

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Magic Leap AR Microsoft Apple 155

UploadVR Between Realities podcast

NOVEMBER 15, 2016

The New York Times distributes more than 1 million Google Cardboard phone VR viewers to subscribers with the launch of The Displaced , a 360-degree video project focusing on children driven from their homes by war. Eye-tracking startup Eyefluence, which raises $14 million this month, is acquired about a year later by Google.

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San Francisco HTC Unity Conference 100

The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). On the other hand, overseas startup companies prefer to start their own business with software or content.

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China Industry Government AR 326

The Ghost Howls

MARCH 15, 2018

We can deploy to a vast of platforms using game engines like Unity, Unreal Engine, the more recent Godot engine or any of the other engines out there, which have all started to add VR features”. But that’s just how Unity works, and this post isn’t about Unity, so let’s move on. You may be saying “Come on!

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How To Unity Data Oculus 176

UploadVR Between Realities podcast

DECEMBER 18, 2016

John Riccitiello, CEO of Unity Technologies, predicted that tech journalists would start gleefully writing that the virtual reality revolution is over because sales of VR headsets fell short of expectations, and analysts are in the midst of shaving back their predictions. As late as October, the market researcher thought Sony would ship 2.6

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AR New York San Francisco Industry 100

The Ghost Howls

MARCH 2, 2020

On the software side, HTC has just launched in China Vive Sync , a solution for remote meetings in VR that may help a lot the Chinese people that are forced to work from home. This is one of the weirdest rag-doll experiments in Unity. I really hope that the Taiwanese company will understand this and react accordingly. Learn more.

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Hand tracking AR Oculus HTC 239

XROM

JULY 18, 2021

China-India & the other Asian Nations have some really interesting #augmentedreality #virtualreality #mixedreality #startups Innovating across Hardware, Software & Content. BigscreenVR has partnered with many of the major movie studios including Paramount Pictures and Funimation (Sony Pictures). 12- Tipatat Chennavasin.

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Augmented Reality Virtual Reality India Asia 52

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. They can’t look nerdy like Google Glass did. Now, the deeper question is: will software developers see them as separate, or the same? Yes they think in 3D.

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AR Augmented Reality Magic Leap Immersion 62