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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

Zuck’s genius move before Google I/O I was kinda shocked reading this piece of news, but I was also quite happy because I’m all in for open platforms, and seeing finally Meta breaking the walls of its walled garden is for me a good thing. And with the operating system comes also Meta’s store.

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Big News From Meta, Samsung, Microsoft, and HTC VIVE

XR Today - Mixed Reality tag

Groups like Microsoft are leveraging a collapsing military contact to keep its IVAS device lineup alive for further funding, and HTC VIVE took note to explain the importance of enterprise end-users in discussion with the World Economic Forum. Microsoft Begin IVAS 1.2 Testing Microsoft may be fighting for Hololens.

Samsung 61
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The XR Week Peek (2020.10.26): DecaGear is an intriguing VR headset, HTC is working on a new device, and more!

The Ghost Howls

Small startups can’t compete with big companies, so usually, startups produce expensive headsets at a smaller scale to survive : see VRgineers or Varjo as an example. A new FCC listing appears for an HTC Vive headset. And in fact, a new request to FCC for a new device has arrived from HTC. HTC launches Vive XR Suite.

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Microsoft May Leapfrog Facebook and Google in VR With HoloLens Tracking

UploadVR Between Realities podcast

Microsoft’s play for command of next generation personal computing can be seen today with the announcement of a series of Windows-powered VR headsets starting at $300. An example of the Windows Holographic user interface. If you want to take VR into another room, for example, you have to find places for the sensors again.

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Top 5 E-Commerce AR and VR Trends To Follow in 2023

ARPost

For example, it allows them to feel like they’re physically interacting with products in a brick-and-mortar store while being online. For example, it’s popular among furniture stores like EQ3. Companies like Google, Microsoft, Lenovo, and Vuzix are developing smart glasses to enhance the AR experience.

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Big XR News from Meta, Microsoft, and Caregility

XR Today - Big XR News tag

For example, Snap is seeing an upturn in success following immersive hardware blunders, and Google is going on strong despite significant layoffs. Moreover, audience interest from enterprise end-users and consumers is strong, with rumours of new devices from Microsoft, Apple, and Meta all prevailing.

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Trends and predictions for XR in 2024

The Ghost Howls

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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