XR Today - Mixed Reality tag

JUNE 6, 2023

At this price, Apple’s primary competitors are the Magic Leap 2, Microsoft’s HoloLens 2, and Varjo’s VR-3 — all enterprise headsets. Many of the world’s midrange enterprise headsets like the Meta Quest Pro, HTC VIVE Elite XR, and Pico 4 Enterprise are priced well below $1,500. A Meta Counteroffensive?

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XR Today - VR Headsets tag

OCTOBER 31, 2023

Last week, Augmented World Expo EU (AWE) 2023 hosted its yearly event highlighting recent innovations in enterprise-grade AR/VR/MR solutions, as well as related emerging technology such as genAI, digital twins, and geospatial tech. He cited ARtillery data, highlighting how, in 2023, XR will become a “$38 billion” industry.

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XR Today - Big XR News tag

MAY 16, 2022

Delta Reality is creating extended reality (XR) immersive experiences for global brands to accelerate virtual, augmented, and mixed reality (VR/AR/MR) adoption and assist firms in developing modern marketing strategies. event this March, hosted by its Immerse Global Summit division. The news comes after the VRARA held its Metaverse 2.0

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Real Estate AR Magic Leap Immersion 54

VRScout

APRIL 27, 2017

Part industry event and part fancon, VRLA is a place where seasoned veterans can catch up on their latest updates while newcomers experience VR for the first time. In honor of Easter, AfterNow and FLARB put on an MR egg hunt via Microsoft HoloLens. It’s safe to say there’s no conference quite like VRLA. Google + Tilt Brush.

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Los Angeles Trends Conference Strategy 190

The Ghost Howls

MARCH 2, 2020

Regarding VR, this week we register the fact that two important events like Facebook F8 and GDC have been canceled. The Game Developers Conference , a big event where there have been in the past many announcements about VR, has been canceled after all the major brands withdrew from it , leaving the organizers with no choice.

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Hand tracking AR Oculus HTC 239

XR Today - Virtual Reality

APRIL 26, 2023

Moreover, the world of branded Metaverse content remains strong, with brands leveraging digital spaces or events on Metaverse services to increase awareness of their products. In the coming years, we may see a pendulum swing back to virtual events.

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Machine Learning Training Examples Real Estate 251

The Ghost Howls

JANUARY 27, 2020

Plus, if you are in Karlsruhe, I’ll be attending the LEARNTEC event and I’ll be there on Thursday morning… if you’re there, we can meet! That said, let’s have a look at this interesting week in AR and VR. Or that Microsoft is working on a new reference design that fixes the issues of the first one?

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. In this blog, I told you about the Finnish Metaverse Strategy , but I’ve heard that also The Netherlands and Korea are bullish on this new technology.

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Trends Apple Google Unity 442

The Ghost Howls

OCTOBER 17, 2019

I’m here to attend the WCVRI , a very big event about Virtual Reality in China, where I am exhibiting HitMotion: Reloaded , the mixed reality fitness game of my agency New Technology Walkers ( contact us if you need some VR development!). But it was delicious, so the “yes yes” strategy is paying off. This is not an easy task.

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Eye Tracking AR Leap Motion China 166

VRWorld

JULY 12, 2017

VRX 2017, one of world’s premier conferences on the subject of business and technology needed for Virtual Reality, announced the first speakers for a two day event. The conference is organized by VR Intelligence, London-based firm whose leaders don’t hide that there’s an inflation of VR-related events.

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The Ghost Howls

APRIL 27, 2020

Rony blames the pandemics for this , but we all know that it has not been the coronavirus that has decided a nonsense strategy for the company. Now they find themselves without a market, and the pivot to enterprise is too little too late considering that Microsoft has enterprise features that are much better than the ones of Magic Leap.

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UploadVR Between Realities podcast

NOVEMBER 5, 2016

Morph 3D wants to change that, and it is unveiling its 3D-animated avatars for VR today at the VRDC event in San Francisco. Berkley Frei, vice president of strategy and innovation, said in an interview that Morph 3D already has about 400 3D characters that can be used in VR applications. We see lots of them.”.

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San Francisco Virtual World Virtual Reality Industry 100

The Ghost Howls

SEPTEMBER 21, 2020

What an exciting week for technology, with the Facebook Connect, PS5 price announcement, Apple event and the release of RTX30 graphics cards! It is a perfect strategy, that makes NVIDIA able to offer very comprehensive end-to-end solutions (e.g. Microsoft finally enables Research Mode on HoloLens 2. What a time to be alive!

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Leap Motion Machine Learning Sony Data 248

Road to VR

OCTOBER 31, 2016

Road to VR ‘s Michael Glombicki caught up with two VR/AR investors to get their insight into the opportunities available in the immersive technology space and the strategies they’re employing to capitalise on them. Road to VR: Last year, this event was called SEA VR and it was focused mainly on virtual reality.

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The Ghost Howls

MARCH 26, 2018

As with every big event, I’m writing a post to try to summarize the most important news that have come out from the GDC 2018 … so that if you have lost something, you just need to read this post to get in par with the rest of the world. So, are you ready? Let’s start! Vive Pro price and release date.

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AR Magic Leap Oculus Virtual Reality 165

The Ghost Howls

OCTOBER 2, 2023

Welcome to this new edition of the XR Week Peek, which this week will be a bit special because I will summarize here what happened during the Meta Connect, the event during which Mark Zuckerberg launched the Quest 3, the Ray-Ban Meta smartglasses, and new techniques for data harvest… cough cough I mean, new AI services.

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The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. Expect next week a summary of how the launch of The Unity Cube has been; This Thursday I’ll be the co-host of our monthly “Awe Nite Florence” event series, which this April will talk about Location-Based VR! Image by HTC Vive).

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Magic Leap Oculus Unity Gaming 378

The Ghost Howls

AUGUST 16, 2019

I and my partner Gianni bought every new headset on the market : the Oculus Rift DK2, the Vive, the Rift CV1, the Gear VR, etc… We also went to almost every event we were invited to, even the smallest one (I remember once we went to a public plaza with like 7 people listening to our talk about VR…). Prioritize your expenses.

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How To Technology Virtual Reality Examples 378

XR for Business Podcast

AUGUST 7, 2019

I was my first PAX event. As I’m thinking back to it now, this was actually on HTC VIVE — first gen, which was only maybe 3, 4 years ago now — and I was so impressed with the first generation of hardware that I was like, “well, this is ready for prime time.” It was just a very great event.

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United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

I was my first PAX event. As I’m thinking back to it now, this was actually on HTC VIVE — first gen, which was only maybe 3, 4 years ago now — and I was so impressed with the first generation of hardware that I was like, “well, this is ready for prime time.” It was just a very great event.

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United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

I was my first PAX event. As I'm thinking back to it now, this was actually on HTC VIVE -- first gen, which was only maybe 3, 4 years ago now -- and I was so impressed with the first generation of hardware that I was like, "well, this is ready for prime time." The largest VR event in France; maybe in Europe, even. Alan: Oh wow.

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United States Conference China Training 60

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

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Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

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Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high -- like the Cosmos from HTC, the brand new one, it'll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Alan: HTC's got their enterprise division.

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Training San Jose Oculus AR 60

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

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Training San Jose Oculus AR 60

XR for Business Podcast

NOVEMBER 10, 2020

I remember it was an event in Tyrol. A colleague -- from I guess from one of us -- said, "Hey guys, you have to go to that event and show what your idea is." And it was just an innovation event, a very small innovation event, but BMW was their guest and they saw it and said, "Hey, that's cool, let's try it out."

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Study Industry Technology Data 78

XR for Business Podcast

NOVEMBER 10, 2020

I remember it was an event in Tyrol. A colleague -- from I guess from one of us -- said, "Hey guys, you have to go to that event and show what your idea is." And it was just an innovation event, a very small innovation event, but BMW was their guest and they saw it and said, "Hey, that's cool, let's try it out."

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Study Industry Technology Data 78

The Ghost Howls

SEPTEMBER 22, 2019

More info (Apple AR headsets FOV) More info (Apple patent on retinal projection) More info (Robert Scoble’s thoughts on Apple’s strategy). HTC has a new CEO: Yves Maitre. HTC, one of the most important companies in the VR landscape, has now a new boss: Yves Maitre. The Oculus Connect 6 is coming! smartglasses).

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AR Apple Oculus Augmented Reality 282

The Ghost Howls

SEPTEMBER 24, 2019

Part of all of this is merit of Jeri (Image by HTC). Compare that to the HTC Vive that has like 40 giant infrared lights that strobe constantly to synchronize everything and spinning lasers with infrared light… and then the Kinect that has this huge laser illumination system, so those systems work totally different than ours.

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AR Augmented Reality Magic Leap Gaming 337

UploadVR Between Realities podcast

JANUARY 9, 2017

Even the Oculus Rift’s largest “ experimental ” room-scale setup is smaller than what’s possible with the HTC Vive, which uses Valve’s tracking system. At a ‘vSports’ event hosted by VirZoom at CES 2017, the startup placed two lighthouses on either side of eight exercise bikes set up side by side.

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Technology HTC Controllers Hardware 100

The Ghost Howls

MAY 1, 2019

As we were all expecting (also thanks to the amazing speculations of the Best Buy guys on Reddit :D), Oculus has launched both the Oculus Quest and the Rift S during the keynote of the F8 event , that happened at 10AM PT. To me, it seems a choice similar to what Microsoft has done with Hololens 2.

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Oculus Leap Motion Controllers Virtual Reality 213

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. My background is in film.

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Education UAE Technology Virtual Reality 78

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. My background is in film.

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Education UAE Virtual Reality Technology 60

The Ghost Howls

JUNE 4, 2023

AWE has finished, and it has been a cool event (you can read some of my articles about it here , here , and here ), and now I’m spending a few days here trying to have some relevant meetings. Tomorrow, June, 5th, Apple will most probably launch its Apple Reality Pro headset. So I’m almost sure it is going to happen. For what purpose?

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Apple Gaming Hand tracking Leap Motion 345

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. My background is in film.

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Education UAE Technology Virtual Reality 60

UploadVR Between Realities podcast

NOVEMBER 13, 2016

The answer isn’t quite knowable until a major event comes along that either expands or pops the bubble. To get some insight into those numbers, I moderated a panel on investing in virtual reality and augmented reality at Greenlight Insights’ recent Virtual Reality Strategy conference in San Francisco. Is virtual reality a bubble?

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UploadVR Between Realities podcast

JANUARY 9, 2017

2016 provided hints of where Facebook, HTC, Sony, Google, and more will take their headsets in the near future, but where does the industry’s best and brightest think we’ll end up this time next year? With CES, the year’s first major event, now in the books, let’s hear from some those that work with VR itself about what happens next.

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Industry AR Virtual Reality Hardware 100