XR Today - Augmented Reality tag

DECEMBER 11, 2023

This year was a busy one for the XR industry; following a lull in faith towards the start of the year, groups such as the OEP, Microsoft, and Meta worked to bring new life to the sector via substantial workplace XR solutions. The firm named the OEP’s digital twin one of the next “big things” in XR technology in 2023.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

Augmented reality (AR) solutions have grown in popularity over the last few years, utilising mostly consumer-facing smartphone platforms. These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones.

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XR Today - Mixed Reality tag

AUGUST 30, 2022

The platform, which is compatible with major immersive tech providers such as Magic Leap, Meta Platforms, Microsoft HoloLens, Apple, HTC VIVE, Ready Player Me, and Google recently provided the University of Glasgow with an EON-XR Centre to train and engage students with the XR tool.

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UploadVR Between Realities podcast

OCTOBER 24, 2016

In an industry populated with giants such as Google, Facebook and Microsoft it is astounding that one of the most important names in the game is a startup known as Magic Leap. This highly secretive, Florida-based company is working on an unspecified augmented reality device.

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VRScout

MAY 23, 2016

NASA’s Jet Propulsion Laboratory is at the center of innovation in virtual and augmented reality, working with Microsoft’s HoloLens to produce applications that support a variety of missions, including the Curiosity Mars Rover and the International Space Station. Walking on Mars with OnSight.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2022

Despite this, the Plantation, Florida-based company worked to improve its headset and finally released its second iteration of the device, the Magic Leap 2, on 30 September to critical acclaim. Now, as Microsoft and Qualcomm alumni, Chief Executive Peggy Johnson has advanced the company’s position as a top-tier enterprise product.

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XR Today - Mixed Reality tag

JANUARY 31, 2023

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). The Plantation, Florida-based enterprise aims to become a major provider of augmented reality (AR) headsets to the global healthcare industry.

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Tech Trends VR

MARCH 7, 2018

Given the considerable hype that has been building up around Virtual and Augmented Reality, you might expect more publishers to have dedicated resources to these technologies, whereas the reality is that much of what we’ve seen so far has been limited to variations of Augmented Reality books. That ship has sailed!

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VRWorld

SEPTEMBER 14, 2017

a Florida-based startup that’s raised more than $1.3 Revolutionary approach calls for projecting a digital light field into the user’s eye, involving technologies potentially suited to applications in augmented reality and computer vision. Because of this lead, money is pouring into this Florida office park.

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XR Today - Mixed Reality tag

OCTOBER 10, 2023

Previous events haven’t just covered common topics related to extended, virtual, and augmented realities. In 2022, the Immerse Global Summit featured speakers from some of the world’s best-known brands, including Amazon, Meta, Qualcomm, Microsoft, and Unity, and demonstrations of some of the most exciting metaverse technologies.

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VRScout

NOVEMBER 5, 2016

October was such an important month for the virtual reality and augmented reality industry. It was announcements and product launches galore with news coming from key players like Oculus, Sony, Microsoft and Google dominating the headlines almost every week. So what’s next? and many places worldwide. .

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The Ghost Howls

OCTOBER 15, 2018

The company will also launch “AMBEO Augmented Audio Lab” , an augmented reality experience to play around with spatial AR sound, mixing the real and the virtual sounds and recording the clips that you create. Yes, various games have been announced, but this is the true innovation proposed by the Florida company.

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Tech Trends VR

MAY 21, 2018

The number one issue we’re hearing from retailers launching AR for eCommerce (Amazon, Build.com, Overstock, Wayfair…) is the management of 3D products,” explains the company’s Co-Founder and COO Mickaël Jordan.

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The Ghost Howls

FEBRUARY 17, 2020

Augmented Reality is being a great tool for e-commerce: AR tools have increased the user’s likelihood of purchase by 11 times; Build.com found that the return rate after selecting items in AR has decreased by 22%. Image by Microsoft). Are we at an inflection point for VR? Google Chrome now supports WebAR. News worth a mention.

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The Ghost Howls

AUGUST 8, 2018

No one expected something cheap, since augmented reality is an innovative technology, but we hoped for a price of around $1500, since Abovitz suggested that it may cost as a high end PC. Really, in the past years I thought this day would have never arrived… and instead, sometimes the unexpected happens.

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The Ghost Howls

JULY 13, 2020

And all of this comes in a period when other partnerships between tech giants are happening: remember that some weeks ago, Microsoft closed its streaming service Mixer and allied with Facebook Gaming to fight the quasi-monopoly of (Amazon-owned) Twitch. Peggy Johnson is the new CEO of Magic Leap.

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UploadVR Between Realities podcast

DECEMBER 16, 2016

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. The Florida start-up was valued at $4.5 And with the Augmented and Virtual Reality market projected to reach $162 billion by 2020 , some would call that a fair price. billion and attracted nearly $1.4

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The Ghost Howls

NOVEMBER 6, 2018

This lets you experience scenes that are a bit more complex than the ones that you can live on Microsoft’s device; The field of view is 40° Horizontal and 30° Vertical. It is still like a window to the augmented world. This means that it is slightly bigger than HoloLens, but nothing special.

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The Ghost Howls

DECEMBER 16, 2019

The Florida company is now offering a new package of its device, now dubbed just Magic Leap 1 (and not “Magic Leap One Creator Edition” anymore), with included dedicated warranty, assistance, and services targeted towards companies (e.g. fast replacement of a broken unit). Google ARCore now adds depth detection.

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The Ghost Howls

OCTOBER 19, 2021

Magic Leap is back: CEO Peggy Johnson has just unveiled in a post on the company blog the Magic Leap 2 , the new version of the AR glasses from the company in Florida. Microsoft X-Rings is a controllers that can change its shape. Magic Leap 2 has been teased. The AR program for the US Army gets delayed.

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The Ghost Howls

AUGUST 13, 2018

This means that we are talking about a good augmented reality headset. When I’ve tried HoloLens , I was really impressed by this, because I know how it is hard to make no-jittery augmented reality and Microsoft has really done a terrific job in doing this. A little hologram inside Microsoft HoloLens.

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The Ghost Howls

MARCH 26, 2018

The Florida company has released during the GDC the Lumin SDK, that is the development kit that has to be used to develop for LuminOS, the custom operating system of the Magic Leap device. This is Oculus’s answer to Steam Hardware & Software Survey. Magic Leap releases its SDK.

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TechCrunch VR

MARCH 13, 2022

This week, I spent an hour or so playing around with the unreleased next-generation Magic Leap headset, all while discussing the augmented reality company’s wild ride with Magic Leap CEO Peggy Johnson and other members of their executive team. So, let’s talk about it. the big thing.

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XR for Business Podcast

NOVEMBER 15, 2019

And I actually had the opportunity to DJ at the Microsoft Build conference in — I want to say 2015 or 2016 — in the Wave, which was incredible. And Torch is an AR authoring tool that lets you create augmented reality experiences. Last week I was at the Florida Simulation Summit. Alan: That makes total sense.

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XR for Business Podcast

NOVEMBER 15, 2019

And I actually had the opportunity to DJ at the Microsoft Build conference in — I want to say 2015 or 2016 — in the Wave, which was incredible. And Torch is an AR authoring tool that lets you create augmented reality experiences. Last week I was at the Florida Simulation Summit. Alan: That makes total sense.

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San Francisco Haptic Technology AR 78

XR for Business Podcast

NOVEMBER 15, 2019

And I actually had the opportunity to DJ at the Microsoft Build conference in — I want to say 2015 or 2016 — in the Wave, which was incredible. And Torch is an AR authoring tool that lets you create augmented reality experiences. Last week I was at the Florida Simulation Summit. Alan: That makes total sense.

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