XR Today - Mixed Reality tag

APRIL 26, 2023

The With Google AR and VR technologies, companies can create immersive experiences designed to rapidly convert customers, and enhance brand loyalty. The ARCore solution from Google supports developers in creating simple but effective AR applications, which customers can download from the Google Play store and access on any Android device.

Unity 96

Unity Microsoft Augmented Reality Google 96

The Ghost Howls

MARCH 16, 2020

The AR startup is in big troubles : after having overhyped its device for years and having collected billions of investments, it just delivered a HoloLens clone. A bizarre strategy, that doesn’t surprise me anymore, though. invested in AR and VR companies. I hope for him that this won’t lead the company to the disaster.

Magic Leap 336

Magic Leap Europe AR Virtual Reality 336

The Ghost Howls

MARCH 26, 2018

This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. The SDK offers native APIs, but also supports popular game engines like Unity and Unreal 4.

AR 165

AR Magic Leap Oculus Virtual Reality 165

XR Today - VR Headsets tag

OCTOBER 31, 2023

Last week, Augmented World Expo EU (AWE) 2023 hosted its yearly event highlighting recent innovations in enterprise-grade AR/VR/MR solutions, as well as related emerging technology such as genAI, digital twins, and geospatial tech. The firms are collaborating to improve the opportunities for leveraging AR wearables in the workplace.

Training 94

Training Industry Strategy AR 94

XR Today - Mixed Reality tag

JUNE 22, 2022

The news comes as global entities prepare to design, test, and deploy the Metaverse, a merger of the Internet with spatial computing features and incorporating rising technologies such as virtual, augmented, and mixed reality (VR/AR/MR), digital twins, real-time 3D content, and others. Metaverse Standards Forum Flow Chart. PHOTO: MSF.

Industry 85

Industry Technology Tools Unreal 85

The Ghost Howls

MAY 11, 2020

Mothers and grandmothers are the best, and they care about us during the good and the hard times… their love is infinite. A big and warm hug to all of them And while we celebrate our mommies, let’s read some cool AR/VR news! Investments in AR/VR companies are at 2013 level. Top news of the week. Image by Oculus).

Magic Leap 286

Magic Leap Healthcare Oculus AR 286

The Ghost Howls

JULY 18, 2022

I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier. Microsoft Mixed Reality department is currently in a confused moment and it is not clear when, how, and if will ever reply to this device. Nano-tech wants to be the Nanite of Unity.

Magic Leap 424

Magic Leap Apple Unity Machine Learning 424

The Ghost Howls

AUGUST 16, 2020

LG Uplus will start selling the Chinese AR glasses Nreal Light in Korea as a standalone device for around $586 , or bundled with the Galaxy Note 20 or LG Velvet and a 5G data plan for around $295. Nreal is one of the most interesting AR gadgets (read my review here ), and $300 is a steal for such a device. Prepare your wallets!

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Sony Eye Tracking HTC Unity 356

The Ghost Howls

DECEMBER 27, 2021

But the new Omicron variant and the Winter, which with its cold temperatures helps the virus, has to led to the 4th wave of the pandemic, and so we are all under new restrictions again. This is a huge pity: CES 2022 won’t be cool as we expected… but we still hope to see interesting XR announcements from there. Some news on content.

Unity 461

Unity Oculus Virtual Reality Gaming 461

Bernard Marr

OCTOBER 15, 2023

While virtual and augmented reality (VR/AR) applications are just beginning to be used in industry, gamers have been using headsets to enter fully immersive worlds for years. However, other cloud services continued to grow, including Nvidia's GeForce Now and Microsoft's Xbox Cloud Gaming.

Trends 52

Trends Video Gaming Industry 52

Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. ” Facebook already has internal plans for the next five years and most of these new plans, and excitement, are about augmented reality. Is VR going to turn into AR? It’s clear there are two separate camps.

AR 62

AR Augmented Reality Magic Leap Immersion 62

VRScout

JUNE 10, 2016

This latest acquisition is another piece in a secretive strategy: over the past few years Snapchat has quietly acquired a couple of other potentially augmented reality-related companies as well as talent. The Seebright SDK also supports Unity and Unreal engines and is compatible with both iOS and Android.

Augmented Reality 150

Augmented Reality HTC Google Seattle 150

The Ghost Howls

OCTOBER 15, 2018

It is a set of very high-quality headphones that are able to offer truly immersive and spatial audio, with a unique feature that lets you blend the audio of the AR experience and of your real world in an optimized way. None of these features are particularly impressive or innovative (e.g. But with another name. But different.

Magic Leap 175

Magic Leap Augmented Reality AR Florida 175

Ryan Schultz

AUGUST 23, 2022

In the years since, these essays have been read by millions of people as the Metaverse has transitioned from the world of paperback science fiction to the front page of the New York Times and corporate strategy reports around the world. There are several hypothesized strategies to minimize “Metaverse abuse.”

Motion Capture 78

Motion Capture Strategy Virtual World Examples 78

XR for Business Podcast

JANUARY 20, 2020

Most people know VR and AR as if kind of something in the last five years. I don’t know if you realize, 82 percent of universities have tried VR and AR. So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them?

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

Most people know VR and AR as if kind of something in the last five years. I don’t know if you realize, 82 percent of universities have tried VR and AR. So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them?

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

Most people know VR and AR as if kind of something in the last five years. I don't know if you realize, 82 percent of universities have tried VR and AR. So you don't know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? Affordable.

AR 60

AR Machine Learning Government Virtual Reality 60

XROM

JULY 18, 2021

Billion & mind you i haven't added the overall population of #asia.Ignore us at your own risk #facebook #microsoft & the curators of those lists. In June 2019, Magic Leap accused Xu of stealing AR glasses technology when he was an engineer working at the firm. However, in June 2020, a U.S. 8- Eddie Lou. www.xrom.in.

Augmented Reality 52

Augmented Reality Virtual Reality India Asia 52

The Ghost Howls

NOVEMBER 1, 2018

After that, I headed for China to pursue my dream and headed marketing and strategy for the release of the Microsoft A.I. The aim in developing the PanguVR engine was to equip content producers to create immersive and interactive content, in UE4 (Unreal VR Engine), automatically meaning without any learning curve. What is it?

Virtual Reality 193

Virtual Reality China Real Estate Machine Learning 193

XR for Business Podcast

JUNE 24, 2019

CEO Matt Miesnieks has been in the AR game since the beginning, and he says the best in the industry have always known the best, native use cases for the technology; the problem was for the technology to catch up to the use cases. He’s also the co-founder and CEO of 6D.ai, the leading AR cloud platform, which is his third AR startup.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

CEO Matt Miesnieks has been in the AR game since the beginning, and he says the best in the industry have always known the best, native use cases for the technology; the problem was for the technology to catch up to the use cases. He’s also the co-founder and CEO of 6D.ai, the leading AR cloud platform, which is his third AR startup.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

CEO Matt Miesnieks has been in the AR game since the beginning, and he says the best in the industry have always known the best, native use cases for the technology; the problem was for the technology to catch up to the use cases. He’s also the co-founder and CEO of 6D.ai, the leading AR cloud platform, which is his third AR startup.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

JANUARY 13, 2020

I mean, you built the AR Porsche visualizer where you could drop a Porsche right in your living room and I actually have a photo of a Porsche in my living room from your app. And I’ve noticed that a lot of the people that were just building demos and stuff like that, now are running huge companies. John, welcome to the show.

Technology 78

Technology Machine Learning Industry Training 78

XR for Business Podcast

JANUARY 13, 2020

I mean, you built the AR Porsche visualizer where you could drop a Porsche right in your living room and I actually have a photo of a Porsche in my living room from your app. And I’ve noticed that a lot of the people that were just building demos and stuff like that, now are running huge companies. John, welcome to the show.

Technology 78

Technology Machine Learning Industry Training 78

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JANUARY 13, 2020

I mean, you built the AR Porsche visualizer where you could drop a Porsche right in your living room and I actually have a photo of a Porsche in my living room from your app. And I've noticed that a lot of the people that were just building demos and stuff like that, now are running huge companies. John, welcome to the show.

Technology 60

Technology Machine Learning Industry Training 60

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist.

Technology 60

Technology Guinea 360 Video Tools 60

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. Qualcomm announced this year they're XR1 chip, which is a chip that will power all the new kind of AR glasses and VR headsets. But then you look at Unreal. So, Alex, welcome to the show.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. Qualcomm announced this year they're XR1 chip, which is a chip that will power all the new kind of AR glasses and VR headsets. But then you look at Unreal. So, Alex, welcome to the show.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

AUGUST 14, 2019

Was the best virtual reality or a AR experience is what is the best thing that you have done? There’s a lot of talent here, and I have heard from other people that even places like Kansas City actually have quite a bit of VR happening — and I say VR, I mean XR, AR; all of it. The tools are here. Michael: Yes.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Was the best virtual reality or a AR experience is what is the best thing that you have done? There’s a lot of talent here, and I have heard from other people that even places like Kansas City actually have quite a bit of VR happening — and I say VR, I mean XR, AR; all of it. The tools are here. Michael: Yes.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. Qualcomm announced this year they're XR1 chip, which is a chip that will power all the new kind of AR glasses and VR headsets. But then you look at Unreal. So, Alex, welcome to the show.

Machine Learning 60

Machine Learning Education Apple Technology 60

XR for Business Podcast

AUGUST 14, 2019

Was the best virtual reality or a AR experience is what is the best thing that you have done? And as much as I'm very happy that the coasts are innovating as much as they are, I think there's a huge opportunity here in the Midwest. It's really interesting, what those guys are doing. The tools are here.

Tips 60

Tips Training Augmented Reality Exercises 60