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Spatial Beats: Apple, Magic Leap & Oculus

AR Insider

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. Let’s dive in… Apple VR rumors mounting up. We predicted in 2018 that the Apple XR device would probably be focused on media consumption – at first.

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Spatial Beats: Oculus, Google & Snap

AR Insider

The CEO said they have but one competitor, Apple, which hasn’t yet announced any XR, AR or VR, products. Seems like they’re zeroing in on Maps as the sweet spot for XR and tossing everything else, like their Daydream headset, their investment in Magic Leap, Poly, and finally Tilt Brush, overboard. Tilt Brush becomes open source.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

Microsoft released the first-gen Zune in 2006, an MP3 player that looked to compete with Apple’s largely dominant line of iPods. Apple wasn’t the first to make a portable MP3 player, although it was the first to make one everyone wanted. Zooming out, Zune’s ultimate defeat belies a larger pattern of behavior.

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One More Thing From Apple Vision Pro: Validation For An Industry

Upload VR

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers. Apple Vision Pro.

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Spatial Beats: Rec Room, Roblox & Zynga

AR Insider

And Apple hasn’t yet played its hand. The first game to be released on the Oculus Store will be called ForeVR Bowl in 2021. Topgolf Pro Putt Hits Oculus Store Milestone. Pro Putt just passed one million dollars in sales, selling over 50,000 units in the Oculus Quest app store. Oculus is shipping the Elite Strap again.

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Spatial Beats: Facebook, Nreal & More Metaverse Hype

AR Insider

If you really want to understand the putative metaverse, listen to this conversation with Viacom/CBS futurist Ted Schilowitz and Magic Leap founder Rony Abovitz. It’s very similar to what Apple has been doing for smartphone,” CEO Chi Xu said. “We Natural syncs with your intention, so you no longer go to apps, apps come to you.

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XRDC Interviews AR and VR Industry Experts in Healthcare Report

ARPost

Do you follow all the latest tech trends? This year, new standalone headsets from Oculus and Vive debuted. As a result, companies like Apple, Google, Magic Leap, Microsoft, Oculus, and others will be in attendance with experiences. The XRDC AR/VR Healthcare Report is out now and is a must-read.