The Ghost Howls

FEBRUARY 28, 2022

Image by Sony Interactive Entertainment). Sony reveals the design of the PSVR 2. Finally, Sony Interactive Entertainment has unveiled the design of the PlayStation VR 2 headset. Magic Leap 2 has inside-out tracked controllers. More info (Magic Leap presentation) More info (Close up of the controllers).

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XR Today - Augmented Reality tag

JANUARY 23, 2025

The firm entered a definitive agreement with HTC VIVE, giving the leading XR firm a massive $250 million investment. Notably, the move gives Google access to “certain HTC employees from its XR team” who will join Google to help the firm develop its own XR solutions. What a HTC/Google Unitifaction Mean?

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The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. PSVR 2 Hero view of PSVR 2 (Image by Sony Interactive Entertainment) I had big hopes for PSVR 2.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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Oculus Apple Hand tracking Magic Leap 308

Road to VR

MARCH 19, 2017

” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR. IDC themselves predicted in 2011 that by 2015, Microsoft’s then new (and now dead) Windows Phone platform would overtake Apple’s IOS as in the mobile phone market.

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XR Today - Mixed Reality tag

FEBRUARY 13, 2025

Moreover, the Samsung headset comes as other leading XR technology firms, including Qualcomm, Sony, XREAL, and Magic Leap, are championing the AndriodXR OS. Google has entered into a definitive agreement with HTC VIVE, granting the leading XR company a substantial investment of $250 million.

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The Ghost Howls

FEBRUARY 7, 2023

Most probably this announcement has been made to envision a future competition with Apple, bringing to XR the battle Android vs iOS (and Samsung vs Apple) that we already have on phones. But Sony has refuted the report, claiming it is not true. Learn more Some XR fun In China I have found where the Apple headset is manufactured.

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The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B More info (HTC Vive Pro 2 review) More info (HTC Vive Pro 2 review?—?cached

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The Ghost Howls

OCTOBER 7, 2024

Its userbase is superior to known PCVR headsets like the HTC Vive Pro and Pro 2 and most probably in the next weeks, it will also surpass the Pico 4. It’s not clear what the effects of this strategy change will be: for now, Apple seems still interested in providing a cheaper Vision Pro and also in investigating the release of smartglasses.

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ARPost

FEBRUARY 6, 2023

See Also: Redefining the Future of Location-Based Entertainment With HTC VIVE Focus 3 and The Park Playground “Virtual reality is often perceived as being limited to the world of gaming. Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. This funding will support Magic Leap’s “Chapter 3” roadmap of delivering enterprise-grade XR solutions.

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XR Today - Mixed Reality tag

JULY 11, 2024

Meta’s open approach contrasts Apple’s closed ecosystem for its spatial computing vision. While Apple is creating a closed ecosystem for its hardware, Meta is taking an open approach, providing developers with a customizable framework for specific solutions, which was only boosted with the Ocean launch. ”

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XROM

JUNE 4, 2023

The battle for supremacy in the world of augmented and virtual reality devices is heating up, with #Apple and #Meta taking center stage. On June 5th, Apple is rumored to launch its XR Glasses at the Worldwide Developers Conference (#WWDC) for an expected price of $3000. So who will lead the HMD market in the future? It's hard to say.

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Apple Magic Leap Conference Sony 72

XR Today - Mixed Reality tag

APRIL 15, 2024

The OpenXR API is a core piece behind many XR headsets from vendors such as Acer, ByteDance, Canon, HTC, Magic Leap, Meta, Microsoft, Sony, XREAL, Qualcomm, Valve, and Varjo. ” Wu also noted that HTC VIVE supports OpenXR 1.1 However, Apple is a notable exclusion; it’s not surprising.

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XR Today - Mixed Reality tag

MAY 2, 2024

In contrast, Apple is establishing a walled garden ecosystem to support its spatial computing vision, which opposes Meta’s new open approach. It appears that Meta is trying to compete with Apple’s approach to its hardware ecosystem. You could drive the Apple displays from Quest silicon.

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XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. However, Apple is a notable exclusion; it’s not surprising.

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TechCrunch VR

APRIL 3, 2023

The move is especially interesting in light of the relatively recent shift toward enterprise customers that’s been explored by Meta, Magic Leap and HTC. Pretty much all of the big players, outside of Sony’s PSVR. To date, Virtuix has sold around 70 of its Omni Arena models to U.S.

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XR Today - Augmented Reality tag

AUGUST 20, 2024

As popularised by Meta Ray Ban Smart Glasses and the Apple Vision Pro spatial/MR computing headset, interest in VR hardware is moving towards upcoming AR/MR devices. The report indicated that although sales decreased, the average selling price rose by over $1000, partly due to Apple Vision Pro.

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UploadVR Between Realities podcast

NOVEMBER 4, 2016

Also keep in mind that there are plenty of private companies worth investing in, and some public companies listed below have invested in them like Magic Leap who has investments to the tune of $1.39 Sony – NYSE: SNE – VR Console, VR Games & VR Headset. Apple – NASDAQ: AAPL – AR/VR headset. Unconfirmed.

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UploadVR Between Realities podcast

NOVEMBER 15, 2016

Oculus and HTC had been holding details surrounding Rift and Vive launch windows close to the chest, probably because they had delays to announce and need to nail down new plans. First, HTC delays the Vive until April 2016, with plans to show an updated developer kit at CES in January. In December, these plans become known.

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XR Today - Mixed Reality tag

FEBRUARY 13, 2025

Moreover, the Samsung headset comes as other leading XR technology firms, including Qualcomm, Sony, XREAL, and Magic Leap, are championing the AndriodXR OS. Google has entered into a definitive agreement with HTC VIVE, granting the leading XR company a substantial investment of $250 million.

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XR Today - Mixed Reality tag

MAY 24, 2023

Uniting the Industry Multiple companies, from Meta Platforms, Qualcomm, NVIDIA, Microsoft, HTC VIVE, ByteDance, Sony and even massive telecoms like Nokia and T-Mobile are chipping in to increase adoption rates for spatial technologies. Imagine an internet where only Apple computers can connect to the web.

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The Ghost Howls

DECEMBER 13, 2021

Apple is entering the XR field, and Facebook is currently dominating the VR market. Apple headset may be very lightweight. According to Apple analyst Ming-Chi Kuo, the upcoming Apple visor should weigh around 3–400g, which is much lighter than current headsets on the market, including the Quest 2. Image by Sony).

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XR Today - Big XR News tag

MAY 26, 2023

However, there will most likely be a changing wave of opinion after Apple announces its presumably killer consumer XR device. Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event.

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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XROM

JULY 18, 2021

Most people know Xu due to his dispute with American virtual reality company Magic Leap. In June 2019, Magic Leap accused Xu of stealing AR glasses technology when he was an engineer working at the firm. However, in June 2020, a U.S. federal court threw out the case as #MagicLeap failed to make any viable claim.

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The Ghost Howls

APRIL 18, 2022

He complained about having to obey platforms and their taxes (clearly hinting at Apple), saying that he had a different vision. This has even been underlined by Apple itself which called out Meta’s hypocrisy after the announcement of the creators’ fee on Horizon. And they don’t want to pay other platforms’ money for that.

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The Ghost Howls

MARCH 23, 2020

In the meantime, even HTC that was safe until now is having troubles in manufacturing the external tracking faceplate , whose release date will be delayed. The time has come and finally Apple will implement a depth back camera in its upcoming iPad Pro. It is another step towards the creation of a great AR ecosystem for Apple.

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