The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). And they are entering it to dominate it.

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Trends Apple Google Unity 445

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

Apple 144

Apple Google Amazon Augmented Reality 144

Road to VR

MARCH 1, 2019

Magic Leap is giving away serious cash to developers this year through their Independent Creator Program , which has earmarked an “eight-figure” number destined to fund app developers working in gaming, entertainment, collaboration, productivity, and more. Entertainment. Entertainment. Future Sight AR. Taqtile, Inc.

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Magic Leap Detroit Entertainment AR 213

Tech Trends VR

FEBRUARY 24, 2019

It was really interesting to see Microsoft pivot towards enterprise with the HoloLens and I think it was absolutely the right move for them to make Click To Tweet. For starters, they’re based in Oregon as opposed to Silicon Valley.

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Magic Leap Microsoft San Francisco Trends 282

XR Today - Mixed Reality tag

JUNE 6, 2023

Tim Cook, Apple’s Chief Executive , debuted the Vision Pro on Monday evening to the heightened anticipation of tech fans worldwide. Price (Pain) Points Notwithstanding the $3,499 price point, one must assess what makes Apple’s Vision Pro accessible, and to whom. The device was ethereal in its reveal.

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Apple Microsoft HTC Magic Leap 67

Cats and VR

JANUARY 15, 2019

Los Angeles-based AR studio ARwall has expanded with the addition of senior-level talent and entertainment industry advisors well known for their expertise in design, engineering, and XR. Mosco has held notable positions at Apple, Facebook, and Oculus.

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Los Angeles Illinois Entertainment DC 116

VRWorld

SEPTEMBER 12, 2017

At the very first event in Steve Jobs Theater at its new headquarters, Apple Inc. Few months ago, Apple released a development tool called ARKit that enabled developers to add AR capabilities to their apps. Three months later, Apple has not one but three products actively supporting their development platform.

Apple 45

Apple AR Augmented Reality Google 45

The Ghost Howls

FEBRUARY 23, 2023

Through comprehensive media services (mainly including media coverage, expert consultation, data research, and event and public relation management), it helps entrepreneurs with idea incubation, financing, strategy consultation, and publicity. and covered more than 80% of the XR pioneers as communities members.

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China Industry Government AR 328

The Ghost Howls

SEPTEMBER 21, 2020

What an exciting week for technology, with the Facebook Connect, PS5 price announcement, Apple event and the release of RTX30 graphics cards! Even Apple uses modified ARM chips. It is a perfect strategy, that makes NVIDIA able to offer very comprehensive end-to-end solutions (e.g. What a time to be alive!

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Leap Motion Machine Learning Sony Data 249

XR Today - Mixed Reality tag

DECEMBER 21, 2022

This includes Varjo’s XR-2, Microsoft’s HoloLens 2, Pico Interactive’s Pico 4 Enterprise, and Meta Platform’s Quest Pro. Also, Apple’s long-awaited headset is expected to release in 2023 , following ongoing revisions. Enhance training and development strategies. Entertainment and Events.

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Training Augmented Reality Immersion Magic Leap 87

The Ghost Howls

MARCH 2, 2020

More info (Vive Cosmos Elite launch) More info (New offerings of Vive Pro Eye) More info (Ben Lang’s editorial on HTC’s strategy) More info (Vive Sync launch). Is this really what Apple wants? (Thanks Robert Scoble for this news!). Image by Microsoft). iPhone 12 may feature a special connection for AR glasses.

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. In comparison to the upcoming competitors we’ll discuss, this device by far stands above the rest in terms of financial expense alongside Apple.

Hardware 362

Hardware Magic Leap Eye Tracking Apple 362

XR Today - Augmented Reality tag

FEBRUARY 5, 2024

XR devices are all over the headlines this month; the release of the Apple Vision Pro has brought spatial computing/mixed reality wearables to the forefront of emerging workplace and consumer-based digital solutions. This aids collaboration and productivity between staff on – and off-site.

AR 85

AR Data Healthcare Industry 85

Tech Trends VR

JUNE 5, 2020

While we have early devices that give us a taste, like Microsoft HoloLens, these big and expensive devices haven’t yet made their way onto consumers’ faces. The inclination of big firms like Tesla, Apple, and Facebook towards Spatial Computing. We documented this paradigm shift in The Infinite Retina.

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Augmented Reality Retail Healthcare Technology 364

The Ghost Howls

OCTOBER 15, 2018

Honestly, they are very very far away from the industrial collaboration apps that Microsoft has released for HoloLens and that industrial customers find a lot useful, but it’s a start. Location based entertainment. This is for instance something that Microsoft lacks completely. Avatar Chat. This is good.

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Magic Leap Augmented Reality AR Florida 176

XR Today - Virtual Reality

DECEMBER 29, 2023

The tech giant has certainly seen some success in this era, producing some of the most affordable and popular devices for gaming and entertainment. This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world.

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Software Hardware Magic Leap Microsoft 218

XR Today - Mixed Reality tag

MAY 14, 2024

In April 2024, Meta announced a new “open ecosystem strategy” This means developers and device manufacturers can leverage the operating system to create virtual, mixed, and augmented reality experiences. Microsoft is also partnering with Meta to develop a limited-edition Quest headset for the Xbox.

Hardware 92

Hardware Strategy Wearables Tools 92

XR Today - Mixed Reality tag

DECEMBER 1, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. We’re already seeing aspects of spatial computing emerge in everything from collaborative platforms like Microsoft Teams to smartphones.

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Trends Wearables Haptic Eye Tracking 109

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. We’re already seeing aspects of spatial computing emerge in everything from collaborative platforms like Microsoft Teams to smartphones.

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Trends Wearables Eye Tracking Tools 102

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. We all need to be entertained.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. We all need to be entertained.

Technology 78

Technology Guinea 360 Video Tools 78

XR Today - Mixed Reality tag

AUGUST 3, 2023

This took place around the release of Apple’s A12 Bionic chip. Apple had also released CoreML, which basically simplified how machine learning models ran on mobile devices. We use the MDK ourselves and share our strategy with external studios building video games for Nex Playground.

Industry 66

Industry Immersion Gaming Motion Capture 66

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. We all need to be entertained.

Technology 60

Technology Guinea 360 Video Tools 60

TechCrunch VR

MAY 31, 2023

In the 90s, virtual reality was the future of entertainment, gaming, socialization and work. The first metaverse that gains real traction is likely to be the last,” Oculus exec Jason Rubin wrote in a 50-page internal document laying out the strategy. “We Image Credits: Apple Magic Leap is far from alone in those struggles.

AR 102

AR Magic Leap Virtual Reality Los Angeles 102

XR for Business Podcast

MAY 13, 2019

Charlie was EVP and COO of VR Pioneer Virtual World Entertainment. In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in.

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

Charlie was EVP and COO of VR Pioneer Virtual World Entertainment. In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in.

AR 78

AR Magic Leap Augmented Reality Course 78

The Ghost Howls

JANUARY 24, 2022

Image by Microsoft). Microsoft is acquiring Activision Blizzard for $68.7B. The biggest news of the week has been the acquisition of Activision Blizzard by Microsoft for $68.7B. With it, Microsoft acquires many popular games like Overwatch, Starcraft, Call of Duty, and even Candy Crush. Other relevant news.

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Microsoft Google AR Virtual World 335

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. We saw Burning Man go online this year.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. We saw Burning Man go online this year.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

Trends 78

Trends Machine Learning Technology Training 78

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

Trends 78

Trends Machine Learning Technology Training 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. We saw Burning Man go online this year.

Machine Learning 60

Machine Learning Education Apple Technology 60

XR for Business Podcast

OCTOBER 7, 2019

She's advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples -- and you were talking about it when you were saying about doing your news roundup -- in the last week was really that Microsoft demo at Inspire. Oh, my goodness.

Trends 60

Trends Machine Learning Technology Training 60

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

Trends 60

Trends Machine Learning Technology Training 60

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. What split is it between media and entertainment vs. enterprise applications right now, as far as total market spend? We have a number of reports available.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. What split is it between media and entertainment vs. enterprise applications right now, as far as total market spend? We have a number of reports available.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren't about to put their logo on something like the current developer-focused headsets out there. Alan: You've got kind of a divide; entertainment and gaming on one side, and then you've got enterprise applications across medical, healthcare, real estate, retail -- across the whole enterprise.

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Training AR Data Augmented Reality 60