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Who’s Waging the Wearables Wars? Part II: Microsoft

AR Insider

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon last week, it’s time to zero in on Microsoft. Microsoft had a similar fate in smartphone era. So how do wireless earbuds better position Microsoft?

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Microsoft Teams Introduces Frontline AR Tools for iOS, Android

XR Today - Augmented Reality tag

Microsoft highlights how companies can benefit from Team’s enterprise-ready and proven end-to-end encryption, data loss prevention, and compliance certifications when leveraging the AR service. Microsoft is planning for device-wide general availability in 2024.

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The AR Space Race, Part VII: Microsoft

AR Insider

As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. continuing here with Microsoft. What’s Microsoft’s XR Play? ” But it’s not alone. Cloud-Forward.

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Microsoft 365 and CoPilot to Debut on Vision Pro

XR Today - Mixed Reality tag

Tomorrow, to mark the potentially paradigm-shifting device, the Apple Vision Pro, Microsoft is officially launching immersive Office 365 and Co-Pilot software solutions ready for Apple’s US XR marketplace debut. Microsoft 365 for Vision Pro: What’s New?

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Apple Vision Pro Debuts in US Stores Today!

XR Today - Mixed Reality tag

The era of spatial computing has arrived, said Apple CEO Tim Cook , and today, the firm looks to realize its goal with the debut of the Vision Pro – a mixed reality headset – for US customers. Features, Specs, and Pricing Apple announced that the Vision Pro will cost $3,499 for the 256GB storage model.

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What the Dropping Apple Pro Vision Sales Really Mean

XR Today - Mixed Reality tag

Recent reports show that Apple Vision Pro sales are dropping, only a few months after the spatial computing device became generally available to US customers. But what does it mean for Apple as an XR vendor, and the wider MR and spatial computing market overall? Or is it just a natural result of Apple’s high pricing?

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XR Talks: AR is All About Location

AR Insider

In web and mobile search for example, click values are higher when “local intent” is inferred by things like geo-modifiers (e.g. For example, Street View imagery represents an object-recognition database to localize AR devices, which enables them to overlay geo-relevant AR graphics. The AR Space Race, Part II: Apple.

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