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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

Another leak regarded the release date: an Amazon listing put the availability date of the Quest 3 starting from October, 10th. First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product.

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Metaverse and Investing – Opportunities for Retail Investors Part 2: Software and Infrastructure

ARPost

And then there are the “tools” with which all of the above will have to be created, modeled, written, and programmed. Unity (Nasdaq: U) for 3D Modeling and Animation Tools. Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers. Let’s examine some companies here too.

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NVIDIA Unveils Open Metaverse Tools at SIGGRAPH 2022

XR Today - Mixed Reality tag

Novel machine learning-backed tools to streamline graphic workflows. The tool would also simulate muscle movements and lifelike hair textures. Numerous companies such as Adobe, Dell, Epic Games, Microsoft, and Amazon Web Services trialled the Omniverse at the event.

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Creating VR Content With Zero Coding Skills

VRScout

But today you no longer need to be a Unity professional or 3D designer to get into this sacred industry. There are tools and platforms that allow the creation of any interactive experience, educational training, or immersive business project without any special skills. Image Credit: Amazon. Sumerian by Amazon.

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Niantic’s AR Lessons: The Platform Angle

AR Insider

These include tools that work towards democratizing advanced AR capability for developers. Examples include Unity, Adobe Aero and 8th Wall. This not only achieves democratization but does so in a way that’s analogous to one of the biggest democratization tools the tech world has ever seen: Amazon Web Services (AWS).

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Unpacking AR Business Models: AR as a Service

AR Insider

It includes the examples above in that various enterprises are using AR tools to build things for their customers. These are the tools that democratize the creation of 3D graphical assets for spatial experiences. Game engines like Unity have been doing this for a while with creation tools for 3D worlds.

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The XR Week Peek (2021.11.15): Vive Focus 3 aims at LBEVR market, Niantic and Qualcomm launch AR SDKs, and more!

The Ghost Howls

This can be a fantastic feature for concierge services for hotels, restaurants, or similar structures (it reminds a bit of what Amazon Sumerian tried to offer some months ago, and that my friend Eloi exploited well ). Unity has bought Weta Digital for 1.6B. Unity has just bought Weta Digital for 1.6B. More info.

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