ARVR

JANUARY 6, 2023

Augmented reality is a technology that allows us to superimpose digital information into the real-world environment. It has become viable that even businesses and corporates are using it to increase sales, and transform the way humans interact with computers and visualize contents. Users can use their smart phones to experience AR.

Augmented Reality 246

Augmented Reality AR Machine Learning Data 246

AR Insider

NOVEMBER 25, 2020

W hat’s the state of AR as we enter 2021? We recently did just this with AR Insider partner Matt Maher for his view on AR growth drivers. As co-founder of digital agency and innovator M7 innovations , Maher is on the front lines of AR experience creation for brand clients like Panera and Chanel. Click To Tweet.

AR 355

AR Retail Microsoft Trends 355

AR Insider

MAY 4, 2021

common AR industry sentiment is that the smartphone will pave the way for smart glasses. Before AR glasses achieve consumer-friendly specs and price points, AR’s delivery system is the device we all have in our pockets. There, it can stimulate demand for AR experiences. Wearables: Paving the Way for AR Glasses.

Wearables 275

Wearables AR Microsoft Apple 275

AR Insider

MARCH 16, 2021

Picking up where we left off in the last installment in this series, the AR cloud is a foundational principle for enabling spatial interactions. Also known as mirrorworld and other monikers, it’s about data that’s anchored to places and things that AR devices can process into meaningful content. The AR Location Wars, Part I: Google.

AR 271

AR Google Data Examples 271

VRScout

JANUARY 24, 2019

Are we finally getting closer to affordable, good-looking AR wearables? They are also working with Amazon to finish the broader integration of Alexa and expect to complete certification soon. Alexa BETA is currently available for developers.

AR 312

AR Magic Leap Las Vegas Wearables 312

ARVR

MAY 11, 2022

Because AR’s main job is to augment and enhance the physical world, its relevance is often tied to specific locations. This is what we call geo-local AR, and it’s all about AR experiences that are anchored to physical places in ways that confer meaning and relevance. Moves & Motivations Of course, Google isn’t alone.

AR 182

AR Google Apple Construction 182

VRScout

JULY 29, 2020

FORM’s AR-enhanced swim goggles received a free firmware update today introducing support for Garmin and Apple smartwatches, allowing wearers to track a wide range of metrics, such as their GPS location and heart rate, while swimming outdoors in open water. You can download the free companion app via the Apple App Store and Google Play.

AR 326

AR United Kingdom Apple Netherlands 326

Tech Trends VR

FEBRUARY 17, 2019

Are we finally getting closer to affordable, good-looking AR wearables? Let’s face it, humans are vain and fickle creatures, so the fact that most HMDs look dorky as heck doesn’t really help with the whole mass market adoption issue.

AR 328

AR Magic Leap Trends Wearables 328

UploadVR Between Realities podcast

JANUARY 4, 2017

Innovation across industries is being inspired by emerging AR and VR software and hardware, a fact that was made clear today during the ASUS press conference at CES 2017. During the Zennovation keynote, Asus revealed their ZenFone AR that contains a TriCam system for immersive and high-quality AR experiences.

AR 240

AR Google Retail Augmented Reality 240

The Ghost Howls

AUGUST 28, 2023

Anyway, I know you are not here to read my thoughts about the weather (or maybe I’m wrong… in this case, let me know, so I can start a new newsletter about this topic), so let’s start talking about XR news! Another leak regarded the release date: an Amazon listing put the availability date of the Quest 3 starting from October, 10th.

Samsung 334

Samsung Google Magic Leap Microsoft 334

ARPost

JANUARY 29, 2020

AR glasses are expected to be the next most trending pieces of tech in infotainment over the next decade. The nature of AR technology gives us the ability to experience and create exciting new opportunities, dramatically impacting the way we interact and communicate with one another, giving birth to new applications and hardware.

AR 414

AR Augmented Reality Trends Healthcare 414

ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.

Augmented Reality 534

Augmented Reality Technology Wearables Machine Learning 534

AR Insider

MAY 6, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Computers are able to do this using sensors, such as cameras, and artificial intelligence. Here are just seven ways I see spatial computing evolve advertising and marketing. by Tom Emrich.

AR 381

AR Examples Data Head Mounted Display 381

ARVR

MARCH 22, 2022

Beyond the metaverse, AR and VR continue to be defined by steady progress in several areas. We’re talking mobile AR engagement & monetization; AR marketing and commerce; continued R&D in AR glasses; enterprise adoption; and the gradual march of consumer VR. Another way to view the AR cloud?—?framed

AR 246

AR Data Architecture Examples 246

AR Insider

JANUARY 29, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. Among tech’s big five — Apple, Google, Amazon, Microsoft and Facebook — all but Facebook have crossed the mark. Apple was first, followed by Microsoft and Amazon (which has since dipped below the mark).

AR 195

AR Amazon Microsoft Data 195

AR Insider

FEBRUARY 21, 2020

Speakers’ opinions are their own. Regular AR Insder readers know that we have a longstanding hypothesis that following tech giants’ moves and motivations can reveal AR’s likely trajectory. Looking at the flavors of AR that the big five are developing, they each trace back to their core businesses.

AR 202

AR Amazon Apple Wearables 202

AR Insider

FEBRUARY 24, 2021

Smartphones are old news. The tech industry’s next bet is a series of technologies usually called augmented reality (AR) or mixed reality. Industry watchers and participants think that Apple has a good chance to validate and revolutionize AR like it did with smartphones. Where is Spatial Computing in its Lifecycle?

Augmented Reality 196

Augmented Reality Amazon Apple Virtual Reality 196

AR Insider

JANUARY 17, 2020

Speakers’ opinions are their own. There are few people in the AR sector that have a rap sheet to rival Avi Bar-Zeev. But it also includes Disney, Google Earth, Microsoft, Amazon and Apple. Nobody really knew what AR was. So what are his takeaways? But they wanted something that would scare them.

AR 247

AR Microsoft Video Apple 247

ARVR

MARCH 24, 2021

Foundational Principle Picking up where we left off in the last installment in this series, the AR cloud is a foundational principle for enabling spatial interactions. Also known as mirrorworld and other monikers, it’s about data that’s anchored to places and things that AR devices can process into meaningful content.

AR 130

AR Data Google Automotive 130

AR Insider

NOVEMBER 5, 2020

Facebook wants to be the social layer to the spatial web, while Amazon wants to be the commerce layer and Apple envisions a hardware-centric multi-device play. Where does Google fit in all of this? That includes its “search what you see” Google Lens , and Live View 3D navigation. Level-Setting.

Google 268

Google Data AR Exercises 268

VRScout

APRIL 23, 2018

AR can help brands move from a status disruptor to a personal assistant. I believe that over the next decade, augmented reality (AR) will establish itself as the greatest productivity tool ever invented. A perfect example today are voice assistants like Amazon Echo or Google Home, which 17% of americans already own.

AR 304

AR Augmented Reality Data Examples 304

ARVR

MAY 26, 2022

Last week, Google teased its latest AR glasses?—?a The first was of course the ill-fated Google Glass which, in fairness, had a fruitful second life in the enterprise. Macro factors have changed, leading Google back to the consumer AR well. That brings us back to Google’s AR glasses play.

Google 130

Google AR Exercises Examples 130

AR Insider

JUNE 14, 2021

Visual search, for those unfamiliar, involves pointing your phone at an object to activate informational overlays that contextualize it. Visual search is just one of many developing flavors of AR, and it’s also being cultivated by Google ( Google Lens ) and Pinterest ( Pinterest Lens ). Snap Unveils AR Glasses.

Data 237

Data Google AR Examples 237

ARVR

OCTOBER 7, 2020

As AR ( Augmented Reality ) is becoming more and more popular, it’s turning into a buzzword. If you’re interested in AR, keep reading! In this article I’ll describe the 6 most important AR trends to watch in 2020. However, AR is so much more than the gaming and entertainment industry. Apple recently introduced ARKit 4.0

Trends 130

Trends AR Augmented Reality Healthcare 130

ARPost

MAY 3, 2021

Today, we can safely claim that its implications are more serious and mainstream, spanning industries such as healthcare , manufacturing, and education. In the post-pandemic world, advances in AR become more significant and practical. AR works by superimposing images and data on the physical scene in front of the user via a screen.

Augmented Reality 330

Augmented Reality Data AR Machine Learning 330

VRScout

FEBRUARY 2, 2021

As VR and AR continue to become more mainstream, the expectations of users are also on the rise. It will just read off information it has,” says Pavitt. “So I expect to see audio-interactive games and enterprise solutions become more popular as these types of interactions are normalized through VR and AR.

AR 415

AR Machine Learning Unity Exercises 415

ARPost

NOVEMBER 4, 2019

Most of the big giant companies in the world are investing heavily in the field of AI. According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. Many of the large tech giants are trying to penetrate the booming AR market.

AR 217

AR Augmented Reality Machine Learning Apple 217

Road to VR

FEBRUARY 10, 2018

Tender Claws , the creators of the award-winning interactive VR narrative Virtual Virtual Reality , premiered a new, site-specific, interactive AR narrative experience at the Sundance New Frontier called TendAR. LISTEN TO THE VOICES OF VR PODCAST.

AR 200

AR Data Google Augmented Reality 200

ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. In 2020, the AR marketplace was valued at US$14.7 billion mobile AR active users. Top 8 AR Trends. Below are the top 8 AR trends: 1.

Augmented Reality 422

Augmented Reality Trends Retail AR 422

AR Insider

NOVEMBER 14, 2019

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. Though not a new tech category, activity levels are escalating per several signals we’re tracking. Google meanwhile acquired Fitbit to buttress its wearables play. Its motivation?

Wearables 230

Wearables Trends Amazon Hardware 230

AR Insider

JULY 31, 2019

This article examines the latest episode of The AR Show. Based on a new collaboration, episode coverage will join the AR Insider editorial flow including narrative insights and episode audio. There are several lessons from the past few decades of tech evolution that can inform AR strategic planning or product road maps.

AR 151

AR Wearables Apple Microsoft 151

The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

Augmented Reality 497

Augmented Reality Magic Leap AR Apple 497

VRScout

AUGUST 8, 2020

Hong Kong-based tech company Lenovo recently announced several game-changing updates to its VR education platform designed to assist schools in creating blended learning curriculums using their Lenovo VR Classroom 2 headset powered by ThinkReality , Lenovo’s AR/VR enterprise software platform. Image Credit: Lenovo.

Education 519

Education Immersion Tools Software 519

AR Insider

OCTOBER 1, 2019

This article is the latest in AR Insider’s editorial contributor program. It originally appeared in CNBC, including commentary from AR Insider’s research arm, ARtillry Intelligence and permission to re-post. . Why Facebook and Amazon have joined the race to bring computing to your face. by Kif Leswing, CNBC, 9/29/19.

Amazon 156

Amazon San Jose Google Microsoft 156

The Ghost Howls

JANUARY 25, 2021

He wants that people start trusting Facebook , following a route similar to the one followed by Microsoft, that went from a company that no one trusted security-wise (Windows Me was a virus disguised as an operating system) to a company that is considered good in making software (Windows 10 and Azure are very good solutions).

Apple 427

Apple New Zealand AR Data 427

ARVR

JUNE 29, 2020

Source: [link] When it debuted in 2013 the Google Glass was the first of its kind. A augmented-reality (AR) accessory that sits right above one eye and gives access to emails, text messages, directions , etc. People were still getting use to having instant access to information in the form of a phone in their pocket.

Augmented Reality 130

Augmented Reality Magic Leap Survey AR 130

The Ghost Howls

DECEMBER 22, 2020

To make a similar experience all available on the Web, CrowsNest has used the powerful XR engine Amazon Sumerian , which provides out of the box intelligent avatars, support for AR and VR, and communication APIs (the ones used by Alexa). Amazon China is a partner of the project and really believes in it.

China 545

China Amazon Thailand AR 545