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Editorial: Apple Reality may aim to replace the iPad, while Meta…

The Ghost Howls

I was reading Mark Gurman’s latest rumors about the upcoming Apple headset, and I found his article very intriguing. Apple’s products are very popular among content creators (e.g. This is the first Apple keynote I watched hoping for something XR-related. Let me explain to you why.

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The XR Week Peek (2024.1.9): Apple Vision Pro launches on 2/2, Qualcomm announces new chipset for Samsung headset, and more!

The Ghost Howls

Top news of the week (Image by Apple) Apple announces the release date of the Apple Vision Pro During the last few days, the rumors about possible release dates for the Apple Vision Pro have intensified , and someone talked about January, 27 as the day of the launch. The headset will be available for purchase in the U.S.,

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The XR Week Peek (2021.01.25): Facebook plans “a big shift” in privacy, Apple VR headset rumored, and more!

The Ghost Howls

For XR, instead, it has not been a special week at all: we had a bunch of nice news, plus the usual articles saying “Oh, VR is not mainstream yet, it will never be blablabla”. For the second kind of articles, well, look online, and I’m sure you will find some journalists who say that VR is just a fad while donning their Cardboards.

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Amazon Brings Augmented Reality Product Previews to iOS App

Road to VR

Well, an AR preview might not exactly be ‘trying it’, but Amazon’s new ‘AR View’ function aims to help you figure out if a crock-pot clashes with your marble counters, or if that chair can really fit in that corner, adding a little more depth to the online shopping experience than you’re used to.

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The XR Week Peek (2022.11.14): Meta lays off 11,000 people, Apple works on some sort of “metaverse”, and more!

The Ghost Howls

I have read countless of his articles, and reading that he’s without a job makes me sad. Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. This is clearly the beginning of Apple’s entrance into the Metaverse.

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The XR Week Peek (2023.07.24): Apple opens applications for Vision Pro devkits, Meta may stop the production of Quest Pro, and more!

The Ghost Howls

But I hope you’ll enjoy this newsletter coming from the world of the undead anyway… Top news of the week (Image by Apple) Apple starts accepting applications for Vision Pro devkits Apple has started accepting applications from interested developers to get a Vision Pro to develop XR experiences.

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The AR Space Race, Part VI: Amazon

ARVR

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. continuing here with Amazon. Trending AR VR Articles: 1. Enterprise AR: 7 real-world use cases for 2021 Point & Learn Picking up where we left off in the last Space Race installment, how does the mighty Amazon fit into geospatial AR?

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