The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

HTC 453

HTC Apple Magic Leap AR 453

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

Course 275

Course Magic Leap AR Oculus 275

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. That became obvious to everyone today as Apple announced a ton of new things, including new AR features for its messenger, and new privacy-focused features, at its World Wide Developer’s Conference.

Apple 75

Apple Magic Leap Strategy Google 75

The Ghost Howls

FEBRUARY 17, 2020

Apple now lets add you add “buy” button to AR Quick Look. A piece of simple news, but a very important one, has hit the AR industry this week: Apple now lets companies add custom buttons (usually the “Buy” one) to AR Quick Look. Magic Leap plans dev days and dev programs. More info (Use Google Translate). Learn more.

Magic Leap 218

Magic Leap San Francisco AR Sony 218

The Ghost Howls

JUNE 1, 2020

It’s a new month, we’ve reached level 6 of this Jumanji game that is 2020. Shipping is expected for fall 2020. In particular, the ones by Panasonic that were so popular at CES 2020 , are going to be released in 2021. Rony Abovitz steps down from Magic Leap CEO. What will happen next? Top news of the week.

Magic Leap 239

Magic Leap AR China Unity 239

AR Insider

SEPTEMBER 20, 2019

“‘I don’t even know what this magic is, but I want it.'” What came next was dabbling in nearly all aspects of VR — everything from 360 video of boat raves to enterprise implementations. He also has thoughts on everyone’s AR favorite topic: Apple glasses. ” [link].

AR 170

AR Machine Learning Training Education 170

AR Insider

OCTOBER 3, 2019

Apple’s AR Glasses are Hiding in Plain Sight. With all the phone and watch and TV and game and chip and other chip news coming out of Apple’s big event, it was easy to forget the company’s longest-running background process: an augmented-reality wearable. by Peter Rubin, WIRED. PHOTOGRAPH: CARSTEN KOALL/GETTY IMAGES.

AR 150

AR Apple Augmented Reality Head Mounted Display 150

The Ghost Howls

JANUARY 19, 2020

I believe that in 2020 the Go will finish its existence. Magic Leap and nReal are trying to find an agreement. The trade secrets lawsuit between Magic Leap and nReal is entering a new phase, where the two companies will start a mediation to try to find a settlement. News worth a mention. Image by nReal).

AR 205

AR Oculus Magic Leap Microsoft 205

The Ghost Howls

SEPTEMBER 21, 2019

And to be the leader in some years, it has to start going public now, also to begin competing with Apple, that will probably announce its AR glasses next year. But Facebook has a big problem and that big problem is called Apple. Concept of a future AR glass by Apple (Image by iDropNews). What will these devices be?

Oculus 352

Oculus AR Augmented Reality Apple 352

The Ghost Howls

OCTOBER 19, 2020

It is “easy” to create hype and get preorders and many sales on the first day: Even the Magic Leap One had a very strong first day, and the community was flooded with pictures of people donning the device… but in the end, it was a huge flop. Apple launches iPhone 12, Pro models have Lidar sensor.

AR 337

AR Oculus Apple Gaming 337

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. By the way, all these softwares are free of charge! link] If you’re feeling lost, the best way to learn and improve is just to create, create, create!

Augmented Reality 130

Augmented Reality Virtual Reality Tips AR 130

The Ghost Howls

JANUARY 22, 2021

If we talk about compatible devices, we all have a smartphone that can do AR, we all have watched on some social media short video selfies with some AR effects on. This commercial video about Google Glasses led me to immersive realities. Facebook and Apple will jumpstart the smartglasses ecosystem.

Augmented Reality 497

Augmented Reality Magic Leap AR Apple 497

XR Today - Augmented Reality tag

MAY 25, 2023

Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this. Companies such as Xreal, RealWear, ThirdEye, Magic Leap, and Lenovo have developed smart glasses for industrial field services. AR smart glasses – Users can also view AR content with smart glasses.

Retail 83

Retail Augmented Reality Industry AR 83

The Ghost Howls

OCTOBER 12, 2020

A video that got popular this week has a bit shocked me: in it, you can see a user pointing its Lidar-powered iPad towards some objects and in like 2 seconds being able to reconstruct an exact clone of that 3D object, fully meshed and textured. More info (Main news by NVIDIA) More info (Maxine) More info (RTX30 cards’ supply issues).

AR 447

AR Google Machine Learning Augmented Reality 447

The Ghost Howls

OCTOBER 26, 2020

With a lot of sadness, I’m here watching the photos and the videos of WCVRI , the big Chinese conference about VR that is held every year in Nanchang. Do you remember that viral video where someone using a smartphone was able to take a picture of an object and then paste it into Photoshop by just framing the PC with Photoshop with the phone

HTC 423

HTC Oculus Conference China 423

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. You can see this in today’s AR products (and despite what Microsoft or Magic Leap call their devices, they really are augmented reality devices that you wear on your face).

AR 62

AR Augmented Reality Magic Leap Immersion 62

EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. After all, the Apple Watch has made watch-wearers out of people who never used to wear a watch. Needless to say, it wasn’t. Source: Vuzix.

AR 45

AR Magic Leap Augmented Reality Wearables 45

XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. So instead of playing a video game and shooting everybody, you're enjoying a concert by Trevor Scott or whoever. The glasses are coming.

Canada 78

Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. So instead of playing a video game and shooting everybody, you're enjoying a concert by Trevor Scott or whoever. The glasses are coming.

Canada 78

Canada Unity Magic Leap AR 78

The Ghost Howls

MARCH 29, 2021

If we exclude the major tech companies (Facebook, Valve, etc…) and the meteor Magic Leap, this is the first VR company to reach this status, and this is another sign of the health of the virtual reality ecosystem. Many of the investors were already involved in the $20M series C that the company obtained in December 2020.

Apple 412

Apple Las Vegas Italy AR 412

Upload VR

MARCH 30, 2024

Apple's WWDC24 promises a showcase of visionOS enhancements, a new Apple Pen reportedly supports Vision Pro, iPhone 15 Pro can now capture higher quality spatial videos , while Apple's headset is coming to China. Owlchemy Labs also told us they feel " vindicated " by Apple Vision Pro's approach to VR.

Arizona 80

Arizona Magic Leap China Apple 80

The Ghost Howls

SEPTEMBER 24, 2019

Here you are the full video of the interview. Some of my toy projects… I did a ton of these toys joysticks that you plug into a television and have a bunch of video games built in. Yeah, I don’t know if you’ve seen any of the videos …yeah a lot of these features are already prototyped and we’re demonstrating them all.

AR 342

AR Augmented Reality Magic Leap Gaming 342

XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. So instead of playing a video game and shooting everybody, you're enjoying a concert by Trevor Scott or whoever. The glasses are coming.

Canada 60

Canada Unity Magic Leap AR 60

The Ghost Howls

JUNE 29, 2020

Oculus is stopping selling the Go, will stop accepting apps for its store in December 2020 and will just keep supporting the headset until 2022, when it will be definitely discontinued. Apple adds spatial audio to AirPods. Brick after brick, Apple is building its full AR ecosystem in front of our eyes.

Google 449

Google Oculus AR Unity 449

The Ghost Howls

JUNE 15, 2020

They don’t want VR because they can’t understand the potential from just videos from inside and outside. transforming it in a lightweight browser for iOS that makes Apple users enjoy webpages implementing WebXR. The first noticeable benefit will be that people with Blender 2.83 Read all the recent AI and CV research from Facebook.

Sony 323

Sony AR Augmented Reality Czech Republic 323

XR for Business Podcast

DECEMBER 18, 2019

If companies raise money now — the end of 2019/2020 — I think it’s the perfect time, because we’re only just starting to see these real ROI-driven things come out. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

If companies raise money now — the end of 2019/2020 — I think it’s the perfect time, because we’re only just starting to see these real ROI-driven things come out. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

APRIL 21, 2020

We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. We have all these videos during our user tests of people crawling on the ground, shooting zombies and jumping up and down. Arash, welcome to the show, my friend.

Gaming 78

Gaming Magic Leap Industry Retail 78

XR for Business Podcast

APRIL 21, 2020

We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. We have all these videos during our user tests of people crawling on the ground, shooting zombies and jumping up and down. Arash, welcome to the show, my friend.

Gaming 78

Gaming Magic Leap Industry Retail 78

XR for Business Podcast

DECEMBER 18, 2019

If companies raise money now -- the end of 2019/2020 -- I think it's the perfect time, because we're only just starting to see these real ROI-driven things come out. And then even Magic Leap, I've heard rumors that they're going to be introducing an enterprise division, or an enterprise something. Or is it Oculus Enterprise?

Training 60

Training San Jose Oculus AR 60

XR for Business Podcast

DECEMBER 18, 2019

If companies raise money now — the end of 2019/2020 — I think it’s the perfect time, because we’re only just starting to see these real ROI-driven things come out. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something.

Training 60

Training San Jose Oculus AR 60

XR for Business Podcast

APRIL 21, 2020

We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. We have all these videos during our user tests of people crawling on the ground, shooting zombies and jumping up and down. Arash, welcome to the show, my friend.

Gaming 60

Gaming Magic Leap Industry Retail 60

XR for Business Podcast

AUGUST 19, 2019

We’re part of Nielsen as of late 2018, and the original focus of the company was on digital games — video games, primarily. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Which still has its uses!

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

We’re part of Nielsen as of late 2018, and the original focus of the company was on digital games — video games, primarily. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they’re… [chuckles].

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

We're part of Nielsen as of late 2018, and the original focus of the company was on digital games -- video games, primarily. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they're. Which still has its uses!

Training 60

Training AR Data Augmented Reality 60

XR for Business Podcast

DECEMBER 10, 2019

And I would think that Facebook, Snapchat, maybe Apple, those the main ones. In terms of who's on the flip side of that marketplace, actually-- we're about to launch our first SDK and that's-- we think of it much more at a Unity level, than necessarily as an Apple or a Google level. But you also need to get the AR platforms.

Real Estate 60

Real Estate AR Magic Leap Brazil 60

XR for Business Podcast

DECEMBER 10, 2019

And I would think that Facebook, Snapchat, maybe Apple, those the main ones. In terms of who’s on the flip side of that marketplace, actually– we’re about to launch our first SDK and that’s– we think of it much more at a Unity level, than necessarily as an Apple or a Google level. Dominic: Yes and no.

Real Estate 78

Real Estate AR Magic Leap Brazil 78