Road to VR

JUNE 20, 2023

Apple has confirmed that Safari on Vision Pro will support WebXR, a web-standard that allows immersive experiences to be delivered through the browser. In a somewhat surprising move, Apple confirmed that Safari on Vision Pro will support WebXR. But now Apple has confirmed that Safari on Vision Pro will indeed support WebXR.

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The Ghost Howls

MAY 23, 2023

Since there is the possibility that Apple announces its headset soon, all the companies are rushing to announce what they have in the pipeline before the big day. Most likely that will be the name of its operating system The headset should be launched at WWDC according to all the most relevant Apple analysts. It’s been a strange week.

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The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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The Ghost Howls

NOVEMBER 17, 2019

Image by Magic Leap). Is Magic Leap in trouble? The Magic Leap could become a tragic leap , using some words from Palmer Luckey. In the meantime, the competition of Chinese companies like nReal is threatening even more the appeal of Magic Leap. Top news of the week.

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XR Today - Mixed Reality tag

NOVEMBER 10, 2023

Metaroom allows teams to collaborate over immersive visualisations of real-world spaces by leveraging room scanning features on Apple iPhone Pro or iPad Pro devices that generate a digital twin, allowing workers to access the data via the cloud ready to add additional information to an object for a chosen use case.

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Road to VR

FEBRUARY 22, 2021

Leaked concept video featuring two Samsung AR devices has come to light. Although just concepts and not functioning products as such, it’s clear the Korean tech giant is gearing up to compete with companies like Facebook and Apple as they inch ever closer to releasing consumer AR headsets.

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The Ghost Howls

FEBRUARY 17, 2024

Some days ago, Mark Zuckerberg made a video specifically to say that the Quest 3 is better than the Vision Pro. It’s like me making a video tomorrow and saying that our social VR space VRROOM is better than Horizon Worlds because, well, it’s my product… and also because we have legs.

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Road to VR

SEPTEMBER 27, 2023

Image courtesy Meta Zuckerberg also noted that these sorts of ‘frames’ can contain things like Facebook videos, Instagram Reels, and other apps, but also portrait-shaped ‘portals’ that act as immediate links to VR games, like fitness app Supernatural.

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Road to VR

MAY 18, 2022

Apple is a notorious black box when it comes to internal projects, although sometimes details based on supply chain rumors shed a sliver of light on what might be happening with the company’s AR/VR headset behind closed doors. The report says Cook “rarely visits the group at its offices away from the main Apple campus.”

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The Ghost Howls

JANUARY 2, 2019

Magic Leap. Me, wearing a Magic Leap One. The most important news has been for sure the launch of the Magic Leap One. Rear view of the Magic Leap One. Leap Motion. You may ask why I’m adding Leap Motion here. Leap Motion’s North Star headset (Image by Leap Motion).

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Upload VR

FEBRUARY 6, 2024

We’re a long ways off from that and it won’t happen with the first generation Apple Vision Pro. Like a hint in a video game, the headset will simply highlight its exact location in the house for you through the walls. Imagine never losing your keys or wallet ever again.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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XR Today - Mixed Reality tag

JUNE 5, 2023

Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats. Other file types supported on the platform include RAW files, including Blackmagic Design RAW, Apple ProRes RAW, and ARRIRAW. This is compatible with Opera Cryotp Browser.

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Tech Trends VR

FEBRUARY 24, 2019

In spite of the fact we’re joking around and playing Angry Birds on Magic Leap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality. If we do get a sneak peek at the HoloLens 2.0

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Road to VR

JANUARY 21, 2022

A report by The Verge maintains Google is also now gearing up to produce an AR headset that could directly compete with similar offerings from the likes of Apple and Meta.

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ARVR

FEBRUARY 1, 2023

It’s also the topic of an ARtillery Briefs episode (video & takeaways below). Apple of My Eye But the big topic on everyone’s mind when it comes to AR glasses is Apple’s rumored entrance. Those hopes were scattered in the past few weeks as Bloomberg reported that Apple’s AR glasses plans may be delayed or shelved.

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ARPost

NOVEMBER 11, 2022

While immersive tech gained some traction during this period, video conferencing remains the standard alternative to in-person meetings. About a third of employees and almost as many employers who participated in the survey prefer video conferencing to in-person meetings. Source: ExpressVPN.

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XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Here is it, today, the Apple Vision Pro finally falls into the hands of US customers. Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. Will Apple remain a prominent figure in the XR device marketplace, or will another firm stand tall?

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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Upload VR

JUNE 6, 2023

We went hands on with Apple Vision Pro at Apple Park in California during WWDC23 and were blown away by the best headset demo ever made. Personas are what Apple calls human scans performed by the Vision Pro headset that are locked to the scanned individual to prevent others from wearing them. When it comes to everything else?

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The Ghost Howls

JULY 13, 2020

Video Games Deluxe, the Australia-based studio working exclusively with Rockstar that has worked on L.A. We have no answers and Video Games Deluxe is tightlipped on this. Peggy Johnson is the new CEO of Magic Leap. Magic Leap has finally a new CEO: Peggy Johnson. Other relevant news. Image by Rockstar).

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. This funding will support Magic Leap’s “Chapter 3” roadmap of delivering enterprise-grade XR solutions.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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ARPost

NOVEMBER 10, 2022

Today, music-related virtual reality and augmented reality content falls into 3 major categories: Virtual concerts and music videos by mainstream, popular artists represented by their avatar likeness; “Rhythm games” and music-making apps focused on popular music; Music visualizers. Audiences and Artists Still Adjusting.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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The Ghost Howls

MARCH 14, 2022

I will write a little report soon, in the meanwhile, you can enjoy a video of me riding a mechanical bull shot by Charlie Fink: [link]. Image by Magic Leap). First previews show Magic Leap 2 qualities. More info (Magic Leap 2 preview on The Verge) More info (Magic Leap 2 preview on CNET).

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The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. More info (Lenovo Thinkreality VRX) More info (CloudXR on ThinkReality VRX) More info (Headset launch video).

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XR Today - Augmented Reality tag

JUNE 16, 2022

Augmented reality (AR) remote guidance solutions experts Arvizio announced on Wednesday added support for its Instructor solution for Apple iPads and iPhones, as well as Android smartphones. Arvizio made Instructor available for a series of headsets, including Microsoft’s HoloLens 2 and the Magic Leap 2.

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XR Today - Augmented Reality tag

JULY 21, 2022

The software-as-a-Service (SaaS) solution can stream video and digital twins into the display of a worker to assist with remote guidance procedures. the company announced that the SaaS platform is debuting on the upcoming Magic Leap 2 headset, ready for the device’s general availability in September this year.

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AR Insider

MARCH 4, 2021

This is the topic of the latest Artillery Intelligence report and episode of ARtillery Briefs (video and takeaways below). And the wild card to kick off that progression will be Apple. Apple’s projected market entrance in the next few years will be impactful. So given that choice, Apple could lean towards the former in V1.

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The Ghost Howls

AUGUST 28, 2023

The first huge leak we had this week was a full unboxing video of the device. This time was not some hotel employees finding some random Quest boxes, but a n anonymous guy uploading the unboxing video on Reddit. The video was later republished by “VR Panda” on Twitter. That’s fantastic news for all Unity XR developers!

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

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Road to VR

JULY 18, 2018

In the VR realm, the new version brings native mixed reality video compositing for VR applications, and an update to a much newer Oculus SDK. adds supports for Apple’s ARKit 2.0 along with Magic Leap support. Updated AR SDKs & Magic Leap. On the AR front, UE 4.20 and Google’s ARCore 1.2,

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

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