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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. Microsoft Mixed Reality department is currently in a confused moment and it is not clear when, how, and if will ever reply to this device.

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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

I hope to see your there, physically or virtually . Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The situation looks uncertain, and probably we will hear about Magic Leap’s plans at the next LEAP Conference.

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The XR Week Peek (2020.05.11): new Quest is in the works, Magic Leap may pivot to healthcare, and more!

The Ghost Howls

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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My predictions for augmented reality in 2019

The Ghost Howls

We all love to make speculations on the technology and I am no exception. Not because I am a genius, but because the technology is still evolving very slowly and so it is very predictable. Magic Leap. Me, wearing a Magic Leap One. The most important news has been for sure the launch of the Magic Leap One.

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UK Start-Up Secures $3.4M To Bring AR To Retail Stores

VRScout

The Dent Reality team has been working with Marks & Spencer, a major UK retailer, to run tests of the technology at its Westfield London store in White City. The same technology could be extensive, and in the future could be applied to campuses, airports, shopping centers, and museums, for example.

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Magic Leap abandons consumers, lays off 1,000 employees, misses opportunity go to big during pandemic

Hypergrid Business

(Image courtesy Magic Leap.). Extended reality company Magic Leap announced this week that it is abandoning the consumer market and laying off employees. The headset that finally hit the market was expensive and little different from Microsoft’s Hololens, which is also enterprise-focused.

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Vancouver’s VR/AR Global Summit Puts Content First

VRScout

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . I think this is a good thing, as the gigantic pockets of Apple, Google, Magic Leap, Huawei and such like will help fund the creative endeavours of a whole new content ecosystem.”.

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