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Top XR Vendors Majoring on Retail and Ecommerce for 2022

XR Today - Virtual Reality

The extended reality environment is taking the retail and ecommerce landscape by storm. Offering a convenient way to provide consumers with product information, enhanced shopping experiences, and better customer service, XR is quickly becoming a table stakes part of the new digital retail space. Magic Leap.

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ARway to Integrate Magic Leap 2, Microsoft HoloLens 2 Headsets

XR Today - Augmented Reality tag

Augmented reality (AR) wayfinding firm ARway, recently announced it would partner with Magic Leap to integrate its solution on the latter’s headsets. Magic Leap 2 devices will also allow ARway to leverage its eye tracking, spatial audio, and six degrees of flight (6DoF) for greater interactivity with creative content.

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8 Insightful XR Retail and Ecommerce Case Studies to Read in 2022

XR Today - Virtual Reality

XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Implementing XR solutions into the retail and ecommerce environment opens a host of doors for business leaders. In 2021, the brand implemented a Varjo Aero VR headset into the retail environment.

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Which XR Firms Are Leading the Charge for Interoperability? 

XR Today - Mixed Reality tag

Retail brands are experimenting with XR to bring new purchasing experiences to consumers. The Microsoft HoloLens solution already has many mixed reality partners, designing independent software, systems integration solutions and hardware to accompany the MR environment.

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The XR Week Peek (2021.04.26): Magic Leap 2 coming in 2022, Quest gets Air Link and new Avatars, and more!

The Ghost Howls

Before leaving you to the best news of the week, I would like to highlight two notable things about my work: My crazy trolling game “The Unity Cube” has been featured in a video by Upload VR! Image by Magic Leap). Magic Leap 2 is coming in Q1 2022. You don’t even know how this made me happy! Top news of the week.

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Delta Reality Joins VR/AR Association

XR Today - Big XR News tag

The Croatian firm offers customers a rich XR asset library worth thousands to improve audience engagement and currently works with global XR-backed firms and brands such as Disney, Microsoft, Samsung, T-Mobile and many more. Delta Reality listed its Museum of Digital Life (MoDaL) as a piece of NFT real estate worth roughly 8.88

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The VRScout Report – The Week in VR Review

VRScout

Air New Zealand is one airlines provider that is testing how the Microsoft Hololens can help improve in-flight customer service. Now this is what I call retail theater. After quietly settling a gender discrimination lawsuit recently, it turns out that Magic Leap is back on the fundraising trail. Apparently the $1.4B