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Top XR Vendors Majoring on Retail and Ecommerce for 2022

XR Today - Virtual Reality

The extended reality environment is taking the retail and ecommerce landscape by storm. Offering a convenient way to provide consumers with product information, enhanced shopping experiences, and better customer service, XR is quickly becoming a table stakes part of the new digital retail space. Magic Leap.

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8 Insightful XR Retail and Ecommerce Case Studies to Read in 2022

XR Today - Virtual Reality

XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Implementing XR solutions into the retail and ecommerce environment opens a host of doors for business leaders. In 2021, the brand implemented a Varjo Aero VR headset into the retail environment.

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Metaverse and Investing – Opportunities for Retail Investors Part 2: Software and Infrastructure

ARPost

Microsoft (Nasdaq: MSFT) for AltspaceVR. Microsoft again, because some time ago they bought AltspaceVR , a VR social platform that was on the verge of bankruptcy. Unity (Nasdaq: U) for 3D Modeling and Animation Tools. I won’t discuss this in detail, but I assure you that they are infinitely better than Zoom/ Meet/ Teams.

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ARway to Integrate Magic Leap 2, Microsoft HoloLens 2 Headsets

XR Today - Augmented Reality tag

Businesses set to benefit from ARway’s advancements include those in the retail, manufacturing, and industrial sectors. ARway-Microsoft HoloLens 2 Collaboration The Toronto, Canada-based company also struck a major deal with Microsoft to integrate its solutions on the latter’s HoloLens 2 headset.

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The XR Week Peek (2023.06.26): Quest 3 page appears on Best Buy, Vision Pro SDK released, and more!

The Ghost Howls

In the beginning, we thought it was an early leak, but actually, it is not: the retail store has already published the official page about the headset. But there’s even more: Unity has already published a page about how it is possible to build for the Quest 3 using not only the XR Interaction Toolkit, but also AR Foundation.

Unity 294
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Which XR Firms Are Leading the Charge for Interoperability? 

XR Today - Mixed Reality tag

Retail brands are experimenting with XR to bring new purchasing experiences to consumers. The Microsoft HoloLens solution already has many mixed reality partners, designing independent software, systems integration solutions and hardware to accompany the MR environment.

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Adobe To Launch AR Features ‘As Fast As We Can,’ Exec Says

VRScout

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” For instance, retail staff could wear the HoloLens to see how something has been selling.

AR 337