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How Google’s Latest VR Moves Are a Major Blow to Oculus’ Mobile Strategy

Road to VR

Last week at Google’s I/O 2017 developer conference the company made a number of new announcements which are very exciting for VR consumers. Within the industry though, the announcements represent somewhat of a repositioning of industry players, one that puts Oculus’ mobile strategy in a rough spot. This is Awkward.

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Google Tried To Get Meta To Kowtow To Its Upcoming XR Platform

Upload VR

Google reportedly asked Meta to partner and "contribute to" its upcoming XR platform, but Meta said no. The Meta Quest operating system is a fork of the open-source core of Android (known as AOSP), a similar strategy to Amazon's Fire OS for its Fire tablets. We would love to partner with them.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

Azure Cloud Platform competes alongside AWS and Google Cloud. The first wave of WMR headsets launched in 2017 | Image courtesy Microsoft In 2017, Microsoft also managed to assemble a host of major OEMs to create what would be the first Windows VR headsets, which included PC VR headsets from Dell, Lenovo, Acer, HP, Samsung, and Asus.

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The XR Week Peek (2023.07.11): Samsung headset delayed, Apple cheaper Vision delayed, and more!

The Ghost Howls

Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. The report in particular talks about “design and displays” as areas where the review process will take place.

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Samsung’s VR Strategy with Tom Harding, Director of Immersive Products

Road to VR

Without explicitly announcing a new specific product, Samsung quietly implied that they may be developing a new standalone mobile VR HMD during a session during their developer conference last month. SEE ALSO Hands-on: Samsung Odyssey Windows VR Headset & Controllers.

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Nreal Launches $600 ‘Light’ AR Glasses in United States via Verizon

Road to VR

As for apps, the AR glasses play bespoke content in pre-defined playspaces, all of which you can download from Google Play, such as Table Trenches , a 1v1 tabletop strategy game. Nreal Light boasts a fairly wide compatibility list, with the following phones offering support: Samsung Galaxy S21 Ultra 5G. Samsung Galaxy S21+ 5G.

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Editorial: This VR cycle may take more time than expected

The Ghost Howls

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset.

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