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Big XR News from Qualcomm, Meta, Microsoft, and Sony

XR Today - Mixed Reality tag

This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations. Qualcomm is positioning the XR2+ Gen 2 as a tipping point in XR hardware design and innovation due to its breakthrough features and specs combined with its launch partners.

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The XR Week Peek (2021.03.08): Microsoft launches Mesh, HTC and Pico tease new hardware, and more!

The Ghost Howls

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. But since Microsoft owns one of those studios (and using it costs around $100K/day if I remember well!), You are all fantastic! Here you are my flower for you!

Microsoft 495
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The XR Week Peek (2021.04.19): Quest 2 adds Air Link and Resident Evil 4, Pico and HTC are ready to launch, and more!

The Ghost Howls

On the other side, I’m afraid that for consumers this means also paying more for the VR content they like : if before training a year with FitXR was costing $30, now it will cost $120. On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud.

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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

And while this is anyway a good result for a startup (developing an AR headsets means spending billions in R&D), targeting the consumer market has been a suicide move , that let Microsoft get full control of the profitable enterprise market. More info (Camera Path and Google Drive backup) More info (Sketchfab exporting).

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The XR Week Peek (2021.03.22): Sony reveals PSVR2 controllers, FRL shows the wristband of the future, and more!

The Ghost Howls

And these experiments about wireless headsets make us think that Valve is investigating the possibility of making the Index wireless (or even better, standalone), a feature that many users have asked for. (Thanks Ilja Z for the tip!). Image by Microsoft). Google halves its revenues on the Play Store. News worth a mention.

Sony 417
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The XR Week Peek (2021.06.21): Facebook experiments with VR ads, PSVR 2 to come at the end of 2022, and more!

The Ghost Howls

In this game, you have to punch some targets very fast while dodging bars that attack you, for a very intense training experience. We all know that Microsoft too is waiting before introducing VR for the Xbox because the VR market is too little for them, and Sony seems to follow a similar strategy, not investing too much until next year.

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The AR Show: Projecting AR’s Fate in 2020

AR Insider

With a résumé that ranges from the Air Force to Salesforce, his career is a veritable cross-training routine that’s primed him for his role in AR at Ostendo … not to mention podcast host. Imagine knowing the answer to the question on the tip of your brain the moment you touch your phone. Then there’s Magic Leap.

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