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The XR Week Peek (2021.03.16): HTC launches Tracker 3.0, Facebook has 10,000 people working on XR, and more!

The Ghost Howls

Image by Road To VR, from HTC images). HTC launches Vive Tracker 3.0 HTC was not teasing a new standalone headset, but a new Vive Tracker. I know that many of you won’t be excited by this news, but remember the Vive Tracker is one of the most successful accessories ever created by HTC. Come and visit it!

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Big News From Meta, Samsung, Microsoft, and HTC VIVE

XR Today - Mixed Reality tag

Groups like Microsoft are leveraging a collapsing military contact to keep its IVAS device lineup alive for further funding, and HTC VIVE took note to explain the importance of enterprise end-users in discussion with the World Economic Forum. Microsoft Begin IVAS 1.2 Testing Microsoft may be fighting for Hololens.

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The XR Week Peek (2020.10.26): DecaGear is an intriguing VR headset, HTC is working on a new device, and more!

The Ghost Howls

Small startups can’t compete with big companies, so usually, startups produce expensive headsets at a smaller scale to survive : see VRgineers or Varjo as an example. A new FCC listing appears for an HTC Vive headset. And in fact, a new request to FCC for a new device has arrived from HTC. HTC launches Vive XR Suite.

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Top 5 E-Commerce AR and VR Trends To Follow in 2023

ARPost

For example, it allows them to feel like they’re physically interacting with products in a brick-and-mortar store while being online. For example, it’s popular among furniture stores like EQ3. Companies like Google, Microsoft, Lenovo, and Vuzix are developing smart glasses to enhance the AR experience.

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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

The fact that all headsets should use the same hardware platform (Qualcomm chips) also helps in reducing the fragmentation of the Meta Horizon ecosystem, making all devices have the same functionalities. But the reality is that Meta has always sold headsets under cost or at cost, so it’s not really earning money from hardware.

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Big XR News from Meta, Microsoft, and Caregility

XR Today - Big XR News tag

For example, Snap is seeing an upturn in success following immersive hardware blunders, and Google is going on strong despite significant layoffs. Moreover, audience interest from enterprise end-users and consumers is strong, with rumours of new devices from Microsoft, Apple, and Meta all prevailing.

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VRTUOLUO talks about its FBEC event and the VR ecosystem in China

The Ghost Howls

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

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