AR Insider

MAY 6, 2020

A good example of this in virtual reality can be seen in a recent campaign by The Coca-Cola Company on the Advrty platform. While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Check out the example below of Mica , Magic Leap’s intelligent agent.

AR 383

AR Examples Data Head Mounted Display 383

XR Today - Augmented Reality tag

DECEMBER 27, 2022

For example, devices with global positioning systems (GPS) can place navigational directions in your field of view (FoV), either with smart glasses or smart windshields. Google, Apple, and other map programmes offer this functionality to users. Google also revealed the world’s first smart glasses, Google Glass, in 2013.

Augmented Reality 82

Augmented Reality AR New York City Exercises 82

XR Today - Augmented Reality tag

MAY 25, 2023

This allows digital objects to interact with users via planing, light detection and ranging (LiDAR), and hand and eye tracking. Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this. AR smart glasses – Users can also view AR content with smart glasses.

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Retail Augmented Reality Industry AR 84

The Ghost Howls

MARCH 26, 2018

I think that, after a year, its specifications don’t sound exceptional anymore and maybe it is better that LG jumps directly to a second generation or that enters the standalone market (as it seems, since there are some rumors about a new revolutionary headset screen developed by Google and LG). Magic Leap releases its SDK.

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AR Magic Leap Oculus Virtual Reality 165

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Alan: Let's give an example.

Austin 60

Austin Google AR Examples 60

The Ghost Howls

MARCH 30, 2020

If Microsoft will improve the WMR ecosystem with at least 4 tracking cameras, this can be an headset to look at with much attention. GTC digital is online, NVIDIA shows cheap eye tracking. This is intriguing because a system made by only LEDs is very very cheap, and could help the widespread of eye tracking in XR headsets.

Apple 235

Apple AR Eye Tracking Virtual Reality 235

XR for Business Podcast

JULY 8, 2019

But for real-time spatial computing technologies — like XR, for example — that just won’t cut it, especially when it could mean life or death. But let’s dig into what an actual example, of why you would need to map out the world in real-time like that. Terry: Yeah. GPS is supposed to be accurate to roughly 4.9

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

But for real-time spatial computing technologies — like XR, for example — that just won’t cut it, especially when it could mean life or death. But let’s dig into what an actual example, of why you would need to map out the world in real-time like that. Terry: Yeah. GPS is supposed to be accurate to roughly 4.9

AR 78

AR Magic Leap Technology Software 78

The Ghost Howls

NOVEMBER 2, 2020

There is no point if you have face tracking and it doesn’t work well… and the positional tracking alone is very difficult to provide well even for established companies (only Oculus’s one is very fluid) In the video they say confusing things like “R&D is cheap now” (really? More info (Using Google Translate).

Sony 380

Sony Oculus Controllers Haptic 380

XR for Business Podcast

MAY 13, 2019

So if, for example, look at GPS in a phone, right, there would be no Uber, no Seamless. There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. What did it enable?

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

So if, for example, look at GPS in a phone, right, there would be no Uber, no Seamless. There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. What did it enable?

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Alan: Let’s give an example.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Alan: Let’s give an example.

Austin 78

Austin AR Examples Google 78

UploadVR Between Realities podcast

NOVEMBER 15, 2016

The New York Times distributes more than 1 million Google Cardboard phone VR viewers to subscribers with the launch of The Displaced , a 360-degree video project focusing on children driven from their homes by war. Eye-tracking startup Eyefluence, which raises $14 million this month, is acquired about a year later by Google.

San Francisco 100

San Francisco HTC Unity Conference 100

XR Today - Mixed Reality tag

JUNE 13, 2023

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. For example, they are lowering the cameras and sensors so users’ hands aren’t getting tired. For example, WebXR experiences on the Meta Quest are still immersive but delivered through a browser instead of a standalone application.

Industry 85

Industry Apple Unity North America 85

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

JULY 22, 2019

You’ve got mobile phone-based AR, eye tracking set devices, taste experiments, hot and cold devices, thermal devices, and then tracking systems for motion capture, and of course, treadmills for omni-directional walking. All of these headsets are gonna start to have eye tracking and all of these things.

Haptic 78

Haptic Augmented Reality Training Virtual Reality 78

XR for Business Podcast

AUGUST 26, 2019

Co-founder Anand Agarawala sold his previous startup, BumpTop — a 3D physics multi-touch desktop — to Google, and also demoed this in a TED Talk. ” After he gave his TED Talk on it, there’s interest from Apple, and Google ended up buying his company. The founders have deep backgrounds in 3D user interfaces.

AR 78

AR Microsoft Samsung Magic Leap 78

XR for Business Podcast

AUGUST 26, 2019

Co-founder Anand Agarawala sold his previous startup, BumpTop — a 3D physics multi-touch desktop — to Google, and also demoed this in a TED Talk. ” After he gave his TED Talk on it, there’s interest from Apple, and Google ended up buying his company. The founders have deep backgrounds in 3D user interfaces.

AR 78

AR Microsoft Samsung Magic Leap 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

JULY 22, 2019

You've got mobile phone-based AR, eye tracking set devices, taste experiments, hot and cold devices, thermal devices, and then tracking systems for motion capture, and of course, treadmills for omni-directional walking. All of these headsets are gonna start to have eye tracking and all of these things.

Haptic 60

Haptic Augmented Reality Training Virtual Reality 60

XR Today - Mixed Reality tag

DECEMBER 14, 2022

Many products showcased at the conference included flagship releases of VR headsets and solutions such as the Meta Quest Pro, Magic Leap 2, Lenovo ThinkReality A3, and AT&T’s Volumetric Video Photo Booth, among many others.

Miami 82

Miami Industry Training Technology 82

VRGuy

AUGUST 1, 2016

For example, head tracking can come from optical trackers or inertial ones. Eye tracking software converts eye images into gaze direction. Hand tracking software converts hand position into gestures. For example, DAQRI integrated a plugin that detects objects in a video stream.

Latency 40

Latency Trends Software Augmented Reality 40

XR for Business Podcast

JULY 22, 2019

You’ve got mobile phone-based AR, eye tracking set devices, taste experiments, hot and cold devices, thermal devices, and then tracking systems for motion capture, and of course, treadmills for omni-directional walking. All of these headsets are gonna start to have eye tracking and all of these things.

Haptic 60

Haptic Augmented Reality Training Virtual Reality 60

XR for Business Podcast

AUGUST 26, 2019

Co-founder Anand Agarawala sold his previous startup, BumpTop -- a 3D physics multi-touch desktop -- to Google, and also demoed this in a TED Talk. After he gave his TED Talk on it, there's interest from Apple, and Google ended up buying his company. Their first product enables people to collaborate anywhere with AR.

AR 60

AR Microsoft Samsung Magic Leap 60

UploadVR Between Realities podcast

JANUARY 14, 2017

GB: Magic Leap is a big presence in the AR discussion. Outside of the sort of people in this room and in the games press, I don’t think most people know what Magic Leap is. Their unveiling, hopefully, will open a lot of eyes and get people excited about what we’re doing. Stereoscopic cameras are an example.

Augmented Reality 100

Augmented Reality Gaming AR Machine Learning 100

XR for Business Podcast

AUGUST 7, 2019

I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It’s an interesting first gen product. Alan: What do you try it? Alan: Yeah.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It’s an interesting first gen product. Alan: What do you try it? Alan: Yeah.

United States 78

United States Conference China Training 78

XR for Business Podcast

APRIL 28, 2020

Varag: It's actually pretty cool that you say that, because that is one of the use cases that comes in often inbound to us, as companies -- it hasn't happened yet -- but those companies definitely brainstorming around how you track the hands even with just a smartphone, like overlaying something. Alan: We actually did it. It would sit weird.

Hand tracking 78

Hand tracking Automotive Haptic AR 78

XR for Business Podcast

APRIL 28, 2020

Varag: It's actually pretty cool that you say that, because that is one of the use cases that comes in often inbound to us, as companies -- it hasn't happened yet -- but those companies definitely brainstorming around how you track the hands even with just a smartphone, like overlaying something. Alan: We actually did it. It would sit weird.

Hand tracking 78

Hand tracking Automotive Haptic AR 78

XR for Business Podcast

AUGUST 7, 2019

I finally -- finally, after a year and a half -- I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It'll bring prices down over time, but there's a lot of interesting stuff happening. Alan: Yeah.

United States 60

United States Conference China Training 60

UploadVR Between Realities podcast

NOVEMBER 13, 2016

But recently both Google and Oculus have gotten behind it, and as a result we’re seeing accelerated adoption of web VR. Question: From a prioritization standpoint as far as investments, are you looking for the next Magic Leap, or are you looking at content platforms, content creation, codecs? Image Credit: Ken Yeung/VentureBeat.

Strategy 100

Strategy AR Technology Trends 100

XR for Business Podcast

APRIL 28, 2020

Varag: It's actually pretty cool that you say that, because that is one of the use cases that comes in often inbound to us, as companies -- it hasn't happened yet -- but those companies definitely brainstorming around how you track the hands even with just a smartphone, like overlaying something. Alan: We actually did it. It would sit weird.

Hand tracking 60

Hand tracking Automotive Haptic AR 60

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. We tested things with eye tracking for a variety of reasons. So it was monocular -- meaning in one eye -- but also monochromatic, it was just red. We tested wristbands.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. We tested things with eye tracking for a variety of reasons. So it was monocular -- meaning in one eye -- but also monochromatic, it was just red. We tested wristbands.

AR 78

AR Controllers Gesture Control Head Mounted Display 78