ARPost

NOVEMBER 25, 2021

The two great barriers to markets rolling out VR and AR retail are understanding and implementation. The company recently partnered with YouGov to release a study on online retail during the pandemic , and has also expanded its offerings for 3D and AR assets. The International Omni-Channel Retail Report 2021.

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VRScout

NOVEMBER 25, 2021

Dent Reality, a London-based start-up behind a pioneering AR platform, has raised £2.5m ($3.4m) in funding to expand its pioneering work across the retail sector. The team will expand to new stores and retailers, and open up the platform to new markets. Some really exciting AR news – we @DentReality have raised $3.4m

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AR Insider

SEPTEMBER 23, 2021

AR continues to prove itself as a shopping tool. It brings utility to consumers and strong ROI to brands and retailers. What are some of the levels this works on? The post 5 AR Benefits for Retailers appeared first on AR Insider. Guest author April Miller breaks it down.

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AR Insider

NOVEMBER 22, 2021

The post Can Retailers Generate Foot Traffic with AR? appeared first on AR Insider. Niantic’s lesser-known Sponsorship Platform positions sponsors’ real-world locations as in-game waypoints. This can result in measurable foot traffic and ringing cash registers. We examine the evidence in this week's Data Dive.

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ARPost

JUNE 13, 2023

Step into the captivating realm of immersive retail, where customers are transported to a world beyond the traditional confines of e-commerce. Today, a transformative alliance between 3D visualization platform Hexa and e-commerce powerhouse Amazon is breaking down the barriers of immersive retail.

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VRScout

MAY 1, 2020

How will modern retail adapt to a post-COVID-19 world? Retail in early 2020 will see a decade of digital transformation compressed into a year due to COVID. We are physical beings. Today AR is being used from the point of conception all the way to the post-purchase customer experience. So what are retailers to do?

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Road to VR

NOVEMBER 24, 2021

Dent Reality, the UK-based augmented reality startup, announced it’s secured £2.5m (~$3.4m) in funding, something the company plans to use to further its efforts to bring phone-based AR navigation into the retail sector. Dent Reality has been building its AR-driven indoor positioning system for some time now.

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AR Insider

JULY 26, 2023

But beyond shopper benefits, what about strategic implications for retailers, including supply chain management? This post appeared first on AR Insider. VR continues to find new areas of applicability, including immersive shopping.

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AR Insider

FEBRUARY 10, 2022

As brick-and-mortar retailers look to persuade anxious shoppers to return, they’re considering options for contactless shopping tech. What are the top tools for retail's return, and where does AR fit in the mix? This post appeared first on AR Insider.

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VRScout

MAY 20, 2020

New leaks may reveal additional information regarding Apple’s long-rumored AR device. In addition to Prosser’s report, last week we learned of several potential AR applications on the way to iOS after several leaked files from the upcoming iOS 14 update found their way online. Image Credit: Front Page Tech.

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AR Insider

NOVEMBER 26, 2021

But many retail brands have embraced the concept. The post How are Retailers Embracing the Metaverse? appeared first on AR Insider. Consumer reaction to the metaverse has been mixed. and mostly confused. We examine a few ways that's playing out so far, and where it could go next.

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ARVR

JANUARY 4, 2023

One industry that stands to benefit greatly from the emergence of the metaverse is retail. The retail industry has always been focused on providing the best possible customer experience, and the metaverse offers a unique opportunity to take this to the next level.

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ARPost

OCTOBER 8, 2020

Many retail brands with brick and mortar stores have pivoted and profited from a digital presence. AR technology enables an enhanced experience by superimposing information – images, text, sounds – on real-life objects. Here are three ways AR is being implemented. When was the last time you shopped in a physical store?

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ARVR

JULY 27, 2022

They… Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine ». Midea America Corporation specializes in home appliances such as refrigerators, air conditioners, laundry appliances, and much more.

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AR Insider

OCTOBER 11, 2023

We examine the evidence for AR shopping's traction among users and value to brands & retailers. This post appeared first on AR Insider. Phygital commerce continues to grow as consumers develop a taste for 3D product visualization. How is this coming together?

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ARPost

JUNE 12, 2023

After the successful showing of its AR try-on technology at the Metaverse Fashion Week , AR fashion company ZERO10 is launching its first prototype AR Store that aims to bring a whole new experience to shopping. We see the technology as a powerful tool for retail and we are still at the beginning.”

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ARPost

DECEMBER 2, 2020

Augmented reality in retail shopping is redefining the shopping experience. In fact, a recent GetApp survey shows that 65% of consumers in the US are comfortable with using AR while shopping. To remain competitive in the industry, retail businesses must adapt to changing consumer behavior and keep up with emerging trends.

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ARPost

OCTOBER 11, 2022

Before we get to full-on virtual stores, let’s start off with physical fashion retailers using XR technology. The solution can work with 2D product images, but retailers get more out of the process if they have 3D assets. We always set out to work with the real-life data that retailers have on hand. Trying them on, right?

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ARPost

JUNE 17, 2020

It’s equipped with artificial intelligence and augmented reality technologies that can embed intelligence into physical retail spaces. Leveraging immersive technologies helps retailers draw consumers to their physical stores. Contactless solutions can help retailers cope amidst this global health pandemic and perhaps after.

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VRScout

JUNE 22, 2023

According to a recent report by SourceJournal , Zero10, an augmented reality (AR) fashion platform and the official AR partner of Coach, is developing technology that could revolutionize the in-person shopping experience. ’s AR Mirror / Credit: Snap, Inc. appeared first on VRScout.

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AR Insider

NOVEMBER 10, 2022

There are several brands and retailers jumping into AR shopping. But perhaps none are as tapped into everyday consumers as Walmart. Can its latest forays into immersive shopping boost AR adoption? This post appeared first on AR Insider.

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VRScout

FEBRUARY 23, 2023

Earlier this month, IKEA Retail Sweden launched a new augmented reality (AR) experience at select IKEA stores in Sweden. Credit: Meta, IKEA, Warpin Reality “We are constantly exploring new ways to meet our customers,” said Helena Gouiveia, marketing manager at IKEA Retail Sweden, in an official release.

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Tech Trends VR

AUGUST 12, 2019

How can we increase AR awareness & adoption and what does the future look like? For those few who have crossed the threshold and are creating working AR projects to drive business engagement, questions still remain about overall adoption, increasing awareness and measuring ROI Click To Tweet. Why is retail a leading segment?

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XR Today - Virtual Reality

NOVEMBER 24, 2022

The extended reality environment is taking the retail and ecommerce landscape by storm. Offering a convenient way to provide consumers with product information, enhanced shopping experiences, and better customer service, XR is quickly becoming a table stakes part of the new digital retail space. Magic Leap.

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ARPost

JANUARY 28, 2022

When we talk about AR and e-commerce, we’re usually talking about virtual try-on. A lot of shoppers are all about virtual try-on, but these experiences are often separated from one another by virtue of being created by different brands. They’ll see details on pricing, color, sizing, and similar items, right from the retailer.”.

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ARPost

JULY 10, 2023

AR provides an immersive and engaging purchasing experience connecting both the online and offline worlds by superimposing virtual features onto the real world. billion AR device users by the end of 2023. Let’s dive in to understand the benefits of AR in e-commerce: 1. According to Threekit, there will be 1.4

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AR Insider

AUGUST 20, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. P roof points for AR’s role as a shopping tool continue to emerge. We’ve been hearing this rallying cry for AR commerce for a few years, but it takes on new meaning during Covid-era retail lockdowns.

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ARPost

FEBRUARY 24, 2023

On February 13, IKEA launched an educational and interactive AR game called Lilla Äventyret ( The Little Adventure ). The AR game was made possible through IKEA’s partnership with Meta and Warpin Reality and lets users learn more about marine life and ways with which they can protect them.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

As digital technology and innovations continue to shape the world, in-person interactions are quickly being replaced by hybrid or virtual experiences. XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Varjo and MUJI. Fortunately, XR can help.

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ARVR

OCTOBER 1, 2021

E-commerce company Shopify released data that interactions with products having AR content showed a 94% higher conversion rate than products without AR. Augmented (AR) and virtual (VR) reality technologies have been used by both local and world-famous brands for many years. Even show business’s stars use AR at their concerts.

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VRScout

MAY 1, 2022

“Try before you buy” takes on a whole new meaning with Snap’s AR shopping Lenses. This includes a handful of new AR (augmented reality) tools that could have a significant impact on the future of shopping. Then there’s Camera Kit for AR Shopping. During last week’s Snap Partner Summit, Snap Inc.

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ARPost

JULY 14, 2023

Using AR overlays, MatrixScan Find enables users to efficiently search for products or packages they need among multiple items. Smart data capture can help improve the accuracy and efficiency of businesses, particularly those that handle multiple products and packages, such as retail , and transport and logistics (T&L).

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VRScout

MARCH 23, 2023

the company behind Snapchat and Snap Spectacles , this week announced a new enterprise solution that allows businesses of various sizes to incorporate Snap’s augmented reality (AR) technology into their respective channels. The post How Snap Is Helping Businesses Embrace AR Shopping appeared first on VRScout. Credit: Snap Inc.

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ARVR

NOVEMBER 29, 2021

One untapped opportunity in AR is to position it as a local discovery engine. When done organically, it can boost local commerce, as examined in ARtillery Intelligence’s recent geo-local AR report. Trending AR VR Articles: 1. How Augmented Reality (AR) is Reshaping the Food Service Industry 3. ExpiCulture?—?Developing

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ARPost

DECEMBER 17, 2021

Once again it is the Christmas season at Westfield Shopping Centers and once again the season is being ushered in with mobile AR in the form of the “Holiday Hunt.” An invention to bring some festivities back to the holidays during the first COVID-19 winter, the mobile AR event returns with some changes.

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XR Today - Mixed Reality tag

APRIL 13, 2023

The retail world is changing drastically with the rise of Web 3, the Metaverse, and XR solutions. Digital shopping experiences are growing more appealing to the broader consumer market thanks to engaging new immersive services. XR solutions provide retailers with a unique ability to enhance the buyer journey for their target audience.

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Forrester VR

OCTOBER 25, 2023

As retailers gear up for 2024, they must confront an array of challenges, from theft and culture wars to the adoption of new technologies such as AR, VR, and genAI. Despite the challenges, the retailers that rise to the occasion and make the right strategic decisions will position themselves for success.

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