The Ghost Howls

DECEMBER 26, 2023

You can access it at this link: [link] ) Top news of the week (Image by Microsoft) Microsoft kills Windows Mixed Reality Microsoft has decided to pull the plug on the Windows Mixed Reality platform , the one of the WMR headsets by Acer, Asus, HP, Lenovo, and Samsung which were the first to introduce inside-out tracking in the VR ecosystem.

AR 319

AR Microsoft Sony Ukraine 319

AR Insider

AUGUST 12, 2019

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. Sony is the market share leader for VR hardware revenues according to the latest report from Strategy Insights. That includes Google (11 percent) Samsung (5 percent) and others (6 percent). Header Image Credit: Sony.

Hardware 245

Hardware Sony Strategy Data 245

Road to VR

FEBRUARY 23, 2018

Ahead of Mobile World Congress (MWC) next week, Google announced it’s bringing ARCore , it’s augmented reality SDK, out of preview and to a number of flagship smartphones in its 1.0 Anuj Gosalia, Director of Engineering at the company’s AR team, says ARCore 1.0 Samsung Galaxy S8, S8+, Note8, S7 and S7 edge.

Google 213

Google Samsung AR Augmented Reality 213

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” Let me tell you why.

Apple 394

Apple Samsung Eye Tracking Google 394

Road to VR

JUNE 12, 2023

Working closely with Valve, Sony, and Meta, Cloudhead is best known for their title Pistol Whip and has shipped four popular VR titles ( Pistol Whip , Valve’s Aperture Hand Labs , Call of the Starseed , and Heart of the Emberstone ). Make no mistake, this no compromise MR device appears to get many things right for AR at a premium cost.

Apple 302

Apple AR Gaming Hand tracking 302

VRScout

DECEMBER 9, 2016

Some of the biggest names in the business are teaming up to secure the future of virtual reality. Google, Sony, Oculus, Samsung, Acer and HTC have combined their efforts in order to create a healthy and equal industry for virtual reality hardware and software to develop and expand.

Sony 150

Sony Industry Google Oculus 150

The Ghost Howls

MARCH 1, 2024

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). This is the moment of the truth for Meta.

Trends 416

Trends Apple Google Unity 416

XR Today - Mixed Reality tag

JANUARY 5, 2024

With CES around the corner, the AR/VR/MR marketplace is already rumbling just days into the new year, with many significant developments in the immersive solutions space. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations.

Microsoft 64

Microsoft Sony Samsung Immersion 64

XR Today - Augmented Reality tag

MAY 22, 2023

Augmented reality (AR) is becoming increasingly common in everyday life. Endless smartphone apps now feature AR functionality. As companies search for more immersive ways of connecting with their clients in a digital world, AR represents one of the most accessible forms of extended reality.

Google 98

Google Unity AR Augmented Reality 98

The Ghost Howls

JANUARY 1, 2024

More info (UEVR official website) More info (The announcement of the launch on Twitter) More info (Gamertag commenting on UEVR’s ease of use) A look back at this year in augmented reality AR expert Tom Emrich has written one of his amazing roundup posts in which he summarized how his 23 predictions for 2023 turned out to be.

Unreal 346

Unreal Ukraine Samsung Google 346

The Ghost Howls

FEBRUARY 13, 2023

Just the time to eat some homemade pasta and I got a cold, which mixed with the jet lag of the trip from China, means that I’m truly having some great days But nothing can stop me from writing the roundup of the best AR/VR news of the week for you, my lovely readers! But now some data about it is starting to be found.

Gaming 300

Gaming South Korea Sony Ukraine 300

Peter Graham

JULY 18, 2019

Formerly called the Global Virtual Reality Association (GVRA), today the XR Association (XRA) has announced that Microsoft has joined as a member company alongside founding members HTC Vive, Sony, Google, Facebook, and Samsung.

Microsoft 52

Microsoft Samsung Sony HTC 52

The Ghost Howls

MAY 7, 2022

Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Google Chrome, for instance, has been helped a lot by the fact that it is the pre-installed browser on all Android phones. Let me show you what are some of them.

Apple 526

Apple Sony China HTC 526

Road to VR

SEPTEMBER 6, 2019

Lenovo first released its smartphone-powered Mirage AR headset last year alongside its sole title, Star Wars: Jedi Challenges (2018) , a collection of short AR games that let you do things like fight Darth Vader & Co. Now, Lenovo is returning with a new AR game, MARVEL Dimension of Heroes , and a pair of 6DOF controllers too.

Controllers 193

Controllers AR Gaming Augmented Reality 193

UploadVR Between Realities podcast

FEBRUARY 13, 2017

Check out this list of tonight’s biggest VR/AR winners. Google Earth VR. presented Google Earth VR with the Century Award for VR in service of environmental enrichment. Google Earth VR turns much of the world into a digital playground that you can fly or teleport around in immersive 3D space. Ghostbusters .

Google 190

Google New York City 360 Video New York 190

Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. There are however too reluctant holdouts left; Apple and Magic Leap, but it remains to be seen what either are bringing to the table.

Microsoft 250

Microsoft Magic Leap AR Groups 250

Road to VR

MARCH 19, 2017

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. SEE ALSO What VR Headset Makers (not analysts) Have Actually Said About Sales Expectations.

AR 246

AR Virtual Reality Magic Leap Samsung 246

Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. Breaking the Zune Curse?

Strategy 299

Strategy Microsoft Magic Leap Apple 299

Road to VR

JANUARY 3, 2024

The headset, a mixed reality device that’s centered around AR, notably excludes any kind of motion controller—the staple input method for every major XR headset on the market today. The headset also launched alongside Horizon Call of the Mountain , the first native VR game based on one of Sony’s major first-party IPs.

Apple 309

Apple Sony HTC Hardware 309

Road to VR

DECEMBER 5, 2017

With the latest amazing innovations in VR/AR, VRX 2017 next week in San Francisco is the place to be to hear from those leading the charge. Speakers from leading companies including Oculus, Intel, Ford, HTC, Paramount, Google, Epic Games, Walmart, Qualcomm and many more, will be present at the event. Not attending?

San Francisco 168

San Francisco AR Google HTC 168

XR Today - Virtual Reality

JANUARY 22, 2024

The 2022 hiring and accelerator program came amid Disney’s attempt to hop on the Metaverse hype wave, introducing AR streaming and other XR content alongside partners like Snap and Apple. However, in 2023, the momentum shifted. If the past repeats itself, we may find out at the end of the year.

Apple 199

Apple Google Virtual Environment Entertainment 199

XR Today - Augmented Reality tag

OCTOBER 18, 2023

Rumours of renewed work on Google’s Project Iris augmented reality (AR) smart glasses have surfaced on the internet, according to reports. Originally, Google acquired technologies from North, an AR smart glasses enterprise, and debuted the project at its I/O event.

Head Mounted Display 68

Head Mounted Display Google Augmented Reality Microsoft 68

The Ghost Howls

MAY 23, 2023

More info Meta may partner soon with Magic Leap The Financial Times this week reported a very unexpected piece of news: Meta may be working on a partnership with Magic Leap for the production of AR glasses. Magic Leap has factories in the US and Mexico able to produce AR glasses.

Apple 301

Apple Magic Leap Machine Learning Samsung 301

Upload VR

JULY 19, 2023

Meta is reportedly downgrading key specs of its in-development AR glasses to achieve a lower cost. Meta has been working on AR glasses for eight years now, spending tens of billions of dollars on what Mark Zuckerberg hopes will one day be an iPhone moment. So the consumer AR glasses will instead reportedly use LCoS.

AR 69

AR Magic Leap Apple Technology 69

UploadVR Between Realities podcast

JUNE 7, 2017

The VR market is only starting and now that all the biggest players in the tech space are engaged including Apple we can consider it a complete market. IDC started to collect market share data for VR and AR shipments since Q1 2016 and just reported their Q1 numbers for 2017.

Data 212

Data HTC Samsung Sony 212

Peter Graham

NOVEMBER 28, 2019

A couple of months back Lenovo looked to relaunch its beleaguered augmented reality (AR) headset system from 2017, the Lenovo Mirage AR with new content in the form of MARVEL Dimension of Heroes. That doesn’t look to have happened but for Black Friday you can save a further $50 USD to pick up an AR novelty bargain.

AR 68

AR Samsung Retail Augmented Reality 68

UploadVR Between Realities podcast

OCTOBER 20, 2016

The very first Vision VR/AR Summit was home to keynote addresses from established leaders in the emerging industries, leaders such as Gabe Newell of SteamVR, Palmer Luckey of Oculus, and Dr. Richard Marks of PlayStation VR. This second Vision Summit will be the debut of the official Vision VR/AR Awards – Asia. Best AR Experience.

Asia 100

Asia Unity Technology AR 100

The Ghost Howls

JUNE 21, 2021

Image by Sony Interactive Entertainment). According to a report from Bloomberg, Sony may release its much-awaited next-gen PSVR headset (which I informally call PSVR 2) during Holidays 2022. This is very interesting: it means that Sony is leaving another year to Facebook to gain market shares with the Quest. Other relevant news.

Sony 370

Sony Training Gaming Oculus 370

The Ghost Howls

JULY 31, 2023

According to the Financial Times, “In June, AR, VR, and mixed reality start-ups in the US raised $208 million, almost as much as the previous three months combined ”. I think that the upcoming release of Quest 3, and the increasing rumors about Samsung are going to improve our situation even more. Let’s all hope so.

Apple 270

Apple Ukraine Samsung Data 270

XR Today - Virtual Reality

OCTOBER 26, 2023

Atlantic has filmed several BAFTA-winning films in XR and has gained extensive experience in creating virtual, augmented, and mixed reality (VR/AR/MR) documentaries. Additionally, the documentary series comes just a month after Meta debuted its Meta Quest 3 mixed reality headset at the Connect Event in late September.

Head Mounted Display 235

Head Mounted Display Filming Immersion Virtual Reality 235

Road to VR

DECEMBER 7, 2018

It’s no secret that Jaunt is stepping back from VR and re-focusing on AR , although we weren’t sure what the one-time cinematic VR company planned on doing with its recently defunct VR business. Samsung Odyssey Systems/ Headsets. Google Daydream Systems/ Headsets. Sony PS4 Systems/ Accessories/ Controllers.

Tips 244

Tips Apple Controllers Samsung 244

The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. This is huge because we know that Samsung is able to always deliver good hardware.

Samsung 288

Samsung Google Ukraine Sony 288

The Ghost Howls

JANUARY 11, 2022

I was afraid that at this CES wouldn’t have been many pieces of news about AR and VR, but actually, we had quite a few interesting ones. This shows that the ecosystem is alive, and notwithstanding the pandemic, there are many XR companies that are pushing the technology forward. Now let’s dig into the best news!

AR 542

AR Haptic Las Vegas HTC 542

VRScout

FEBRUARY 25, 2018

I’m also a huge fan of all of the Google Jump cameras [such as the Yi Halo]. It functions reliably and the Google Jump stitching platform is truly game-changing. We’re huge fans of stereo at 30 Ninjas, and Google Jump’s stitching is the best around. Created VR for Samsung, Sony, Sky, U2, FX, Warner Bros, and more.

360 Video 360

360 Video Sony Video Filming 360

VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. Apple, humble as always, announced that their ARKit made iOS the largest AR platform in the world…overnight. APPLE ACTUALLY TALKS ABOUT VR.

Augmented Reality 190

Augmented Reality Apple Training Unreal 190

XR Today - Augmented Reality tag

MAY 23, 2022

Chinese augmented reality (AR) company Nreal debuted its Air smart glasses in the UK with partner EE, following a multi-million dollar global expansion drive for its products, led by Alibaba Holdings. Nreal’s Air smart glasses are available on EE’s website for £399.99 Discovering AR with the Nreal Air Smart Glasses.

Study 65

Study Augmented Reality Latency Healthcare 65

Tech Trends VR

JUNE 26, 2018

To complement the theatrical film release of Distorted on June 22nd, Minds Eye Entertainment and SkyVR have partnered to produce “Distorted Reality,” a scripted, live-action cinematic VR distributed through OneTouchVR on Google Daydream, Oculus Go, Samsung Gear VR, Oculus Rift, and iOs. VRScout (@VRScout) June 19, 2018.

Virtual Reality 199

Virtual Reality Trends Filming Guinea 199