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Epic Games Awarded Grants to 31 XR Projects in 2021 Through the $100M MegaGrants Fund

Road to VR

Since 2019 Epic Games (well known as the creators of Unreal Engine & Fortnite ) has run the Epic MegaGrants program, a $100 million fund to financially support projects built with Unreal Engine. BRUNNER Elektronik – Unreal Engine Integration for NOVASIM Flight Simulator. 6th Sense VR – Ayatana Concept (France). ??ALO

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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

Many brands leverage AR today to promote products to customers using interactive branded immersive content for smartphone applications like Instagram. Appetite Creative works with major brands such as Amazon, Lego, and Addias to develop AR labels for conventional products. Although, this is quickly changing.

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The XR Week Peek (2023.03.13): AltspaceVR shuts down, and much more!

The Ghost Howls

I wonder if this will have any consequences… More info News worth a mention (Image by Xiaomi) AR and VR were great at MWC XR analyst Anshel Sag wrote a great article highlighting all the most important hardware showcased at the Mobile World Congress in Barcelona. You can discover more on the dedicated Linkedin post that I’m sharing below.

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MID?M+ Cannes Event to Rally Music Industry with XR, Web3

XR Today - Mixed Reality tag

MIDƐM+ is set to return to Cannes, France to kick off the start of 2024. The event’s theme of DISTORTION aims to disrupt conventional approaches to music, namely with fresh innovative solutions such as virtual, augmented, and immersive reality (VR/AR/MR), artificial intelligence (AI), the blockchain, and Generative AI (GenAI).

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Karate Combat Secures $18 Million for XR-Enhanced Broadcasting

XR Today - Mixed Reality tag

The brand uses MR environments the team created on Epic Games’ Unreal Engine to broadcast athletes competing while surrounded by a visually enhanced RT3D backdrop. Immersive solutions such as AR visualizations, metaverse, and smart glasses assist sports marketing teams from various business perspectives.

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The 2019 VR Awards Winners Recognized for Outstanding VR Tech

ARPost

AIXR – “The Academy of International Extended Reality” – is an independent non-profit dedicated to promoting MR, AR, and VR tech. Their site also posts educational and informative articles relating to the world of MR, AR, and VR technology. VR Game of the Year went to A Fisherman’s Tale by Innerspace and ARTE France.

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BSC 2023: Sony Exec on Virtual Production Tools

XR Today - Mixed Reality tag

Moreover, other immersive and virtual production tools are available from other industry vendors, ranging from MR Studios to volumetric capture and AR-enhanced broadcasting. Broadcast firms use augmented reality (AR) visualisations as an already popular form of branded-media delivery.

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