Road to VR

FEBRUARY 2, 2024

Apple doesn’t call Vision Pro a mixed reality headset, or a virtual reality headset for that matter. To Apple, it’s all spatial computing , which is fine—if not a little too vague. It features robust hardware, which on paper seems to position it as an ideal platform for VR gaming. Want to learn more about Vision Pro?

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The Ghost Howls

MARCH 8, 2021

Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. The result was the one of having Alex Kipman as if he was really in front of you , a fantastic immersive feature for an XR event. HTC is teasing the launch of a new hardware. Sony announces new games for PSVR.

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The Ghost Howls

JULY 13, 2020

Sony invests $250M in Epic Games. Sony has announced that it has made a big investment of $250M in Epic Games through one of its subsidiaries. The investment gives Sony a minority stake in Epic that now is evaluated at more than $17B. And Sony for sure wants to have a stake in the metaverse. Top news of the week.

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XR Today - Mixed Reality tag

JANUARY 4, 2024

This week, Sony officially entered a partnership with GeniusXR and The Alan B. Azad Abbasi, the Founder & CEO of GeniusXR, added: The Volumetric Capture Studio represents a significant leap forward in the world of immersive content creation. It opens up endless possibilities for creators and innovators across various industries.

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XR Today - Mixed Reality tag

JULY 3, 2023

Today, reports are emerging, sparking speculation over Apple’s Vision Pro production plans. Recent reports are highlighting how Apple’s hardware and manufacturing partners are reducing forecasts surrounding the assembly of Vision Pro devices.

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Road to VR

JANUARY 16, 2023

Despite its dominance (or perhaps because of it), Meta has continued to make very good hardware while struggling deeply with its software. Sony’s PSVR1, meanwhile, has largely lost any remaining relevance since the announcement of the upcoming PSVR 2. On the Horizon for 2023.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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XR Today - Big XR News tag

MAY 26, 2023

The metaverse is dead, and we have killed it , says XR Today’s Demond Cureton, who, this week, expressed concern over the way popular media is covering the immersive space. However, there will most likely be a changing wave of opinion after Apple announces its presumably killer consumer XR device.

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XR Today - Mixed Reality tag

FEBRUARY 27, 2023

It creates an immersive experience for listeners by providing spatial context to the audio source. Immersive environments use 360-degree spaces where users can enjoy 3D content from all directions. People listening to passing cars, conversations, and other location-based applications can leverage immersive spatial audio.

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XR Today - Mixed Reality tag

JANUARY 5, 2024

With CES around the corner, the AR/VR/MR marketplace is already rumbling just days into the new year, with many significant developments in the immersive solutions space. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations.

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ARPost

MARCH 20, 2023

With key developments in VR technology, hardware, and software driving the market forward, VR game revenues are projected to increase sixfold in five years , from $0.5 Or it could be the excitement about new headsets coming from Sony, Apple, Pico, and HTC that is keeping potential buyers on the sidelines. billion in 2019 to $3.2

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The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. Chinese manufacturers BOE and SeeYA may provide cheaper displays in higher quantities than Sony is doing now, while Samsung may be supplying the DRAM components.

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The Ghost Howls

JANUARY 17, 2022

But before digging into the news, let me invite you all to the latest work that we of VRrOOm have developed: a new social XR immersive music experience from the French legendary composer Jean-Michel Jarre! The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. Image by Sony).

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XR Today - Virtual Reality

JUNE 1, 2022

Sony may launch it in 1Q23, depending on the development schedule of PS VR2 game titles. The most notable hardware upgrade for PS VR2 is to start using optical modules. Genius also provides aspherical lenses for the PSVR 2 device, and Ming-Chi Kuo states that Genius is working with other extended reality (XR) clients, including Apple.

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VRScout

JANUARY 22, 2022

Company’s like Apple and Meta are leaving Samsung in the virtual dust. While company’s such as Apple and Meta have already begun the development of their own dedicated XR devices, however, Samsung has continued to focus on expanding its lineup of foldable smartphones. respectively. respectively.

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XR Today - Mixed Reality tag

JANUARY 24, 2023

Apple Inc has entered talks with roughly six media partner firms to launch a virtual reality (VR) content platform for its upcoming headset, reports revealed on Monday. The partnership aims to integrate the Cupertino-based firm’s Apple TV+ product lineup on the new head-mounted displays (HMDs).

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Here is it, today, the Apple Vision Pro finally falls into the hands of US customers. Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. Will Apple remain a prominent figure in the XR device marketplace, or will another firm stand tall?

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The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. PSVR 2 Hero view of PSVR 2 (Image by Sony Interactive Entertainment) I had big hopes for PSVR 2.

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The Ghost Howls

DECEMBER 6, 2021

Apple may announce its headset at WWDC 2022. A new week, a new rumor about Apple. This time it comes from Bloomberg, which predicts that Apple will announce its MR headset in June 2022 during WWDC , to launch it some months later, probably during the holiday season. (Image from the web). Learn about the m**averse in Japan.

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The Ghost Howls

MARCH 20, 2023

First of all, Sony CFO Hiroki Totoki has said that he thinks that PSVR 2 may sell more than the 5–6 million units that the original PSVR sold. This shows that Sony is pretty bullish about its device, and it is confident that it will be appreciated by a good share of its base market. And luckily for you, I have one.

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XR Today - Mixed Reality tag

AUGUST 3, 2023

As the gaming industry eclipses the movie and filmmaking sector, gaming firms are leveraging their technologies to create next-level immersive experiences. Companies such as Meta, holoride , Improbable , Steam, Sony, and many others have begun tapping their serious gaming technologies to achieve this.

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XR Today - Augmented Reality tag

JANUARY 19, 2024

In this XReal Air 2 Ultra review, we’re taking a closer look at the specs, design, and features of a set of spatial computing glasses eager to give Apple a run for its money. Plus, it helps position XReal as a direct competitor to companies like Apple and Meta.

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XROM

APRIL 9, 2024

Head mounted decices built for virtual and augmented reality are pushing the boundaries of consumer electronics, offering immersive experiences that transport us to other worlds. The Vision Pro boasts dual micro-OLED Sony displays, each with more pixels than a 4K TV. Let's start with the design.

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XR Today - Augmented Reality tag

SEPTEMBER 11, 2023

Reports have revealed that Apple could potentially ramp up work on a pair of augmented reality (AR) smart glasses that could support the release of the company’s Vision Pro headset. With the proposed smart glasses, Apple fans may tether the devices to their iPhones similarly to others like its Watch and AirPods wearables.

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The Ghost Howls

OCTOBER 30, 2022

Meta has done great hardware like Quest 2 and has done a lot (truly A LOT) to accelerate the consumer adoption of XR. It has also funded a lot of interesting content, and I have friends that now can live out of immersive content thanks to the money that the Quest Store can give them. It’s the natural evolution of technology.

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XR Today - Mixed Reality tag

JUNE 15, 2022

This Monday, leaks from Korean online publication The Elec revealed that LG Displays is ordering many components to develop an extended reality (XR) display to entice Apple into a manufacturing partnership. The Korean technology firm is not aiming for Apple’s first-generation MR headset. Apple’s Elusive MR Headset.

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The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

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The Ghost Howls

NOVEMBER 27, 2023

Here below I’m posting for you the best offers I’ve found: for instance, HTC is discounting basically every piece of hardware (including Vive Trackers that can be useful for all the VRChat fans out there), while Pico is offering one of the best deals with €100-worth-of-content given for free with every purchased Pico 4.

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XR Today - Big XR News tag

JULY 7, 2023

That innovation still exists, of course, although, following a slow first half of 2023 for the immersive industry, a breakout AWE 2023 and Apple Vision Pro announcement brought new life to the market. Moreover, Apple expressed dissatisfaction with its Sony and TSMC suppliers when it hosted WWDC 2023.

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XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. Horizon is also the immersive framework behind the firm’s Worlds metaverse platform.

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ARPost

JULY 30, 2020

At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market. Typical hearable ecosystems rely on four common components to function — hardware, software, infrastructure, and mobile applications.

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The Ghost Howls

JUNE 23, 2020

First of all, because, letting us become pilots in the Star Wars universe being really immersed inside the action. Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023.

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VRScout

JANUARY 2, 2022

The standalone VR headset, developed by Meta (formerly Facebook), was one of, if not the hottest item of the holiday season, with the Oculus companion app becoming the #1 download on the Apple App Store. The hardware itself is nothing short of amazing. Don’t sleep on this incredible piece of immersive hardware.

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XR Today - Big XR News tag

JANUARY 27, 2023

The wider immersive technology sphere also aims to discover new opportunities by leveraging emerging tech, attaining new partners, and business models. The decision comes following the aforementioned layoffs at Microsoft, which greatly affected its mixed reality (MR) software and hardware divisions.

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AR Insider

JULY 19, 2021

This week, we look at Looking Glass’ latest hardware, New avatars at Rec Room and lots of new funding. Glimpse companies include Adept Learning, D6, Foretell Reality, Immerse Health Group, Post Reality, and Early Adopter. The streaming giant is going head to head with Microsoft, Sony, Google and Apple. They have to.

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XR Today - Augmented Reality tag

JUNE 14, 2023

Last week, Apple debuted the Vision Pro headset, the firm’s first dive into the XR space. Apple has already experienced exposure to the immersive technology space, a firm that has minor AR integration for its iPhone and iPad devices. However, with its immersive device debut, Apple is looking to make a big splash.

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