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AWE USA 2023 Day Three: Eyes on Apple

ARPost

And Apple ruled a lot of those talks. Bracing for Impact From Apple A big shift is expected this week as Apple is expected to announce its entrance into the XR market. Whether an Apple entrance is real this time or not, AWE is bracing itself. Apple’s tendency to operate outside of standards was discussed.

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My predictions for augmented reality in 2019

The Ghost Howls

Augmented Reality in 2018. You may hate or love Magic Leap, but the fact that it has released a product is for sure a great news for all the ecosystem : if after all those investments, that startup failed, it would have had a ripple effect on all the ecosystem, making investors lose trust in augmented reality. Magic Leap.

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The XR Week Peek (2022.08.15): NVIDIA makes many announcements at SIGGRAPH, new leaks on Apple and Pico, and more!

The Ghost Howls

Also, another startup showed how it is able to change the texture of a moving piece of clothing in augmented reality in a very realistic way. NVIDIA wants USD to become the HTML of the metaverse; Major extensions to NVIDIA Omniverse , the computing platform for creating virtual worlds and digital twins. units in 2023.

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The XR Week Peek (2022.05.23): New info on Apple glasses, Qualcomm glasses go wireless, and more!

The Ghost Howls

New reports highlight some episodes of the life of Apple XR glasses. This week The Information has written a long report about the history of Apple XR glasses. Since the hardware is almost ready, the company is now ramping up the development of the actual rOS (Reality OS) operating system, for the launch that may happen in 2023.

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European Council Publishes Web 4.0 Strategy

ARPost

To make that happen, the report outlines four “Key Strategy Pillars”: Empowering people and reinforcing skills to foster awareness, access to trustworthy information, and building a talent pool of virtual world specialists. Supporting local progress and virtual public services to leverage the opportunities virtual worlds can offer.

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The XR Week Peek (2022.09.05): Apple headset to be called Reality, Fortnite may come to Quest, and more!

The Ghost Howls

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. According to the usual analysts, this means that the name of the upcoming headset will be Apple Reality.

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Trends and predictions for XR in 2024

The Ghost Howls

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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