The Ghost Howls

JULY 13, 2020

And all of this comes in a period when other partnerships between tech giants are happening: remember that some weeks ago, Microsoft closed its streaming service Mixer and allied with Facebook Gaming to fight the quasi-monopoly of (Amazon-owned) Twitch. Thanks Gianluigi Perrone for the tip!). A short review of the StarVR One.

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Sony Magic Leap Gaming Unreal 400

The Ghost Howls

MARCH 2, 2020

To make you understand how these features are incredible, Qualcomm has stated that “the [XR2] reference design has 2x the CPU and GPU performance, 4x more video bandwidth, 6x higher resolution and 11x AI improvement compared to our current widely adopted XR platform [the Oculus Quest ]”. Image by Microsoft). News worth a mention.

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Hand tracking AR Oculus HTC 231

VRGames

JANUARY 2, 2020

The website compares it to the Oculus Quest’s four AR cameras which are used to alert users to when they are about to run into the wall or real-world objects. amazon bestseller=”oculus quest” items=”4″ template=”table”].

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AR Sony Augmented Reality Amazon 40

VRGames

JANUARY 2, 2020

The website compares it to the Oculus Quest’s four AR cameras which are used to alert users to when they are about to run into the wall or real-world objects. amazon bestseller=”oculus quest” items=”4″ template=”table”].

AR 40

AR Sony Augmented Reality Amazon 40

Robert Scoble

MAY 15, 2021

When I worked at Microsoft I got in trouble with the lawyers over patents so they made me sleep with a lawyer (true story, that was my punishment). I also am invested in Apple competitors, Qualcomm, Snap, Microsoft, Amazon, and about 50 other companies in a diverse portfolio. Just get Amazon’s latest iPhone app.

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Apple Google Amazon Augmented Reality 144

The Ghost Howls

APRIL 26, 2021

This week has mostly been in the sign of Oculus, with many news and updates from the brand controlled by Facebook. Even if most of this roundup will be about Oculus, I have decided to put another brand on top of it and it is Magic Leap. Johnson has worked at Microsoft and Qualcomm before, and she is a very respected executive.

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Magic Leap Oculus Unity Gaming 367

The Ghost Howls

MAY 17, 2021

Image by Sony Interactive Entertainment). I like everything that we know on the PSVR 2 device because it is visible that Sony Interactive Entertainment is putting a lot of effort into releasing a high-quality headset that is on par with what the competition is offering. Roblox CEO hints at the Oculus Quest as a future platform.

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Eye Tracking HTC China Amazon 352

The Ghost Howls

JANUARY 25, 2021

Furthermore, the comparison with Microsoft doesn’t hold well: Microsoft was a software company that just didn’t have high standards, so it made products with many bugs. Amazon acquires Umbra. Amazon acquires Umbra. Amazon has just acquired the Finnish company Umbra. More info (Use Google Translate).

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Apple New Zealand AR Data 409

XR Today - Mixed Reality tag

AUGUST 30, 2022

Promising a new and improved way for gamers to connect with the worlds they love, XR could represent a new frontier for entertainment. Respawn Entertainment and Unity. When creating the new “Medal of Honor: Above and Beyond” title, Respawn wanted to reboot an entire franchise for access in the Oculus VR platform.

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Case Study Study Gaming Unity 96

The Ghost Howls

JANUARY 20, 2021

The Oculus Quest 2 is selling incredibly well because it offers the right combination of affordable price, good hardware, and a good software ecosystem. Not to mention the millions spent on marketing , especially in the US (Oculus was one of the sponsors of NBA, for instance). The Quest will still be the king.

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Virtual Reality Trends China HTC 518

The Ghost Howls

JUNE 7, 2021

It doesn’t seem to be on par with the Oculus Quest 2, but as a first device by Nolo, it is not that bad. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B It looks like a refreshed Vive Focus Plus. was a lot of money?).

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Magic Leap AR Tips China 338

ARVR

JANUARY 6, 2023

It has made significant contributions in various verticals such as entertainment, education, retail etc. Users can use HMD devices such as Google Cardboard, Oculus Quest, Rift or HTC Vive to experience an imaginary environment. Microsoft Hololens is a key player in the MR market. It is available as both free and paid versions.

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Augmented Reality AR Machine Learning Data 246

VRScout

JULY 19, 2017

Bandai Namco’s Project CARS 2 – The sequel to the hit game developed by Slightly Mad Studios and published by Bandai Namco Entertainment, get your motor revving in this racing simulation video game. The Tick: Amazon is bringing a virtual reality escape room to Comic-Con for their upcoming original series.

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San Diego AR Virtual Reality Augmented Reality 186

The Ghost Howls

JULY 24, 2023

For me this is not a fortunate sentence: this is what Alex Kipman said about the HoloLens, a few weeks before the whole Microsoft Mixed Reality division was disbanded and he was fired from the company. One of these people was Andrew Bosworth, which has rebuked the report , saying “not to believe everything you read”.

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Apple Survey Machine Learning AR 289

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Alan: You’ve got kind of a divide; entertainment and gaming on one side, and then you’ve got enterprise applications across medical, healthcare, real estate, retail — across the whole enterprise.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Alan: You’ve got kind of a divide; entertainment and gaming on one side, and then you’ve got enterprise applications across medical, healthcare, real estate, retail — across the whole enterprise.

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Training AR Data Augmented Reality 78

AR Insider

MAY 6, 2020

8th Wall recently partnered with Amazon Sumerian on a WebAR ad experience where, with just a click of a banner ad, an AR experience placed a 3D Spiderman into your space for you to interact with directly in your mobile browser. Virtual humans are getting more and more real. Check out the example below of Mica , Magic Leap’s intelligent agent.

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AR Examples Data Head Mounted Display 383

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Alan: You've got kind of a divide; entertainment and gaming on one side, and then you've got enterprise applications across medical, healthcare, real estate, retail -- across the whole enterprise.

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Training AR Data Augmented Reality 60

XR for Business Podcast

DECEMBER 15, 2019

We plan to go online with it on Amazon or Netflix and present it like that, and then have it be an additional thing that maybe Netflix or Amazon has on their platform in the Oculus or HTC. Kevin: These location-based entertainments, which is doing great. In our age of Amazon, that's certainly helpful. Alan: Yeah.

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San Francisco San Jose Filming California 60

XR for Business Podcast

AUGUST 5, 2019

Sector 5 Digital helps companies transform their brands by creating brilliant digital content for marketing, communications, sales, and entertainment. There are plenty of products like the Oculus Go, which is just a few hundred dollars, that give you more of a robust kit than something like a Google Cardboard, where you can dip your toe in.

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Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Sector 5 Digital helps companies transform their brands by creating brilliant digital content for marketing, communications, sales, and entertainment. There are plenty of products like the Oculus Go, which is just a few hundred dollars, that give you more of a robust kit than something like a Google Cardboard, where you can dip your toe in.

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Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

OCTOBER 30, 2019

And part of what we did is we started really looking at our industry, motion picture, media, entertainment, and just in fact, communication, our communication methods. And the reality is, when we were kids or when we were much younger, our choices for media, for entertainment, for communication was very limited. That is ridiculous.

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Technology Entertainment Video Filming 78

UploadVR Between Realities podcast

DECEMBER 31, 2016

When you think about things like intelligent assistants, we have embedded services like Siri from Apple, Google Home, Amazon Echo with Alexa. That becomes a critical component as people look at VR as marketing and VR as an entertainment platform, be it for games or video or other content. Facebook has Oculus.

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Trends Las Vegas Hardware Automotive 135

XR for Business Podcast

AUGUST 5, 2019

Sector 5 Digital helps companies transform their brands by creating brilliant digital content for marketing, communications, sales, and entertainment. There are plenty of products like the Oculus Go, which is just a few hundred dollars, that give you more of a robust kit than something like a Google Cardboard, where you can dip your toe in.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

Sector 5 Digital helps companies transform their brands by creating brilliant digital content for marketing, communications, sales, and entertainment. There are plenty of products like the Oculus Go, which is just a few hundred dollars, that give you more of a robust kit than something like a Google Cardboard, where you can dip your toe in.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

OCTOBER 30, 2019

And part of what we did is we started really looking at our industry, motion picture, media, entertainment, and just in fact, communication, our communication methods. And the reality is, when we were kids or when we were much younger, our choices for media, for entertainment, for communication was very limited. That is ridiculous.

Technology 60

Technology Entertainment Video 360 Video 60

XR for Business Podcast

OCTOBER 30, 2019

And part of what we did is we started really looking at our industry, motion picture, media, entertainment, and just in fact, communication, our communication methods. And the reality is, when we were kids or when we were much younger, our choices for media, for entertainment, for communication was very limited. That is ridiculous.

Technology 60

Technology Entertainment Video Filming 60

VRScout

DECEMBER 17, 2019

In an official release sent out yesterday, Microsoft revealed a slew of new features and improvements heading to the social platform that will allow users to more easily create, share, and host their own live events, whether it be a small get-together with a handful of friends or an arena-scale festival open to users around the globe.

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Microsoft Virtual Environment Amazon Technology 213

XR for Business Podcast

JANUARY 17, 2020

I can ask Google questions now; Voice, Amazon, Alexa, and Google Voice. It’s a matter of months now, that Microsoft is shipping a new HoloLens; some other companies are shipping glasses. Microsoft tries to be the leader of market, but they’re not shipping. It’s not in context to my world. Magic Leap for sure.

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AR Augmented Reality Magic Leap Machine Learning 78

XR for Business Podcast

JANUARY 17, 2020

I can ask Google questions now; Voice, Amazon, Alexa, and Google Voice. It’s a matter of months now, that Microsoft is shipping a new HoloLens; some other companies are shipping glasses. Microsoft tries to be the leader of market, but they’re not shipping. It’s not in context to my world. Magic Leap for sure.

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AR Augmented Reality Magic Leap Machine Learning 78

The Ghost Howls

DECEMBER 13, 2021

Microsoft and Samsung may be partnering for an AR device. According to Korean media, Samsung Electronics is working with Microsoft on a new augmented/mixed reality project “involving HoloLens”. The new update also brings hand tracking support in the Oculus OpenXR plugin. This announcement is not sus, it is just great.

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Survey Apple AR Samsung 295

XR for Business Podcast

JANUARY 29, 2020

We’ve got AR platforms being hosted by Amazon, by Facebook, by Snapchat, where you can develop your own AR lenses. Kent: It reminds me of– I have gone to Microsoft Build for the last three years, and that’s a good place to kind of see some of the AR demos that are there in terms of the partners with Microsoft.

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Industry Augmented Reality AR Technology 78

XR for Business Podcast

JANUARY 29, 2020

We've got AR platforms being hosted by Amazon, by Facebook, by Snapchat, where you can develop your own AR lenses. Kent: It reminds me of-- I have gone to Microsoft Build for the last three years, and that's a good place to kind of see some of the AR demos that are there in terms of the partners with Microsoft.

Industry 60

Industry Augmented Reality AR Technology 60

XR for Business Podcast

JANUARY 29, 2020

We’ve got AR platforms being hosted by Amazon, by Facebook, by Snapchat, where you can develop your own AR lenses. Kent: It reminds me of– I have gone to Microsoft Build for the last three years, and that’s a good place to kind of see some of the AR demos that are there in terms of the partners with Microsoft.

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Industry Augmented Reality AR Technology 60

XR for Business Podcast

JANUARY 31, 2020

And so I feel like that there is a bit of like a real openness, but yet right now on the whole XR industry, there’s a bit of– with the launch of the Oculus Quest it’d starting to get locked down a lot more, they’re starting to be a little bit more of trying to grab and own different aspects of the platform.

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Technology Education AR Architecture 78

XR for Business Podcast

JANUARY 31, 2020

And so I feel like that there is a bit of like a real openness, but yet right now on the whole XR industry, there’s a bit of– with the launch of the Oculus Quest it’d starting to get locked down a lot more, they’re starting to be a little bit more of trying to grab and own different aspects of the platform.

Technology 78

Technology Education AR Architecture 78

XR for Business Podcast

JANUARY 31, 2020

And so I feel like that there is a bit of like a real openness, but yet right now on the whole XR industry, there's a bit of-- with the launch of the Oculus Quest it'd starting to get locked down a lot more, they're starting to be a little bit more of trying to grab and own different aspects of the platform. You have Apple, with ARKit.

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Technology Education Architecture AR 60