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Metaverse and Investing – Opportunities for Retail Investors Part 2: Software and Infrastructure

ARPost

Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers. This might sound obvious, but all this amount of data must be stored somewhere. The companies that will therefore deal with the construction of this infrastructure are likely to have considerable room for growth. And who could be the actors in this case?

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Data Dive: 170 Million People Use Snap Scan

AR Insider

Visual search is just one of many developing flavors of AR, and it’s also being cultivated by Google ( Google Lens ) and Pinterest ( Pinterest Lens ). Google Lens is doing similar – seeding broad demand with pets and flower searches but increasingly expanding to products. and in-aisle retail queries.

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Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. The additions aim to challenge firms like Google, Pinterest, and others dominating the eCommerce search sector. The company also launched the multisearch tool last year.

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Will AR Enable Retail’s Touchless Era?

AR Insider

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. We’ve been hearing this rallying cry for AR commerce for a few years, but it takes on new meaning during Covid-era retail lockdowns. But another factor could propel AR in the post-Covid era: touchless retail.

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7 Ways Retailers Are Using Generative AI To Provide A Better Shopping Experience

Bernard Marr

And retail is no exception. From smoothing out the online shopping journey to providing personalized products and a whole lot in between, generative AI can help retailers delight customers – and that goes for shopping in physical stores as well as online stores. However, generative AI brings a new level of realism to such features.

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3 Technologies to Support Shopping’s Next Era

AR Insider

One sector where this is already playing out is retail. And if so, which technologies will power that retail future? This will include “try-before-you-buy” AR visualization like we examined yesterday, as well as visual search a la Google Lens. Data Dive: Home Depot Boosts Conversions with AR. touchpads).

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XR Talks: AR is All About Location

AR Insider

That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. Google has correspondingly benefited from SMBs and multi-location brands that want to position themselves in the direct path of high-intent local searchers.

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