XR Today - Mixed Reality tag

AUGUST 18, 2022

When it comes to building games and applications in extended reality, few companies have the same impact as Unity. One of the world’s most popular development environments, Unity Pro allows gaming professionals to create immersive apps and programmes for a new world of entertainment. The Sandbox.

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XR Today - Mixed Reality tag

SEPTEMBER 21, 2023

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. billion in 2022. billion by 2032. percent prediction.

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The Ghost Howls

JANUARY 23, 2023

Mark Gurman in his latest update confirmed that Apple will announce its Reality Pro headset in Spring , give more details about its development practices during WWDC, and then release the device during the autumn. The new report regards other devices in the work at Apple. But this is something that we already knew.

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AR Insider

MARCH 20, 2020

Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate. Starting with the first prediction, the thing on everyone’s mind is the if and when of Apple’s rumored AR glasses. Apple’s Quick Look is evolving in the same direction.

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The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). We are organizing the Future Business EcoLink Conference 2022 and the 7th Golden Gyro Award. Why and how has it started?

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XR Today - Augmented Reality tag

APRIL 14, 2023

The Los Angeles-based firm boasts a team of veteran technologists from SONY, Apple, Disney, Marvel Studios, and others. Qualcomm and the Snapdragon AR2 Platform The news comes after XR Today interviewed Vogelsang on the sidelines of the Immerse Global Summit 2022 Miami. Mirrorscape also plans to demo it at conferences in the future.

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AR Insider

AUGUST 28, 2019

These include “ picks & shovels ” B2B developer platforms like Unity that support the development of AR-based media, entertainment or commerce enablement. That mobile AR addressable market is often cited as “1 billion units,” which is true if counting Apple ARkit and Google ARcore. billion by 2023.

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AR Insider

JULY 25, 2019

These include “ picks & shovels ” B2B developer platforms like Unity that support the development of AR-based media, entertainment or commerce enablement. That mobile AR addressable market is often cited as “1 billion units,” which is true if counting Apple ARkit and Google ARcore. billion by 2023.

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XR Today - Mixed Reality tag

JUNE 8, 2023

Along with NVIDIA, Unity and Epic Games, the world’s largest gaming engines, have also joined efforts to build the industrial metaverse. Conversely, Apple has entered the XR scene with a potential enterprise-focused Vision Pro headsets. percent from 2022 to 2030, it added.

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The Ghost Howls

JANUARY 10, 2022

My favorite ones have been: Sony Interactive Entertainment has revealed that the next PSVR headset will be called PSVR 2 and will feature 2K x 2K per eye, up to 120 Hz framerate, and 110° FOV. New rumors on Apple and Meta devices. This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies.

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The Ghost Howls

MARCH 14, 2022

I can’t wait to discover more on Q3 2022 when the headset should be launched. It is promising in-car VR entertainment system, that offers VR experiences whose movements are synchronized with the ones of the car, for an experience that is nausea-free and feels like the one of an amusement park. literally can’t wait. Image by Waymo).

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The Ghost Howls

MARCH 2, 2020

Probably, an affordable Quest 2 based on XR2 may come out in 2022. Is this really what Apple wants? (Thanks Robert Scoble for this news!). This reinforces my belief that Microsoft in 2021–2022 will add VR support to it , to fight the PSVR when the market will be riper. This is one of the weirdest rag-doll experiments in Unity.

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The Ghost Howls

AUGUST 29, 2022

Image by Sony Interactive Entertainment). It is now official: Sony Interactive Entertainment has confirmed on Instagram that the PlayStation VR 2 headset is going to launch in “early 2023”. Next year sounds already to be very interesting, with the expected release of PSVR 2 and maybe also of the Apple headset….

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XR Today - Mixed Reality tag

DECEMBER 14, 2022

The Immerse Global Summit (IGS) 2022 took place in Miami 5 to 7 December, and concluded its final days in the sunny backdrop of Miami Beach’s historic Fontainebleu Hotel. It develops immersive experiences based on knowledge across verticals such as entertainment, tourism, culture, sports, and others.

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The Ghost Howls

MAY 17, 2021

Image by Sony Interactive Entertainment). I like everything that we know on the PSVR 2 device because it is visible that Sony Interactive Entertainment is putting a lot of effort into releasing a high-quality headset that is on par with what the competition is offering. This could be The Unity Cube 2.0. Other relevant news.

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The Ghost Howls

JANUARY 20, 2021

From time to time, I like to look at the adoption graph of XR shown by John Riccitiello (the CEO of Unity) in 2017 , where you can see that the real acceleration of immersive technologies should start around 2022-2023. Yes, it’s a lot of time, but these are realistic projections. PlayStation believes in VR. Will it be this year?

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The Ghost Howls

JANUARY 21, 2020

I see 2020 as a good year of consolidation, where VR will grow linearly before the expected explosion around 2022. In the end, I still believe in the old predictions of Unity CEO John Riccitiello: Look at this graph shown by Mr. Riccitiello in 2017: the purple line is the one of the analysts, while the white one is the one forecasted by him.

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The Ghost Howls

AUGUST 9, 2021

Sony Interactive Entertainment has had a virtual summit with developers about its plans for the PSVR 2 because it is looking for content for its upcoming headset. For sure it is establishing a dominant position, and the trial against Apple is also a way to challenge Cupertino on the dominance of the future technological platforms.

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The Ghost Howls

APRIL 4, 2022

I’m sure that after April, 20th, the Meta Quest ecosystem will appear even richer than it is now , creating a wider gap with other companies that may think about competing with the Quest, that is Pico, HTC, and even Apple. Image by Sony Interactive Entertainment). Unity talked about PlayStation VR 2 at GDC. Other relevant news.

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The Ghost Howls

JANUARY 24, 2022

Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” he said in the press release. Details are very tight, but we’ll discover more in Summer 2022… Learn more. Meta releases runtime v37 for Quest. Some XR fun.

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The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Apple headset may be very lightweight. Top news of the week.

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The Ghost Howls

JANUARY 25, 2022

As always in January I like to play the speculation game and make my personal predictions for augmented and virtual reality for the new year (2022, in this case). This is still the situation in this first part of 2022. I think that in a good part of 2022 we will just see the VR market growing because of the huge growth of the Quest 2.

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