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Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. The additions aim to challenge firms like Google, Pinterest, and others dominating the eCommerce search sector.

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Spatial Beats: 2020’s Top Ten

AR Insider

This week, we dive into the top-ten tech stories of 2020. Now what’s going to happen to the malls Amazon doesn’t want as warehouses? 2020 showed us a future still arriving, and unevenly distributed. More from AR Insider… The post Spatial Beats: 2020’s Top Ten appeared first on AR Insider. The pandemic.

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The XR Week Peek (2021.07.13): Lynx now aims at the consumer market, App Lab to enable DLCs, and more!

The Ghost Howls

Probably I should tell you that I was busy with VR projects, but the truth is that I have been celebrating a lot lately, especially the recent victory of Italy in the Euro 2020 soccer championship. Amazon Lumberyard becomes opensource. Amazon has launched some years ago its 3D engine called Lumberyard, derived from Crytek’s Cryengine.

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There's no need to freak out over Elon Musk buying Twitter. He's all hype.

Mashable VR

Musk boasted about sending ventilators to hospitals during the peak of the COVID-19 pandemic in Spring 2020, but he didn't. Even if all this happens, Musk's Twitter will still be beholden to other big tech companies, such as Apple and Google, that it depends on to distribute its services. 2021, Musk told the U.N.'s

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Augmented Reality and Hearables: Where the Two Technologies Meet

ARPost

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Moreover, a recent report from Juniper Research says that the number of hearables in use will grow to more than 970 million units by 2024 (an increase of 270% compared to 2020). Sponsored content. Mobile application.

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The XR Week Peek (2020.10.09): All about the Quest 2 launch and much more!

The Ghost Howls

After one month from its official announcement, Facebook has released the Oculus Quest 2, that from the 13th of this month can be purchased online on the Oculus Store or on official resellers (like Amazon) or offline on partner stores (like Best Buy). It is called Dimensions XR 2020 and it will all be held digitally. Learn more.

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How Are XR Firms Training Sports Athletes and Saving Their Lives?

XR Today - Mixed Reality tag

According to UK government statistics, motorcyclists were the most vulnerable transport group and were 50 times more likely to die in accidents than car drivers. Biker deaths fell from 585 in 2004 to 310 in 2021, the 2020 UK report added.