VRScout

JANUARY 22, 2022

According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. That said, Samsung has at least made several steps towards improving its XR technology. respectively.

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XR Today - Augmented Reality tag

MAY 29, 2023

AI is, without question, a powerful force within the technology industry. OpenAI, the firm behind ChatGPT, now operates partially under Microsoft, bringing a mass wave of developmental resources to the conversational AI space – especially for enterprises with the rise of CoPilot. What is Google’s Project Starline?

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XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. First adopters of Vision Pro users can access Microsoft Teams, Word, Excel, PowerPoint, Outlook, OneNote, and Loop, complete with integrated Co-Pilot features, starting tomorrow. VR|MR 2024 wrapped up this week.

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Peter Graham

JULY 18, 2019

Formerly called the Global Virtual Reality Association (GVRA), today the XR Association (XRA) has announced that Microsoft has joined as a member company alongside founding members HTC Vive, Sony, Google, Facebook, and Samsung. We are thrilled to welcome Microsoft to XRA,” said Elizabeth Hyman, CEO of the XR Association.

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The Ghost Howls

MARCH 1, 2024

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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The Ghost Howls

MAY 7, 2022

The evolution of technology. The evolution of VR is usually compared to the one of other technologies, like the web or mobile. Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Let me show you why. Let me show you what are some of them.

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Anand Tech

FEBRUARY 13, 2024

Nine unofficial sources across the industry confirmed to Reuters the existence of the division, but NVIDIA has remained tight-lipped, only discussing its 2022 announcement regarding implementation of its networking technologies into third-party solutions. And since Windows runs on Arm, NVIDIA has a shot at Microsoft.

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AR Insider

JULY 22, 2021

Cell phones are in a similar price vs. technology ballpark, with different optics. Sony, for example, has a mature console ecosystem, with a huge relative advantage in game prices (3x), sales channels and customer base (10x+) over Quest. But base units sell for $299, with $50 discounts cropping up. They make it up on the games.

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VRScout

MAY 29, 2019

Oculus’ whirlwind Kickstarter success led many to believe that established entertainment companies such as Sony, Microsoft, or even tech giant Google might look to buy the company, but Facebook’s decisive choice wasn’t something anyone could have predicted. Image Credit: Benjamin Formaker-Olivas.

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UploadVR Between Realities podcast

OCTOBER 20, 2016

Building on the momentum set into motion by the inaugural event, Unity Technologies is hosting Vision VR/AR Summit Asia in Beijing. Unity revealed that representatives from Google, Samsung Gear VR, PTC Vuforia, Sony PlayStation VR, and Microsoft HoloLens will be on hand to discuss new developments in their individual technologies.

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ARPost

APRIL 22, 2022

The XRA is an industry organization founded by Google , HTC VIVE , Microsoft , Oculus , and Sony Interactive Entertainment. To be clear, their emphasis is on politics and society – not XR, or even technology in general, which is where the XRA comes in. About the “Thinking Ahead About XR” Report.

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XR Today - Augmented Reality tag

OCTOBER 18, 2023

Rumours of renewed work on Google’s Project Iris augmented reality (AR) smart glasses have surfaced on the internet, according to reports. Originally, Google acquired technologies from North, an AR smart glasses enterprise, and debuted the project at its I/O event.

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XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. Recently, Microsoft entered an extended partnership with OpenAI, the firm behind ChatGPT, to expand the tech solution to business clients.

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XR Today - Mixed Reality tag

JANUARY 8, 2024

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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ARPost

FEBRUARY 14, 2020

The ecosystem of digital game development is all about using the latest technologies to attract and engage gamers all over the world. Technologies like VR are being used widely to make games distinctive and entertaining so that both avid and casual gamers can enjoy their favorite games irrespective of time and place.

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XR Today - VR Headsets tag

JANUARY 31, 2024

VR|MR 2024 is well underway, bringing together the best and brightest in the emerging XR technology landscape to network and discuss the future of XR – as it undergoes a pivotal Q1 period this year. Yesterday, Google and Mojo Vision representatives introduced the event, kicking off the monumental event with an opening keynote.

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VRScout

JANUARY 16, 2017

. “This market research analysis identifies the increasing awareness of VR technology as one of the primary growth factors for this market.” According to the report, the price of VR devices and components will also decline due to the investment of major corporations like Google.

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UploadVR Between Realities podcast

JANUARY 29, 2017

The technology world is always a game of rivals. For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. HTC/Microsoft .

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XR Today - Mixed Reality tag

DECEMBER 5, 2023

A leader in AI development for virtual, augmented, and mixed reality (VR/AR/MR) solutions, Meta’s latest involvement in the AI Alliance will help facilitate an ethical framework for the emerging technology.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem.

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GizModo VR

DECEMBER 31, 2021

Amid a wave of in-person cancellations in recent weeks from big names ranging from Microsoft to Google and a surge of covid-19 cases caused by the omicron variant, CES 2022, the world’s biggest tech show, is cutting one day from its schedule. Read more.

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XR Today - Mixed Reality tag

MAY 4, 2023

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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AR Insider

JULY 19, 2021

I had a chance to try “Chaos at Hogwarts,” an amazing free roam experience, made by Wevr (”The Blu”), which wrote, created, and produced the experience using Dreamscape’s free roam VR technology. The streaming giant is going head to head with Microsoft, Sony, Google and Apple. They have to.

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ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.

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The Ghost Howls

MARCH 8, 2021

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. But since Microsoft owns one of those studios (and using it costs around $100K/day if I remember well!), You are all fantastic! Here you are my flower for you!

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ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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The Ghost Howls

JUNE 21, 2021

Image by New Technology Walkers). New Technology Walkers (NTW) has released on SideQuest a free demo of HitMotion: Reloaded, a fitness XR game that was already one of the launch titles of the Vive Focus Plus. Image by Sony Interactive Entertainment). You can’t miss it: register now on Meetup [link]. MEGA-GIGA NEWS OF THE WEEK.

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The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

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Voices of VR

JULY 13, 2023

Liz Hyman President and the CEO of the XR Association (XRA), which is a non-profit, industry trade association representing 47 XR companies including major players like Meta, Google, Microsoft, HTC, Sony Interactive Entertainment, Unity, and HTC. XR Access co-founder Shiri Azenkot told me "But it was always a retroactive thing.

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Road to VR

MARCH 19, 2017

.” Lets be honest, the last few years have seen some pretty wild speculation from industry analysts whilst the excitement and hype surrounding the most recent renaissance in immersive technology has ridden high. ” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR.

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Road to VR

NOVEMBER 11, 2016

In the US, stores like Microsoft, Gamestop, and Micro Center host Vive setups offering public demos, while you can find the system in Europe in locations like Currys PC World, GAME, and Scan Computers. Oculus has a healthy smattering of demo locations across the US in many Best Buy and Microsoft stores. Google Daydream.

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Bernard Marr

OCTOBER 24, 2022

Going forward, we can expect to see it becoming an enabler of even more technologies, including virtual and augmented reality (VR/AR), the metaverse , cloud gaming, and even quantum computing. Here’s a rundown of some of the trends that I believe will have the most impact. Multi-cloud is an increasingly popular strategy.

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VRScout

FEBRUARY 24, 2017

The report suggests that premium headset shipments like Google Daydream will see more growth over light mobile headsets. Google Daydream will sell the most premium headsets in 2017, getting 6.8M devices into the hands of users. Also touched on was the outlook of augmented and mixed reality, stating combined earnings of $30.4B

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AR Insider

JANUARY 18, 2021

Sony unveils a new virtual concert experience at CES. The company’s goal is to not build its own headsets but to instead provide its light field technology to other headset makers. The company is currently developing an email service to compete with Google and Microsoft. For audio, the product uses built-in headphones.

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Peter Graham

FEBRUARY 10, 2020

Facebook, Microsoft, Google, Apple – CEO Tim Cook recently reiterated his excitement for the technology – are all heavily involved in the space. Talking to Japanese magazine Nikkei Nintendo President Shuntaro Furukawa discussed its ongoing R&D: “We are not turning our backs on new technologies.

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XR Today - Mixed Reality tag

MAY 4, 2023

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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AR Magic Leap Industry Tools 71

The Ghost Howls

FEBRUARY 9, 2020

The technology can be so powerful, but it must be used the right way. Facebook acquires Scape Technologies. With a surprise move, Facebook has acquired UK startup Scape Technologies , ramping up the AR Cloud Wars. Let’s see how Apple and Google will answer. Sony closes its game studio in Manchester. is coming.

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