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Top XR Vendors Majoring in Art and Entertainment in 2022

XR Today - Augmented Reality tag

Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem. Microsoft’s technology could easily be the basis behind a number of mixed-reality and unique event experiences in the entertainment world going forward.

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VRLA’s John Root on AR, Privacy, & eSports in VR

Road to VR

I had a chance to walk the showroom floor of VRLA 2017 with Root where he took me on a guided tour through the history of VRLA, his thoughts on AR, using VR for film production, the future of privacy in AR/VR, as well as why he is interested in seeing where eSports in VR is headed. Katie Kelly, Head of Engagement, AltspaceVR / Microsoft.

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The VRScout Report – The Week in VR Review

VRScout

The Seebright SDK also supports Unity and Unreal engines and is compatible with both iOS and Android. Someone is Always Ready to Help THIS version of the HTC Vive…. Someone is Always Ready to Help THIS version of the HTC Vive…. Two well-established companies with serious Hollywood money are joining forces.

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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

And while this is anyway a good result for a startup (developing an AR headsets means spending billions in R&D), targeting the consumer market has been a suicide move , that let Microsoft get full control of the profitable enterprise market. The VR route is instead being pursued by HTC (with its VEC event happening soon) and IEEE.

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The VRScout Report – The Week in VR Review

VRScout

PlayStation looks to an arcade rollout, Shazam goes augmented, AMD wants to go wireless, HTC Viveport’s new subscription service, the investment & funding wrapup, and more… You can enjoy the full audio recording below: IT’S NOW WAY EASIER TO COMBINE 360 VIDEO AND ANIMATION. TRIBECA FILM FESTIVAL LOVES VR.

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What Does the XR Industry Think about Apple’s Vision Pro?

XR Today - Mixed Reality tag

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. The reveal that Apple will be using Unity to bring 3D applications and games to Vision Pro was exciting. Their partnership with Unity will get them there quickly. Apple will use Unity to bring 3D applications and games to Vision Pro.

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VRX 2017 Conference Brings an All Star Cast

VRWorld

There’s no doubt that the announcements made on this conference might be the clearest direction where VR/MR/AR are heading as an industry, as it will happen after Microsoft Windows 10 Mixed Reality launches, as well as seeing the first sales results of next generation Oculus Rift headset. Ted Schilowitz, Futurist, 20th Century Fox.