XR Today - Virtual Reality

MAY 15, 2023

The online platform promotes interactive social and immersive gaming worlds with rich branding and content creation opportunities. The platform promotes immersive user-generated content, enabling an ecosystem of platform creators using Spatial to build and share online experiences and worlds. Spatial also assists in the We3 revolution.

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The Ghost Howls

MARCH 15, 2021

This is an enormous number: this means that now 15–20% of the total Facebook workforce is on immersive technologies, even if XR is currently a very little revenue stream for the social media giant. Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. It’s believable.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. “Everyone was even waiting till Apple announced something. It is not sure what they are building in their garage,” he said.

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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Upload VR

APRIL 26, 2024

Kalinowski didn't reveal any specific details of the glasses, other than to mention them having "high field of view immersion". MicroLED is a truly new display technology, but no company has yet figured out how to affordably mass produce it with decent resolution. The Demonstrator, Or The Eventual Product?

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VRScout

JANUARY 4, 2019

AR face filters have become increasingly popular over the last couple of years with Snapchat, Instagram, Apple, and Facebook all incorporating the technology into their respective smartphone applications and technology. Image Credit: Baobab Studios.

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The Ghost Howls

JANUARY 12, 2020

Of course, he also talks about immersive realities. Apple signs a deal with Imagination Technologies. Apple has just signed a multi-year deal with Imagination Technologies. With this agreement, Apple gets access to various IP by this company, and so gets access to this knowledge. Image by Nintendo).

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The Ghost Howls

JUNE 23, 2019

You know, I’m here for the Sandbox Immersive Festival that will begin tomorrow and I’m ready to tell you all my experience here! Magic Leap is suing nReal. Magic Leap has sued Chi Xu, the founder of nReal. Stay tuned on my blog for updates about this new adventure of mine.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. Additional firms such as IKEA and Walmart have also explored how to use AR for shopping experiences.

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XR Today - Mixed Reality tag

DECEMBER 21, 2022

Additionally, immersive firms leverage XR to build solutions for engineers, soldiers, medical professionals, and even pilots. These professionals use new devices to merge the physical and virtual worlds with creative, engaging immersive content. Generating stronger communicative and collaborative immersive experiences.

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AR Insider

OCTOBER 22, 2020

Here we use the term “AR glasses” broadly to reference head-worn devices that allow you to directly see the real world as well as digital content, whether basic 2D content or more immersive 3D experiences tied to the real world, sometimes called Mixed Reality. What is clear is that the attempts to date have fallen short. We’ll get into that.

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The Ghost Howls

JULY 29, 2020

He retired 15 years ago, and from that moment, he started working on the “ultimate display” , that aimed to be very immersive, power-efficient, and perfect under every detail. This gives Mojo a quite unique competitive edge over the others: for a company like Apple, it would be easier to directly buy them. Glasses vs contact lenses.

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TechCrunch VR

OCTOBER 20, 2020

The reasons are plentiful, but all tend to circle around the idea that it’s too early for software and too expensive to try to take on Apple or Facebook on the hardware front. On the hardware side, the ghost of Magic Leap’s formerly hyped glory still looms large. Fun to try is great, habit-forming is much better.

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ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. How to use subtle AR filters to survive your Zoom meetings? Take collaboration to a new level with the immersive experience that MeetinVR offers?—?with

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The Ghost Howls

OCTOBER 19, 2020

More info (Official launch post) More info (How to buy the Quest 2) More info (My review of the Quest 2) More info (Ben Lang’s review of the Quest 2) More info (Ben Lang’s review of the accessories of the Quest 2). They tell you what games to buy, how to customize your headset, what options to activate, and much more. Good job, Zuck.

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VRScout

FEBRUARY 25, 2019

So, here’s the full low-down on Microsoft’s newest immersive device: It’s all about the Cloud. One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. More immersive.

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The Ghost Howls

JUNE 1, 2020

Rony Abovitz steps down from Magic Leap CEO. This was a very good thing and attracted many people to Magic Leap. I hope that Magic Leap will benefit from it and will recover pretty soon. Road To VR) More info (Qualcomm’s Wi-fi 6 chips?—?Upload Upload VR). In the end, it has happened.

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The Ghost Howls

JANUARY 22, 2021

But if I have to look at the numbers, some kind of AR is already mainstream : yes, the smartphone doesn’t provide immersive AR and people using it maybe don’t even know that it is called AR (maybe they call it just “filters”), but it is anyway augmented reality and it is of very common use now.

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XR Today - Virtual Reality

MARCH 19, 2024

To empower workers with Omniverse digital twin creation and immersive collaboration, NVIDIA is introducing CloudXR APIs and Graphics Delivery Network (GDN) frameworks to democratise XR content creation for use cases such as warehouse and automotive design and notably allowing headsets such as the Apple Vision Pro to run the service.

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The Ghost Howls

OCTOBER 26, 2020

My impression is that in the best case, this Deca is the new Pimax, a company with great ambitions, a good spirit, but no idea on how to execute, and this will lead to delays, confusion in the logistics, higher prices than expected, etc… And this is just the best case. Sony has answered this question in the weekend.

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EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. The best way to sell immersive technology is through experience, the level of which is currently low among consumers. Needless to say, it wasn’t.

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UploadVR Between Realities podcast

FEBRUARY 4, 2017

From Rift to Apple Watch to Snap Spectacles, the trend is toward wearable computing. But this poses a tricky problem for MR headsets: how should users interact with a machine that they’re wearing on their faces? Meta is working on an AR headset, which puts them in the same league as Microsoft and Magic Leap.

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The Ghost Howls

JUNE 23, 2020

First of all, because, letting us become pilots in the Star Wars universe being really immersed inside the action. Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023.

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Apple Magic Leap Gaming AR 279

The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. Tablet mode may be a reference to how to launch 2D Android apps because a Facebook employee has inadvertently revealed that employees can already use some 2D apps like GDoc inside the Quest. was a lot of money?). Some XR fun.

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XR for Business Podcast

MAY 13, 2019

They’ve already got, you know, in your Apple phone, RF detection is already built in. In other words, think about it on a spectrum of immersion… although that doesn’t really make sense. Magic Leap a lot of great people running off doing different things. That’s the beginning. Alan: Interesting.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

They’ve already got, you know, in your Apple phone, RF detection is already built in. In other words, think about it on a spectrum of immersion… although that doesn’t really make sense. Magic Leap a lot of great people running off doing different things. That’s the beginning. Alan: Interesting.

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AR Magic Leap Augmented Reality Course 78

The Ghost Howls

JANUARY 2, 2023

Meta bought Luxecel, Apple Limbak. It is obvious that this product was ideal to build AR glasses. Meta’s competitor Apple has instead acquired Limbak (even if the acquisition has not been officially confirmed). More info (Meta acquires Luxecel) More info (Limbak got acquired) More info (Probably Apple acquired Limbak).

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The Ghost Howls

JULY 5, 2021

It is a huge number, and thanks to it, you understand how it is possible that other companies can’t compete with Facebook (how many companies can afford to lose $6B in only one year?), and also why the $2+B investment in Magic Leap was not enough to bring it to success. Investments in VR companies are on the rise.

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Robert Scoble

JUNE 8, 2021

We’ve been waiting for years for Apple to reveal its mixed reality products, including visors and glasses. We’ve been seeing the potential coming in other products like the Oculus Quest, the Magic Leap 1, or Microsoft’s Hololens. So it makes sense to upgrade all audio, which Apple is in the middle of doing.

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XR for Business Podcast

OCTOBER 14, 2019

Then you’ve got AWE, which is very kind of enterprise focused, how to make money? We’ve got beautiful immersive artists and people working in immersive storytelling that are coming. So it’s really– so there’s one stage that’s enterprise, and one stage that’s immersive.

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XR for Business Podcast

OCTOBER 14, 2019

Then you’ve got AWE, which is very kind of enterprise focused, how to make money? We’ve got beautiful immersive artists and people working in immersive storytelling that are coming. So it’s really– so there’s one stage that’s enterprise, and one stage that’s immersive.

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AR Conference Canada Training 78

EnterpriseWear

AUGUST 1, 2018

EasyJet and British Airways followed with Apple Watch apps allowing travelers to receive real-time flight updates and board their planes with just a flick of the wrist. Very recently, Air New Zealand announced a partnership with Magic Leap and Framestore to develop MR content highlighting New Zealand as a travel destination.

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XR for Business Podcast

OCTOBER 14, 2019

Then you’ve got AWE, which is very kind of enterprise focused, how to make money? We’ve got beautiful immersive artists and people working in immersive storytelling that are coming. So it’s really– so there’s one stage that’s enterprise, and one stage that’s immersive.

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The Ghost Howls

MARCH 20, 2019

He doesn’t only write with a great style on important magazines like Forbes, but he is also always able to find great content to talk about , like innovative AR startups or interviews to big names of the immersive industry like Rony Abovitz. When I have been able to talk with him, I also loved his passion for immersive technologies.

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ARVR

JULY 17, 2020

For a good Mixed Reality experience, the degree of immersion is key in making you believe what’s in front of you is the real deal. This has 3 main components to it, dictated by hardware: Wait, how is this different from things like Microsoft’s Hololens? Devices such as the Magic Leap and the Hololens rely on Waveguide optics.

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XR for Business Podcast

APRIL 21, 2020

We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. And so we got-- our main first break as Extality was leveraging some of our game connections and things like that, to get close to Magic Leap.

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XR for Business Podcast

APRIL 21, 2020

We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. And so we got-- our main first break as Extality was leveraging some of our game connections and things like that, to get close to Magic Leap.

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Gaming Magic Leap Industry Retail 78