Report: Apple Acquires VR & AR Eye-tracking Company SMI

Road to VR

A report from MacRumors provides compelling evidence that Apple has quietly acquired SMI, also known as SensoMotoric Instruments, a company specializing in eye-tracking technology. German-based SMI has specialized in eye-tracking since its founding in 1991.

Eye-tracking is a Game Changer for VR That Goes Far Beyond Foveated Rendering

Road to VR

Eye-tracking—the ability to quickly and precisely measure the direction a user is looking while inside of a VR headset—is often talked about within the context of foveated rendering, with the hopes that it could reduce the performance requirements of VR.

Apple’s Latest VR Patent Describes a Compact VR Headset with Eye Tracking

Road to VR

In a patent filed in 2017 and issued today by the United States Patent Office, Apple describes a VR headset designed to be compact and comfortable. A diagram of Apple’s catadioptric optical system | Image courtesy USPTO.

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7Invensun is a Chinese company that wants to disrupt the VR eye tracking sector

The Ghost Howls

Eye tracking is, in my opinion, a technology that will disrupt completely the VR ecosystem , exactly as room-scale did with the first HTC Vive. All VR interfaces will change with the introduction of eye tracking, becoming more intuitive.

How Eye Tracking is Driving the Next Generation of AR and VR

VRScout

AR and VR are gearing up for a giant leap forward thanks to advancements in eye-tracking technology. The industry has been experiencing a boom in recent years with hundreds of startups and heavy investment from tech giants including Google, Apple, Samsung, and Facebook.

Eye-Tracking Is Both Incredibly Important And Very Risky

UploadVR

At CES last week one of my first demos was with Tobii and its eye-tracking technology. I left the demo convinced that once you’ve tried a VR headset with eye-tracking included you’ll never want to wear one without it again. Bringing Your Eyes To Life.

Tobii Develops Eye-Tracking Standalone VR Headset With Qualcomm

UploadVR

Eye-tracking is expected to be an important next generation technology in VR headsets, potentially enabling better performance through foveated rendering, and lower hardware costs overall, at the same time it dramatically changes how a virtual world responds to your presence. Apple purchased SMI , one of the leading companies in the field, leaving other manufacturers to find alternatives. The addition of true eye contact to virtual reality helps deliver that promise.”

Weekly Funding Roundup: Apple Buys German Eye Tracking Firm.

AllThingsVR

Weekly Funding Roundup: Apple Buys German Eye Tracking Firm SensoMotoric Instruments, Adobe Buys Mettle’s SkyBox Tools, and Former Valve initiative CastAR Shuts Down 1) Apple has quietly bought SensoMotoric Instruments , a German maker of eye-tracking glasses.

Apple May Have Just Bought Eye-Tracking Firm SMI

UploadVR

Back at the start of the month Apple got serious about VR, revealing its latest iMac Pros would support SteamVR. Now new rumors surrounding the company suggest it’s also looking into one of VR’s most requested features – eye-tracking. SMI offers a range of different eye-tracking solutions, having worked on the concept since the early 90’s. If true, we do wonder what use Apple has for SMI tech. Apple VR Industry News

Apple Acquires AR Optics Startup Akonia Holographics

Road to VR

Apple has acquired Akonia Holographics , a startup focused on holographic display and storage technology. The acquisition of Akonia Holographics was confirmed to Reuters by Apple , though the tight-lipped company had nothing to share regarding the purpose of the acquisition.

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Report: Apple Developing AR/VR Headset with 8K Resolution Per-eye Slated for 2020

Road to VR

According to a report by CNET , citing an anonymous “person familiar with Apple’s plans,” the company is working on an AR/VR headset targeting 8K resolution per-eye, scheduled for launch in 2020. Apple Apple AR Apple VR News apple apple ar apple vr

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Apple, Valve, and LG Invest in OLED Microdisplay Maker eMagin

Road to VR

According to documents filed last month with SEC, a new stock issuance of some $10 million by OLED microdisplay maker eMagin will be bought up by Apple, Valve, and LG, among others. SEE ALSO Apple's Latest VR Patent Describes a Compact VR Headset with Eye Tracking.

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Apple is working on an AR/VR headset for 2020: my thoughts over this news

The Ghost Howls

On Friday, a report on CNET shook a bit the XR community revealing that Apple is working on an AR/VR headset for 2020. An article that has become pretty popular, since every time that Apple makes something in an industry, it for sure changes all the market dynamics.

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Report: Apple Targeting 2020 Release For Wireless VR/AR Headset

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Just yesterday we highlighted a new patent from Apple for eye-tracking in a VR/AR headset — the latest in a long string of breadcrumbs from the company indicating spatial computing continues to be an area of extreme interest. Today, a report from CNET writer Shara Tibken , citing an unnamed source, suggests Apple is targeting a 2020 release for what sounds like a combination AR/VR headset “that would be untethered from a computer or smartphone.”

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VRWorld: Our Most Popular Stories of 2017

VRWorld

9: Could Varjo’s Human Eye Technology be a Breakthrough for VR? In this piece, we took a deep look into “ foveated eye tracking ” and what it means in terms of technology being developed by Finnish VR startup, Varjo. In position seven on our list is a series of interrelated stories, pertaining to developments of new video card/GPU technologies that caught our readers’ eyes last year. 4: Apple’s AR efforts.

What Magic Leap One And Facebook’s Half Dome Have In Common

UploadVR

From the chart above, a varifocal headset like Half Dome and a multifocal headset like Magic Leap One have something in common — they both depend on eye tracking to get digital objects to the right focal depth. Optics And Eye Strain.

More hints emerge about Apple’s AR effort

VRWorld

While the web is perennially rife with speculation about Apple’s plans to develop a hardware device in the AR/VR space, a somewhat under-the-radar story out of Taiwan may shed a bit more light on the company’s plans. As reported by the Nikkei Asian Review, one of Apple’s supply chain partners, MacBook and Watch assembler Quanta Computer, hinted during their most recent earnings conference call that they may be playing a significant role in the development of an augmented reality device.

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AR+VR Weekly: 3 million PSVRs, $5 billion in XR investments & Apple smartglasses 2020?

AWE Blog

In addition to keeping you up-to-date on the top AR+VR news, funding activity, and launch announcements, here are there three stories you need to know: 3 million PSVRs, $5 billion in XR investments and Apple smartglasses 2020? StarVR debuts eye-tracking VR headset for enterprise use ( ZDNET ).

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AR+VR Weekly: IDC’s latest forecast, Macy’s commitment to VR and Apple’s depth-sensing lead

AWE Blog

In addition to keeping you up-to-date on the top AR+VR news, funding activity, and launch announcements, here are there three stories you need to know: IDC releases new AR and VR headset numbers , Macy rolling out VR to 60 stores and Apple’s 3D sensing lead.

My predictions for augmented reality in 2019

The Ghost Howls

This year we have seen the rise of glasses that pair with your smartphone to show you some info directly in front of your eyes. Someone may even say that this is not really AR, it is more showing contextual info in front of your eyes. Apple glasses.

All you need to know about the leaked Valve VR headset: is Half-Life 3/2 coming?

The Ghost Howls

If it has to be cheap to compete with Oculus, I guess that audio will be normal… Eye Tracking. There are no signs of eye tracking in this headset. An image from the patent of the Valve eye-tracking technology (Image by Valve). Tracking.

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SIGGRAPH 2017: Neurable Lets You Control A Virtual World With Your Mind

UploadVR

I’ve used my eyes to interact with a virtual world before, but startup Neurable just enhanced that experience by reading my thoughts too. This is combined with eye-tracking technology from German firm SMI, which may have just been acquired by Apple.

Developing the Future of Mixed Reality

Tech Trends VR

The main question they’re asking themselves now is whether CIOs at Fortune 100 companies will want to invest in a start-up’s hardware solution or whether they’re by default going to go with a major player such as Apple or Microsoft. “I

CES 2018: The 5 Biggest VR Tech Updates

UploadVR

The 2880 x 1600 combined display (1440 x 1600 per eye) showed a great amount of detail and the headset overall seemed to offer a better weight balance. systems that can be used in 4-station tracking configurations offering the freedom to move around much larger areas. for each eye).

Top 10 Articles

VRWorld

“ HTC Vive ecosystem expands with eye tracking. “A Chinese startup known as 7invensun (pronounced seven-in-ven-sun) is announcing it will be releasing a new eye tracking module for the Vive next month. ” Sky is the limit but AR is now here, NASA sightings in Apple. “Apple is currently something of a sleeping giant in the immersive tech industry. Amazon Apple HTC Intel Samsung Tesla VR World

The VRScout Report – The Week in VR Review

VRScout

Apple acquires computer vision company, the hidden 3D feature in iOS 11 beta, Google experiments with ads in VR, a new VC fund is focusing on VR/AR, the investment and funding wrapup, and more… 1.APPLE DOESN’T WANT YOU TO KNOW ABOUT THIS ACQUISITION.

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The Current State Of The VR/AR Patent Landscape

VRScout

The glasses use eye-tracking sensors to gather “gaze information of the user in order to improve the quality of content provided for rendering on the head-mounted display.”. A comprehensive breakdown of the VR/AR patent process.

5 Things We’re Likely To See In 2019 VR Headsets

UploadVR

Wireless , super high resolutions and eye-tracking all showed potential to dramatically improve future VR headsets. What happens when a company like Facebook, Google, Microsoft, Amazon or Apple starts to put all these things together? In 2018, we’ll see wireless, eye-tracking and higher resolution headsets like the Vive Pro, but we aren’t seeing all these things offered together in a single relatively low cost package. Eye-Tracking.

How to fix Vive controllers not working inside SteamVR games

The Ghost Howls

I bought my Vive to experiment with 7Invensun eye tracking and I was really enthusiast about trying eye-tracked UX. Older Apple Cinema displays with devices attached through USB. We all love virtual reality, but sometimes it gives us big headaches.

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Magic Leap One first impressions review: it’s not a leap, but a step

The Ghost Howls

The system works this way: your eyes are tracked continuously by the system and when it detects that they are crossing on a near object, it activates the near focus display and when they are relaxing on a distant object, it activates the far plane. Tracking.

The VRScout Report – The Week in VR Review

VRScout

Android users have been able to take impromptu 360 photos with their phone since late last year with the Google Cardboard Camera app, and if you’re a jealous iOS user like me then you’ll love this: now Apple lovers can take a quick panorama photo with the Cardboard Camera app , too.

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Our First Look At Microsoft HoloLens 2

VRScout

One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. Microsoft debuts their latest mixed reality device at Mobile World Conference 2019.

The VRScout Report – The Week in VR Review

VRScout

APPLE’S 2011 AUGMENTED REALITY PATENT FINALLY MADE PUBLIC. Founded in 2011, Tobii’s eye-tracking products have been used by huge companies in the gaming space (Acer has launched several monitors incorporating the tech) to determine where users are looking on screens.

Magic Leap’s LEAP Con 2018 round-up: all the major announcements in only one place

The Ghost Howls

The magnetical tracking of the Magic Leap One has not had enthusiastic feedbacks, so I wonder how the two-controllers solution will perform. Thanks to Magic Leap One sensors, the application will detect gestures and eye movements of the users, offering more realistic avatars.

Shower thoughts on the Magic Leap One

The Ghost Howls

For instance, tracking stability : on Magic Leap, the “holograms” appear as trembling a bit, while on HoloLens, they’re damn fixed. It has already teased that the new HoloLens will have AI features, hand tracking, and a bigger FOV.

Why Israel Is A Hotbed For The AR Industry

UploadVR

Below are some examples: Apple Israel is Apple’s second largest R&D center in the world. Apple’s acquisitions of Israeli startups including PrimeSense, RealFace, LinX, and Anobit helped bring top talent and technologies to its R&D center.

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Magic Leap Versus HoloLens — Which Is Going To Win Over Developers?

UploadVR

The main question they’re asking themselves now is whether CIOs at Fortune 100 companies will want to invest in a start-up’s hardware solution or whether they’re by default going to go with a major player such as Apple or Microsoft. “I