The Ghost Howls

JUNE 5, 2023

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. The official video with the full announcement What I was looking for If you are a reader of my weekly newsletter, you know what I was looking for in this announcement. UX : Can Apple make XR usable?

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The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). You are organizing an event in China on the 24th… can you tell us something more about it? What can the attendees expect from it?

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The Ghost Howls

NOVEMBER 14, 2022

Don’t forget to register on the AWE Live website and then to attend the event on November, 17th at 6 pm CET (9 am PT). Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. It is going to be suuuuuuper interesting!

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The Ghost Howls

AUGUST 15, 2022

Every year the SIGGRAPH is an event where companies showcase the best technologies they have for 3D content. New connectors are in development and finally also popular software like Unity and Blender will be able to connect with Omniverse. Apple MR headset may cost $2000+. Top news of the week. Image by NVIDIA). units in 2023.

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The Ghost Howls

NOVEMBER 13, 2023

According to the Korean outlet JoongAng (which we all read every day), Samsung headset is codenamed “Infinite” and will be announced at a Samsung Unpacked event happening in the second half of 2024. Samsung is one of the most important smartphone brands, and probably one of the few brands in the world that can try to compete with Apple.

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Road to VR

JUNE 5, 2017

At Apple’s World Wide Developer Conference today, the company made a major shift in their embrace of virtual reality with several new VR announcements during the event’s opening keynote. Today marks a major shift in Apple’s public support for virtual reality. Photo courtesy Apple.

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The Ghost Howls

JANUARY 15, 2023

This is just the first event, many others hopefully will come. If you missed it, don’t worry: you can still enjoy a video recording at this link. Some selected developers have received the Apple headset. Could this really be the year of the Apple headset? Unity adds OpenXR hand integration package. Matias Nassi.

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The Ghost Howls

SEPTEMBER 25, 2023

First of all, one of the leakers affirms having found the info from a Chinese video on BilliBilli, but then some Chinese people saw the same video and said that it said nothing that was contained in the leak. There is also a new render about the upcoming elite strap and a lot of videos about its high-quality passthrough in action.

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The Ghost Howls

JUNE 13, 2022

We at VRrOOm are hiring to do our innovative XR events, check the “Friends” section of this newsletter if this opportunity can interest you! Image by Apple). Apple has not announced any glasses at WWDC. And regarding this… would you be interested in working with me? Top news of the week. Other relevant news. Image by Meta).

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The Ghost Howls

NOVEMBER 21, 2023

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. Unity 6 takes back the original way of specifying engine versions and abandons the confusing one that bound a new Unity version to the year it was released.

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Is it for some patents on video streaming?

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay.

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The Ghost Howls

MAY 15, 2023

More info (Ultraleap teasing a new device) More info (Maybe a new sensor is coming) Has Palmer Luckey tried the Apple headset? This week we had the usual articles about the Apple headset speculating its upcoming launch for June, 5th and stressing how Apple is launching for the first time a product that has not a clear market.

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The Ghost Howls

MAY 14, 2023

Last week, Google delivered its most important event of the year, the Google I/O. Let me briefly tell you what have been in my opinion the 5 top pieces of XR news to keep an eye on from this event. During its keynote, the CEO Sundar Pichai announced many new products of the company.

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The Ghost Howls

MAY 28, 2023

Today I want to take you on a journey on one of the coolest prototypes I’ve ever worked on, which is about creating Unity applications that can dynamically modify their logic at runtime depending on the user’s needs thanks to generative artificial intelligence. This is the logical succession of events, in this exact order.

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XR Today - Mixed Reality tag

JULY 17, 2023

The NBA will reportedly join Apple’s upcoming Vision Pro headset for a massive collaboration for sports matches, media reports have revealed. The Apple Vision Pro has made headlines across the media after the Apple Worldwide Developer’s Conference (WWDC) in early June. An XR Future for Apple?

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Mixed Reality tag

OCTOBER 27, 2023

IGS 2023 wrapped up last week, tipping off a monumental event filled with XR innovation across a series of industries. The event concluded just in time for the launch of AWE this week, which equally sees the XR community unite to promote marketplace developments and innovation.

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The Ghost Howls

JUNE 26, 2023

After having announced some of the features and the price just before the launch of the Apple Vision Pro, now the company formerly known as Facebook is already working towards the launch of the device. If you are a Unity developer like me, don’t forget to subscribe to the Unity 2022 Beta dedicated to Vision OS.

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XR Today - Virtual Reality

JANUARY 24, 2024

According to Microsoft, the immersive Mesh meeting spaces foster various enterprise use cases such as employee onboarding, town halls, brainstorming sessions, team socials, and networking events. The no-code suite comes with organizer tools that give unprecedented control of a Mesh event to its operators.

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The Ghost Howls

APRIL 10, 2022

This afternoon I’m flying to Paris to then go to Laval to attend Laval Virtual, one of the oldest events about virtual reality, where I’ll be as an attendee , a virtual speaker (about the game HitMotion: Reloaded), a host of the AWE Nite Florence (featuring great speakers like Charlie Fink… ), and also as a. Image by Apple).

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The Ghost Howls

AUGUST 14, 2023

More info At SIGGRAPH there was much attention toward VR and AI SIGGRAPH has always been a very relevant event for all of us in the 3D space, and this year VR and AI were among the most relevant technologies showcased there. The road toward widespread AR glasses is still very long and complicated.

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XR Today - Augmented Reality tag

APRIL 18, 2024

Dynamics 365 Remote Assist allows frontline workers to gain insights on repair and maintenance tasks by connecting them to experts, sharing their views, and placing spatial annotating in a user’s video feed. At the Ignite 2023 event last year, Microsoft announced core updates to its Dynamics 365 platform.

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The Ghost Howls

MARCH 13, 2023

I’m having fun, listening to interesting talks, meeting new people… basically everything I always do at these events! The last days of AltspaceVR have seen many events happening in the platform where people said farewell not only to the platform, but also to the communities and the groups they were part of.

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XR Today - Augmented Reality tag

JUNE 9, 2023

This week has circled Apple, the legacy consumer hardware innovator shocked audiences in many ways when it debuted the Vision Pro, fairly stealing headlines as hyped ramped during the event’s leading months. Apple Debuts Vision Pro This week the news finally broke. Perhaps Apple will go the way of Meta’s reputation.

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The Ghost Howls

MAY 8, 2023

T he event will be presented by Oculus Studios Executive Producer Ruth Bram like last year, but introduce new pre-event and post-event sessions. There are two interesting speculations happening about this event. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th.

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XR Today - Augmented Reality tag

APRIL 17, 2023

The founder explained that many immersive education tools rely on QR codes for simple interactive content which doesn’t “ move the needle on someone’s education;” compared to advanced AR technology – “in the case of da Vinci, you’re using AR as a tool, not just a gimmicky video.” Apple does.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. Doing so will also provide greater interoperability with additional platforms such as Unity and Xcode, among others.

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AR Insider

DECEMBER 4, 2020

T he biggest advancement in AR in 2020 was arguably Apple’s iPhone LiDAR camera. LiDAR has mostly been touted by Apple as enhancing iPhone photography — a big competitive differentiator and marketing focus for smartphone players these days. This was the topic of a recent AWE Nite NYC event. Early Mover.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Microsoft’s technology could easily be the basis behind a number of mixed-reality and unique event experiences in the entertainment world going forward.

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The Ghost Howls

OCTOBER 23, 2023

After this update, Cix Liv and other VR people (like the usual Brad) said that the rumor in town is actually not that Bytedance is closing Pico, but that Pico will focus mostly on MR to chase Apple with its Vision Pro and will shut down its VR business. This time it is even partnering with IGN for the event.

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The Ghost Howls

FEBRUARY 22, 2021

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! Popular Twitter leaker WalkingCat has leaked two trailer videos about two AR glasses by Samsung. But most probably they are just concept videos , maybe for internal presentations.

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AR Insider

MARCH 20, 2020

XR Talks is a series that features the best presentations and educational videos from the XR universe. It includes embedded video, as well as narrative analysis and top takeaways. Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. A leaked image from the Oculus team shows that the company is working to implement body tracking inside the Oculus Unity SDK. First of all, it was just a prerecorded 180 video , so nothing special. Other relevant news.

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AR Insider

JULY 16, 2021

This chain of events underscored Facebook’s headwinds in VR ad monetization, which stem from its broader ad-business headwinds. These include video, social media, mobile apps, and games (just ask Unity). It shouldn’t be measured like a pre-roll video ad. Beyond metrics, ad units themselves will evolve.

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The Ghost Howls

JANUARY 23, 2023

But is still very sad : Altspace was the home of some of the more passionate VR communities , which were still holding many events there. The new report regards other devices in the work at Apple. For what concerns AR glasses, Apple will keep working on them, but the release won’t happen anytime soon.

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