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The AR Location Wars, Part I: Google

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” This is the theme of our new series, Location Wars , where we’ll break down who’s doing what… starting with Google.

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Creating VR Content With Zero Coding Skills

VRScout

There are tools and platforms that allow the creation of any interactive experience, educational training, or immersive business project without any special skills. Image Credit: Amazon. Sumerian by Amazon. The Varwin software interface is based on Google’s Blockly visual language. Image Credit: Varwin.

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Google’s Internet of Places Materializes

AR Insider

Facebook wants to be the social layer to the spatial web, while Amazon wants to be the commerce layer and Apple envisions a hardware-centric multi-device play. Where does Google fit in all of this? That includes its “search what you see” Google Lens , and Live View 3D navigation. Level-Setting.

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XR Talks: Follow the Money for AR’s Trajectory

AR Insider

XR Talks is a series that features the best presentations and educational videos from the XR universe. For Apple , it’s all about hardware and making its devices more attractive. For Google , it’s all about search, and boosting query volume with more user touchpoints. For Amazon , it’s selling us stuff.

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The transition between Quest 2 and Quest 3

The Ghost Howls

The library of Quest 2 grew rapidly, also because finally, the hardware was good enough to make decent games. And Quest 2 is much cheaper (especially now that has been put at $199): during the last holidays, it outperformed the Quest 3 by a factor 3:1 on Amazon US. April’s hardware survey of VR headsets on Steam.

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The Quick Guide to Augmented Reality Deployment in the Enterprise

ARPost

Today, we can safely claim that its implications are more serious and mainstream, spanning industries such as healthcare , manufacturing, and education. A wise man once said, “Your company may not be in the software business, but eventually, a software company will be in your business.” Which brings us to…. Upgrade Your Tech Capabilities.

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How Will the AR Cloud Unlock the Spatial Web?

AR Insider

Just as Google began indexing the web 20 years ago, the next evolution could be for someone to index the physical world in potentially more valuable ways. In fact, Google is a natural candidate to build this physical-world index. The AR Location Wars, Part I: Google. Yet another analogy is the “Internet of places.”

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