Bernard Marr

OCTOBER 15, 2023

While virtual and augmented reality (VR/AR) applications are just beginning to be used in industry, gamers have been using headsets to enter fully immersive worlds for years. However, other cloud services continued to grow, including Nvidia's GeForce Now and Microsoft's Xbox Cloud Gaming.

Trends 52

Trends Video Gaming Industry 52

The Ghost Howls

JANUARY 19, 2020

Facebook has permanently cut down the price of the Oculus Go to $150 , the same price that made it sell incredibly well on Amazon during the Cyber Monday. Microsoft admits display problems on HoloLens 2. Microsoft negated the issue, but now, after continuous reporting from users, it has been forced to admit it.

AR 204

AR Oculus Magic Leap Microsoft 204

The Ghost Howls

NOVEMBER 26, 2019

Oculus will release its official cable next month in limited quantities , but for now, it has released the specifications required for Link so that you can find alternate cables on Amazon. Minecraft Earth has been downloaded 1.2M In its first week on the US Market, Minecraft Earth has been downloaded 1.2M I love him.

Oculus 217

Oculus South Africa Arizona Canada 217

The Ghost Howls

FEBRUARY 7, 2022

Before leaving you to the news of the week, let me just tell you two things that may interest you: If you missed them, don’t forget to read my predictions about augmented reality and virtual reality in 2022; This Thursday at 5 pm CET AWE Nite Florence comes back! Some updates on Meta products. Image by Apple).

Virtual Reality 369

Virtual Reality Microsoft Data Machine Learning 369

The Ghost Howls

DECEMBER 27, 2021

There is proof everywhere about that: The Oculus app on the iOS App Store has been at the #1 place among the most downloaded app of the day on Christmas. These numbers are impressive for a VR company, and show how a virtual reality company can be successful now. All the above cues are proof that Quest 2 sold well this Christmas.

Unity 463

Unity Oculus Virtual Reality Gaming 463

RealVision VR

OCTOBER 9, 2018

However, AWS (Amazon’s Cloud), Google Cloud and Microsoft realize the potential there is in using the Cloud for media services. Today, when we think of the Cloud – it’s become ubiquitous with Enterprise scale data wrangling and as SAAS (software as a service) offerings.

Immersion 28

Immersion Data Google Microsoft 28

The Ghost Howls

OCTOBER 2, 2023

Roblox was already on App Lab, where it had more than one million downloads, and now is going to be available on the official Quest store Asgard’s Wrath 2, coming on Quest Store on December 15th, 2023. The main important news regarding games has been IMHO: The launch of Roblox on Quest Store.

Las Vegas 383

Las Vegas Amazon Controllers Gaming 383

The Ghost Howls

MARCH 1, 2021

All the 3 major VR runtimes (Oculus, SteamVR, Microsoft) are now compatible with OpenXR , and this means that on the runtime layer on PC, now OpenXR has been fully integrated. This means that if you develop an experience using OpenXR, you can run it on Oculus, SteamVR, and Microsoft runtimes with no modification. Learn more.

Sony 388

Sony Oculus Unity AR 388

Cats and VR

MAY 1, 2017

Award-winning independent game studio HappyGiant and Tippett Studio today announced their ground-breaking augmented reality game HoloGrid: Monster Battle has made the transition to virtual reality , and is coming out on the next-generation Samsung Gear VR. USD (regularly $4.99 USD (regular price $4.99).

Augmented Reality 102

Augmented Reality Gaming Virtual Reality AR 102

The Ghost Howls

NOVEMBER 23, 2020

This week we had tons of news about new upcoming augmented reality glasses and smartglasses: Oppo has revealed the second iteration of its augmented reality glasses. AR glasses are on the rise. And… I’ve discovered JVC used some photoshopped stock images to showcase its product! What a weird decision…).

AR 253

AR Oculus Augmented Reality China 253

XR for Business Podcast

MAY 19, 2020

It allows for sales and marketing teams to easily share augmented reality. We found a lot of challenges around sharing augmented reality online and Simply3D.io One of the challenges that a lot of folks face in the XR space is how do you spin up augmented reality with so many possible variations? Boaz: Yeah.

AR 78

AR Augmented Reality Groups Real Estate 78

XR for Business Podcast

MAY 19, 2020

It allows for sales and marketing teams to easily share augmented reality. We found a lot of challenges around sharing augmented reality online and Simply3D.io One of the challenges that a lot of folks face in the XR space is how do you spin up augmented reality with so many possible variations? Boaz: Yeah.

AR 78

AR Augmented Reality Groups Real Estate 78

AR Insider

MAY 6, 2020

Once computers understand space, we can use these informed computers to edit our real world by placing digital objects and information in it and view this all through a transparent digital screen like smart glasses or even our smartphone: this is Augmented Reality or AR. Augmented Reality ads are not new. Source: Ikea.

AR 381

AR Examples Data Head Mounted Display 381

AR Insider

OCTOBER 31, 2019

Location-based games are already popular, with over a billion downloads of Pokemon Go in the three years since it launched, and over 20B kilometers walked playing the game. Some recent acquisitions include AltspaceVR (Microsoft), and Escher (Niantic). Its wizarding successor grossed $12M in its first month.

Magic Leap 156

Magic Leap AR Microsoft Apple 156

The Ghost Howls

MARCH 30, 2020

It is one of the games with the highest review scores on Steam and Metacritic; Valve has already released two patches to fix some common complaints on the game; The game has had an impressive number of downloads (the estimated number is around 200–500,000), concurrent users (more than 40,000), and viewers on Twitch (300,000+). Apple ARKit 3.5

Apple 235

Apple AR Eye Tracking Virtual Reality 235

The Ghost Howls

NOVEMBER 10, 2019

But the partnership seems pretty weird : the two companies have very different visions of the world, and it is not clear how they could partner in that, also because they both have their own store (Apple Store and Steam) that for sure they want to take to augmented reality. Great times ahead for augmented reality!

Augmented Reality 166

Augmented Reality Google Machine Learning AR 166

XR for Business Podcast

MAY 19, 2020

It allows for sales and marketing teams to easily share augmented reality. We found a lot of challenges around sharing augmented reality online and Simply3D.io One of the challenges that a lot of folks face in the XR space is how do you spin up augmented reality with so many possible variations? Boaz: Yeah.

AR 60

AR Augmented Reality Groups Real Estate 60

XR for Business Podcast

AUGUST 5, 2019

Alan: Today's guest is Cameron Ayres, the director of innovation at Sector 5 Digital, a digital agency specializing in augmented reality and virtual reality applications for the enterprise. That's where virtual reality, and augmented reality, and a lot of other different media come into play.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Alan: Today's guest is Cameron Ayres, the director of innovation at Sector 5 Digital, a digital agency specializing in augmented reality and virtual reality applications for the enterprise. That's where virtual reality, and augmented reality, and a lot of other different media come into play.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

SEPTEMBER 4, 2019

Today’s guest is Paul Reynolds, the CEO of Torch, a really exciting augmented reality platform. It’s a mobile augmented reality development and deployment platform for enterprise. Alan: Hey, everyone, my name’s Alan Smithson, the host of the XR for Business Podcast. We help you find 3D models.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Today’s guest is Paul Reynolds, the CEO of Torch, a really exciting augmented reality platform. It’s a mobile augmented reality development and deployment platform for enterprise. Alan: Hey, everyone, my name’s Alan Smithson, the host of the XR for Business Podcast. We help you find 3D models.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

FEBRUARY 11, 2020

Verizon’s XR development lead, TJ Vitolo, dreams of a day where he can download an entire TV series in an instant, or visualize info about the entire world with AR glasses, even living in a connectivity dead zone by the beach. Those are the two sort of fundamental underlying technologies between virtual reality and augmented reality.

Augmented Reality 60

Augmented Reality Technology Training AR 60

XR for Business Podcast

FEBRUARY 11, 2020

Verizon’s XR development lead, TJ Vitolo, dreams of a day where he can download an entire TV series in an instant, or visualize info about the entire world with AR glasses, even living in a connectivity dead zone by the beach. Those are the two sort of fundamental underlying technologies between virtual reality and augmented reality.

Augmented Reality 60

Augmented Reality Technology Training AR 60

XR for Business Podcast

FEBRUARY 11, 2020

Verizon’s XR development lead, TJ Vitolo, dreams of a day where he can download an entire TV series in an instant, or visualize info about the entire world with AR glasses, even living in a connectivity dead zone by the beach. Those are the two sort of fundamental underlying technologies between virtual reality and augmented reality.

Augmented Reality 60

Augmented Reality Technology Training AR 60

XR for Business Podcast

FEBRUARY 11, 2020

Verizon’s XR development lead, TJ Vitolo, dreams of a day where he can download an entire TV series in an instant, or visualize info about the entire world with AR glasses, even living in a connectivity dead zone by the beach. Those are the two sort of fundamental underlying technologies between virtual reality and augmented reality.

Augmented Reality 60

Augmented Reality Technology Training AR 60

XR for Business Podcast

AUGUST 5, 2019

Alan: Today's guest is Cameron Ayres, the director of innovation at Sector 5 Digital, a digital agency specializing in augmented reality and virtual reality applications for the enterprise. That's where virtual reality, and augmented reality, and a lot of other different media come into play.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

Alan: Today's guest is Cameron Ayres, the director of innovation at Sector 5 Digital, a digital agency specializing in augmented reality and virtual reality applications for the enterprise. That's where virtual reality, and augmented reality, and a lot of other different media come into play.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

SEPTEMBER 4, 2019

Today's guest is Paul Reynolds, the CEO of Torch, a really exciting augmented reality platform. It's a mobile augmented reality development and deployment platform for enterprise. Alan: Hey, everyone, my name's Alan Smithson, the host of the XR for Business Podcast. That's exactly right. We help you find 3D models.

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

AUGUST 19, 2019

He creates and oversees interactive reports and segments, including virtual and augmented reality, eSports, mobile games, and he’s really amazing at pulling together all the data that businesses are using to make real business decisions, on where to invest their capital. We have a number of reports available. It just works.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

He creates and oversees interactive reports and segments, including virtual and augmented reality, eSports, mobile games, and he’s really amazing at pulling together all the data that businesses are using to make real business decisions, on where to invest their capital. We have a number of reports available. It just works.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So why don’t we start with what you’ve seen as the progression of augmented reality over the last decade that you’ve been involved? And I learned that was called augmented reality; that ability to sort of blend digital information and the real world into what you see. And at the time, there was nobody.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So why don’t we start with what you’ve seen as the progression of augmented reality over the last decade that you’ve been involved? And I learned that was called augmented reality; that ability to sort of blend digital information and the real world into what you see. And at the time, there was nobody.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

He creates and oversees interactive reports and segments, including virtual and augmented reality, eSports, mobile games, and he's really amazing at pulling together all the data that businesses are using to make real business decisions, on where to invest their capital. We have a number of reports available. It just works.

Training 60

Training AR Data Augmented Reality 60

XR for Business Podcast

OCTOBER 11, 2019

He’s a world leading expert in the field of augmented reality industry, and he has devoted the past decade to fostering the AR ecosystem as an entrepreneur, advisor, and investor. But then upon some research, I realized there’s a term for it, it’s called augmented reality, it’s been around for many decades.

AR 78

AR Augmented Reality Industry Machine Learning 78

XR for Business Podcast

JUNE 24, 2019

So why don’t we start with what you’ve seen as the progression of augmented reality over the last decade that you’ve been involved? And I learned that was called augmented reality; that ability to sort of blend digital information and the real world into what you see. And at the time, there was nobody.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

OCTOBER 11, 2019

He’s a world leading expert in the field of augmented reality industry, and he has devoted the past decade to fostering the AR ecosystem as an entrepreneur, advisor, and investor. But then upon some research, I realized there’s a term for it, it’s called augmented reality, it’s been around for many decades.

AR 60

AR Augmented Reality Industry Machine Learning 60

The Ghost Howls

JANUARY 23, 2020

After having written my predictions for virtual reality in 2020 , let’s see what will be the trends for this year in augmented reality. A worker wearing HoloLens 2 (Image by Microsoft). Let me be very honest: I’m not expecting that much from this year in augmented reality.

Augmented Reality 387

Augmented Reality Magic Leap AR Technology 387