XR Today - Mixed Reality tag

FEBRUARY 15, 2024

Amazon Web Services (AWS) is working to support developers in creating spatial applications on the recently released Vision Pro. ” The AWS tools are ready for use alongside Apple’s Xcode framework for creating spatial applications, and the firm’s deep dive explains in detail how to combine the powerful developer resources.

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Road to VR

NOVEMBER 27, 2017

Amazon today announced a new developer tool at its annual AWS re:Invent that aims to make creating web-based applications for VR/AR and traditional monitors even easier. ” The tool is entirely web-based which, just like the VR/AR applications it can generate, means there’s no extra software to install.

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AR Insider

JULY 21, 2020

This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part II: Niantic. Though the company has risen to prominence with its breakout hit, Pokemon Go, the larger play may be its location-based AR gaming platform: The Real World Platform. It includes some of its data and takeaways.

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VRScout

NOVEMBER 29, 2017

However unlike conventional VR & AR development, some companies don’t necessarily believe the creation of these immersive sites should be reserved to just industry professionals or proficient coders. And thanks to Amazon’s new web-based VR app development tool, everyone will. Not simple enough for you?

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AR Insider

NOVEMBER 13, 2019

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. In AR’s early stages, a common question continues to be asked: where’s the money? There have been oscillations in excitement and doubt over AR, but the ultimate proof point will be revenue.

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XR Today - Augmented Reality tag

JUNE 7, 2023

3D visualisation platform Hexa has partnered with Amazon Inc to expand its proprietary immersive operating system (OS). Hexa’s platform enables Amazon users to create, view, and store real-time 3D assets for virtual try-ons, augmented reality (AR) content, and 360-degree video.

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AR Insider

NOVEMBER 6, 2019

’ There have been oscillations in excitement and doubt over AR, but the ultimate proof point will be revenue. Though aggregate revenues have disappointed so far, there are glimmers of hope. These are mostly tied to mobile AR, as headsests don’t yet scale in consumer markets ( industrial enterprise AR is different).

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AR Insider

FEBRUARY 14, 2020

Snapchat is the engagement and revenue leader in consumer AR. This is driven largely from the high-frequency usage it’s been able to achieve for AR lenses, and its ability to monetize them. Broadly, this stems from Snap’s AR focus and alignment with its core “ camera-company ” ethos. Broader Canvas.

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ARVR

NOVEMBER 20, 2020

link] Like many other industries, the world of live events, music concerts and festivals is adapting to a new “normal”. Trending AR VR Articles: 1. Interactive, immersive, and social VR concerts open up new possibilities for the music industry to engage music lovers in a post-COVID world. Don’t forget to give us your ?? !

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ARPost

JANUARY 29, 2020

AR glasses are expected to be the next most trending pieces of tech in infotainment over the next decade. The nature of AR technology gives us the ability to experience and create exciting new opportunities, dramatically impacting the way we interact and communicate with one another, giving birth to new applications and hardware.

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AR Insider

OCTOBER 16, 2019

’ There have been oscillations in excitement and doubt over AR, but the ultimate proof point will be revenue. Though aggregate revenues have disappointed so far, there are glimmers of hope. This plays out today in a few revenue models that are bearing fruit. The first business model bearing fruit is AR advertising.

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AR Insider

MARCH 24, 2020

After passing through the boom and bust cycle of 2016 and 2017, the last two years were more about measured optimism in the face of the sobering realities of industry shakeout and retraction. As we roll into 2020, that leaves the question of where we are now? AR at Work. Often, the term is used in reference to industrial uses.

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ARVR

JANUARY 6, 2023

It has become viable that even businesses and corporates are using it to increase sales, and transform the way humans interact with computers and visualize contents. The first AR experience was developed in 1968 at Harvard when a computer scientist named Ivan Sutherland created a special head-mounted AR display system.

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Cats and VR

NOVEMBER 27, 2017

Amazon has basically sent many brick and mortar traditions out to the retirement home. Due to the pushes by Amazon, even ancient traditions like going to the store on Black Friday have gone the way of Denver the Last Dinosaur. Well, Amazon is finally placing its hat into the kooky world of VR and AR with its new development platform.

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ARPost

NOVEMBER 4, 2022

Today, millions of people use AR and VR as they go through their daily lives. While many of the popular use cases of AR and VR are still in the realm of gaming and entertainment, other industries are finding practical use cases unique to their sectors. Transformative Partnerships to Scale XR Across Industries.

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AR Insider

SEPTEMBER 5, 2019

“Behind the Numbers” is AR Insider’s series that examines strategic takeaways from ARtillery Intelligence data. AR continues to show early-stage characteristics, including volatile interest and investment. At a high level, the firm projects AR revenues to grow from $1.96 Drilling Down: Enterprise AR. AR as a Service.

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AR Insider

MAY 6, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. These are a few utilitarian, commerce, and social angles. How else will geospatial AR materialize? What are its active ingredients, including 5G and the AR cloud ? AR’s ‘Location Wars’ Get Started.

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ARVR

OCTOBER 7, 2021

AR advertising , this is when AR is used as a tool to visualize and contextualize products to engender more informed consumer purchases. This is a subset of AR that we call camera commerce. In each case, AR brings additional context and confidence to product purchases. Trending AR VR Articles: 1.

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AR Insider

MARCH 16, 2021

But then a reborn industry sprouts from those ashes and grows at a realistic pace. Picking up where we left off in the last installment in this series, the AR cloud is a foundational principle for enabling spatial interactions. In order for AR to work in the ways we all envision, it first must understand its surroundings.

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ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. In 2020, the AR marketplace was valued at US$14.7 billion mobile AR active users. Top 8 AR Trends. Below are the top 8 AR trends: 1.

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AR Insider

MAY 6, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Like the waves of web, mobile and social before it (SoLoMo anyone), spatial computing: AR and VR will provide new opportunities for brands and marketers to reach, engage and understand consumers.

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VRScout

SEPTEMBER 8, 2018

Constantly seeking the rush of engaging with new material, consumers aren’t gripped by their hardware – phones, TVs, or laptops – but are drawn in by unique, well-crafted content. . The same is true of the VR industry. That trend has been keenly anticipated by the VR/AR Global Summit. Bibles sold printing presses,” he says.

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AR Insider

FEBRUARY 6, 2020

What are they doing right? How are they engaging users? How are they making money? These are key questions in consumer AR, as there’s no standardized playbook just yet. AR has the rare combination of “upper-funnel” reach and “lower funnel” direct-response capability from things like product try-ons.

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AR Insider

SEPTEMBER 1, 2021

7 AR Use Cases You Didn’t Know Existed. The idea of projecting virtual objects onto real-world surroundings isn’t a new one, but the technology has finally caught up with our imaginations and is bursting into all sorts of industries. Case Study: Medtronic Lessens Training Costs with AR. by April Miller . Medical Training.

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AR Insider

OCTOBER 29, 2019

.” Otherwise known as picks & shovels , these democratize and lower barriers to AR creation. Examples include Amazon Sumerian, Adobe Aero and of course Unity. It provides tools for developers and brand marketers to build AR experiences that reach larger audiences. Demystifying AR.

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VRScout

FEBRUARY 20, 2019

Lee Vermeulen is breaking new ground with his experimental AR prototypes. . However, where as Palmer Luckey explored the possibilities with VR technology, Vermeulen explores the possibilities of augmented reality, and how AR experiences grounded in real-world physics can co-exist with reality.

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The Ghost Howls

JUNE 13, 2022

It will be possible to shoot 4K videos of the augmented applications, body tracking has been improved , and the system will be able to perform better environment understanding The new ARKit features will be used by a new tool provided by Apple for all its iPhone users: RoomPlan. Meta delays its plans for AR glasses. Image by Meta).

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ARPost

SEPTEMBER 29, 2022

Or AR applications that can be easily customized by those who do not have the money to make their own. There are and will be games for PCs, consoles, mobile devices, VR, and AR. And then there are the “tools” with which all of the above will have to be created, modeled, written, and programmed.

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AR Insider

AUGUST 5, 2019

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. One of AR’s most promising areas is B2B software to create consumer-facing lenses and animations. This is under the category of AR “ building blocks ” which we see as a major industry accelerant and revenue opportunity.

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VRScout

APRIL 23, 2018

AR can help brands move from a status disruptor to a personal assistant. I believe that over the next decade, augmented reality (AR) will establish itself as the greatest productivity tool ever invented. A perfect example today are voice assistants like Amazon Echo or Google Home, which 17% of americans already own.

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XR Today - Virtual Reality

SEPTEMBER 26, 2023

While AR/VR/MR solutions may continue to grow across enterprise clients, XR is still an emerging technology. Moreover, crucial tools for all XR end-users are emerging alongside the enterprise market to help users learn how to use and develop content for immersive devices. A business must ask if XR is for them.

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CraneMorley

AUGUST 1, 2023

Back to Blog Page First, let’s define what we are talking about. What is the industrial metaverse? The industrial metaverse is a digital representation of the physical world that is used to improve the efficiency, safety, and sustainability of industrial operations.

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XR Today - Augmented Reality tag

JULY 18, 2023

Many brands leverage AR today to promote products to customers using interactive branded immersive content for smartphone applications like Instagram. Appetite Creative works with major brands such as Amazon, Lego, and Addias to develop AR labels for conventional products. A leading case is the upcoming Vision Pro.

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XR Today - Augmented Reality tag

OCTOBER 20, 2022

Japanese tech firm Epson has showcased its latest iteration of Moverio augmented reality (AR) smart glasses for industrial use cases, it announced at the Augmented World Expo (AWE) 2022 Europe on Thursday. Epson’s demoed its Moverio BT-45C and BT-45CS devices at the event.

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ARVR

OCTOBER 7, 2020

As AR ( Augmented Reality ) is becoming more and more popular, it’s turning into a buzzword. If you’re interested in AR, keep reading! In this article I’ll describe the 6 most important AR trends to watch in 2020. However, AR is so much more than the gaming and entertainment industry. A major competitive advantage.

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ARVR

OCTOBER 5, 2022

AR continues to evolve and take shape. These include industrial AR , consumer VR , and AR shopping. is AR marketing. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. including AR creation tools and ad placement?—?could

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AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. The smartphone was a seismic shift for the technology industry, creating entirely new business models — apps became $100 billion companies — while replacing everything from digital cameras to in-car GPS systems.

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