XR Today - Mixed Reality tag

AUGUST 30, 2022

Promising a new and improved way for gamers to connect with the worlds they love, XR could represent a new frontier for entertainment. Respawn Entertainment and Unity. Following a successful experience with Unity Hybrid Scaling for Apex Legends, Respawn decided to work with Unity once again on its new immersive experience.

Case Study 91

Case Study Study Gaming Unity 91

The Ghost Howls

MARCH 2, 2020

Probably, an affordable Quest 2 based on XR2 may come out in 2022. This reinforces my belief that Microsoft in 2021–2022 will add VR support to it , to fight the PSVR when the market will be riper. This is one of the weirdest rag-doll experiments in Unity. In any case, I’m very intrigued. Other relevant news. Learn more.

Hand tracking 242

Hand tracking AR Oculus HTC 242

The Ghost Howls

MAY 17, 2021

Image by Sony Interactive Entertainment). I like everything that we know on the PSVR 2 device because it is visible that Sony Interactive Entertainment is putting a lot of effort into releasing a high-quality headset that is on par with what the competition is offering. Oculus Quest 2 has disappeared from all Amazon EU websites.

Eye Tracking 372

Eye Tracking HTC China Amazon 372

The Ghost Howls

JANUARY 20, 2021

From time to time, I like to look at the adoption graph of XR shown by John Riccitiello (the CEO of Unity) in 2017 , where you can see that the real acceleration of immersive technologies should start around 2022-2023. Yes, it’s a lot of time, but these are realistic projections. PlayStation believes in VR. Will it be this year?

Virtual Reality 531

Virtual Reality Trends China HTC 531

AR Insider

MAY 6, 2020

Billion ad spend by 2022. The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games.

AR 383

AR Examples Data Head Mounted Display 383

Building the Metaverse

APRIL 12, 2022

Whether we create something in Roblox, Unity or Unreal; architect an immersive space in VR; or build a decentralized application?—?we Streaming your gameplay to educate and entertain has become a large industry of its own. essentially a “Unity Asset Store” for the metaverse?—?designed in communities, content and economies.

Technology 83

Technology Software Gaming Unity 83

The Ghost Howls

NOVEMBER 15, 2021

In a side event happening after AWE, HTC has announced a bunch of updates of Vive Focus 3 that have the potential of revolutionizing the Location Based Entertainment in VR (LBEVR o LBVR) sector. But it can also be very interesting to create virtual idols and other kinds of conversational characters for entertainment purposes.

AR 340

AR Unity Virtual Reality Google 340

The Ghost Howls

JANUARY 25, 2022

As always in January I like to play the speculation game and make my personal predictions for augmented and virtual reality for the new year (2022, in this case). This is still the situation in this first part of 2022. I think that in a good part of 2022 we will just see the VR market growing because of the huge growth of the Quest 2.

Virtual Reality 500

Virtual Reality Eye Tracking Apple Government 500

The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Top news of the week. News worth a mention. Image by Sony).

Survey 316

Survey Apple AR Samsung 316