AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. The Evolution of Brand Activations.

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AR Examples Data Head Mounted Display 381

The Ghost Howls

SEPTEMBER 24, 2019

So, I opened a chain of retail computer stores in the 90s, I ran a fairly large chain in Oregon with five computer stores and then in 2000 I started working in Silicon Valley doing electronics and engineering… and eventually, I got into doing consumer products. after that, I’ve always been a bit of an entrepreneur also.

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AR Augmented Reality Magic Leap Gaming 331

XR for Business Podcast

AUGUST 21, 2019

For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. So, when I say “fashion,” that could be anything; from a retail experience when you’re in a store, or it could be a brand experience that you don’t need to be in a store to have. Austin: Exactly.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. So, when I say “fashion,” that could be anything; from a retail experience when you’re in a store, or it could be a brand experience that you don’t need to be in a store to have. Austin: Exactly.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. Alan: I think the zSpace thing could be used for retail on location.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. Alan: I think the zSpace thing could be used for retail on location.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

JULY 12, 2019

Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry. If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” Alan: Yeah? How was it? Barry: It was great.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry. If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” Alan: Yeah? How was it? Barry: It was great.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

AUGUST 21, 2019

For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. So, when I say “fashion,” that could be anything; from a retail experience when you're in a store, or it could be a brand experience that you don't need to be in a store to have. That's like next-level retail.

Austin 60

Austin Google AR Examples 60

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. Alan: I think the zSpace thing could be used for retail on location.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. Alan: I think the zSpace thing could be used for retail on location.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

JUNE 10, 2019

Alan: Our guest today is Jonathan Moss head of learning, technology, and sales enablement and XR strategy at Sprint. ” And then retail. We have one Unity developer; we’re looking at 3D design, a designer to be able to put some of these things together. Alan: That’s incredible. I can’t wait.

Training 78

Training Augmented Reality Technology AR 78

XR for Business Podcast

JUNE 24, 2019

The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. In enterprise, or in retail, or marketing, or sales? Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. In enterprise, or in retail, or marketing, or sales? Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 10, 2019

Alan: Our guest today is Jonathan Moss head of learning, technology, and sales enablement and XR strategy at Sprint. ” And then retail. We have one Unity developer; we’re looking at 3D design, a designer to be able to put some of these things together. Alan: That’s incredible. I can’t wait.

Training 60

Training Augmented Reality Technology AR 60

XR for Business Podcast

JUNE 24, 2019

The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. In enterprise, or in retail, or marketing, or sales? Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Unity is always my top one. You were talking about exercise and fitness. Amazon Sumerian.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Unity is always my top one. You were talking about exercise and fitness. Amazon Sumerian.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. just in this very short, six-minute conversation that we've been in here, you've talked about VR being used for design, and for previsualization, and for training in retail. Unity is always my top one. As someone who grew up as a game designer and player, I definitely side towards Unity.

Tips 60

Tips Training Augmented Reality Exercises 60

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. I got to look in retail. That is the foundational computer vision SDK that you would use most of the time with Unity. Alan: My God.

Augmented Reality 78

Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. I got to look in retail. That is the foundational computer vision SDK that you would use most of the time with Unity. Alan: My God.

Augmented Reality 78

Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC's leading solutions for the development of augmented reality applications. I got to look in retail. That is the foundational computer vision SDK that you would use most of the time with Unity. Mike, welcome to the show.

Augmented Reality 60

Augmented Reality AR Industry Technology 60