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Sony Establishes Virtual Production Collaboration Centre

XR Today - Augmented Reality tag

The emerging XR tools allow studios to realistically project a real-world location without needing to travel or transport resources to the site – saving time, money, and CO2 emissions massively. Moreover, VP tools can project a completely digital environment, such as a sci-fi planet ready for actors to see.

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BSC 2023: Sony Exec on Virtual Production Tools

XR Today - Mixed Reality tag

The event hosted various camera, lighting, and film production solution providers showcasing the latest audio/visual capture equipment. Virtual production tools are an emerging discussion point for many audio/visual capture teams. Virtual production tools are an emerging discussion point for many audio/visual capture teams.

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The XR Week Peek (2023.05.30): Quest 3 preview, XR journalists invited to WWDC, and more!

The Ghost Howls

Ben Lang from Road To VR and Ian Hamilton from Upload VR will be able to attend the event in person. And luckily, it is continuing this tradition: during an investor presentation event, the company announced that in the first month after launch, PSVR 2 had sold 450K units, which became 600K after two more weeks.

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HTC VIVE Debuts Mars CamTrack at SIGGRAPH 2022

XR Today - Mixed Reality tag

HTC is set to reveal its new VIVE Mars CamTrack solution at the SIGGRAPH 2022 in Vancouver, Canada, where it will showcase the immersive production tool with Departure Lounge and Arcturus, it was revealed on Tuesday. One-click origin reset and simple calibration tools for cameras. Multi-cam tracking for up to three cameras.

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Sony Just Invested $250 Million in Epic Games, Here’s What it Could Mean for VR and Beyond

Road to VR

Sony Corporation announced today that it will invest $250 million in Epic Games, the company well known for its hit game Fortnite and the Unreal Engine game engine that powers it. Unreal Engine is the second most popular game engine for building VR content, and has powered PSVR games like Farpoint , Moss ,and Firewall: Zero Hour.

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How the Stock Market is Showing Faith in Augmented and Virtual Reality (AR/VR)

ARVR

Apple is also the owner of ARKit , a developer tool used by iOS developers to build mobile AR apps and games for iPhones, iPads, and other Apple devices. In its recent Facebook Connect event (which the echoAR team covered here ) Facebook made a number announcements that cement its place as a leader in the AR/VR space.

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E3 Spotlight: Microsoft Aims For A VR Sweet Spot In 2018The.

AllThingsVR

The CEOs of reality creation tools Unity and Unreal have perhaps the best insight anywhere into the state of the industry and both John Riccitiello and Tim Sweeney see investment accelerating significantly over the next year. Things are changing though.