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The 5 most important XR-related pieces of news from Google I/O 2023

The Ghost Howls

Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.

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The XR Week Peek (2024.01.16): Apple prepares the launch of Vision Pro, Sony announces MR headset, and much more!

The Ghost Howls

It became pretty viral the news that Apple does not want developers to define their apps as AR, VR, or MR, but just as “spatial” when writing the store definitions. The most affected by this “restructuring operation” is the “1P AR Hardware” team, the one working on augmented reality devices.

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Snapdragon AR2 to Empower AR Devices, Qualcomm Says

XR Today - Augmented Reality tag

The Immerse Global Summit 2022 Miami concluded on Wednesday, where some of the biggest players in the tech industry gathered to explore the future of Web3 technologies. XR Today: What have been your biggest takeaways from the IGS 2022 Miami? XR Today: Qualcomm recently debuted its Snapdragon AR devices platform.

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The XR Week Peek (2020.07.07): Facebook shows thin sunglasses, Iron Man VR gets released and more!

The Ghost Howls

A bit late, but this new roundup of best AR and VR news of the week is out! Google acquires North. It is official: after we all heard the rumor that Google was acquiring North for $180M, the Big G has confirmed the acquisition, not disclosing the actual amount of the deal. If you are into brain-computer interfaces, check it out.

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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

Netspend and Papa Johns have teamed up with Basketball Legend Shaquille O’Neal to promote his Shaq’s Fun House event’s augmented reality (AR) experience ahead of Super Bowl LVII Sunday. Creative immersive experiences are the only way to cut through swipe culture.”

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Magic Leap to Launch in 19 Countries, Exec Says

XR Today - Mixed Reality tag

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Maria Pace, Head of XR Hardware, Global Partnerships and Strategies for Google.

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Ray-Ban Meta Glasses Get Visual AI In US & Canada, Video Calling, And New Style Option

Upload VR

Meta AI is much more advanced than the current Alexa, Siri, or Google Assistant, because it's powered by Meta's Llama series of large language models (LLMs), the same kind of technology that powers ChatGPT. In the US & Canada the other headline feature is Meta AI, a conversational assistant you can talk to by saying "Hey Meta".

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